Hasta La Creative!

KUALA LUMPUR – Agencies have applauded the Malaysian Government’s decision to clear the way for the country’s first opposition-backed newspaper.

MANILA – Unilever has a awarded its estimated US$10 million Selecta ice cream brand to DDB in the Philippines after a pitch involving Lowe and incumbent McCann Worldgroup.

SHANGHAI – WPP Digital, the digital investment arm of WPP, has acquired a minority stake in HDT Holdings Technologies, a rich media advertising and technology company.

Get tough.

Advertising Agency: Bassat Ogilvy, Madrid, Spain
Creative Director: Emiliano González
Art Directors: Marco Pizzolu, Chema Bercial
Copywriter: Gonzalo Úrbez
Photographer: Santiago Esteban
Published: April 2008

HONG KONG – The long-running creative pitch for HKTB’s global account has finally ended with the appointment of Grey Hong Kong, following a final round that also included Publicis, Saatchi & Saatchi and DDB.

HONG KONG – A major management reshuffle is underway at WE Marketing Group’s Hong Kong office, following the departures of managing director Andrew Lee, general manager Iris Chan (pictured) and ECD Simon Fung.

SHANGHAI – Volkswagen brand Skoda Auto has sponsored the new Planet Green programming block in China, which will run on the Discovery Channel.

SINGAPORE – Tiger Beer is showing off its competitive streak with a through-the-line thematic campaign which is all about winning.

Tactical radio ad for Worker’s Day (May Day)

Advertising Agency: Lowe Bull, Cape Town, South Africa
Creative Directors: Kirk Gainsford, Alistair Morgan
Copywriter: Simon Lotze
Additional credits: Spaced Out Sounds
Aired: 1 May 2008

GLOBAL – Western Union is breaking with tradition to launch a global branding campaign, with creative from three agencies currently being reviewed by the financial services and communications giant.