Municipality of Parnamirim: Sewer Pipes


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To show the people the dimension of this job, Raf Comunicacao organised gigantic signs imitating sewer pipes were strategically placed in areas of high traffic of people.
From afar the format of the signs would attract people, who would get close for a better look and get to know the work that the Parnamirim city hall was doing.

Advertising Agency: Raf Comunicação, Brazil
Director: Rogério Nunes
Creative Director: Mark Wynkler
Art Director: James Williams
Copywriter: Saulo Sousa
Head of Art: James Williams
Photographer: Shutterstock

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Advertising Agency: JANDL, Bratislava, Slovakia
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Art Director: Alexis Blanco
Copywriter: Eugen Suman