Advertising Agency: Euro RSCG Amsterdam, The Netherlands
Client: LU Netherlands
Director: Ruediger Kaltenhauser
Creatives: Vincent Sapthu, Huibert Jan van der Fange
Creative Directors: Joost van Praag Sigaar, Laurens Boschman
Production Agency: Glassworks
Sound: Kaiser Sound
Production: Tim Philips, Rogier Sol, José Kartsen
Random Culture is pointing to interactive agencies with reels. The following reel is from Reflex Group.
Interactive or no, I like an agency willing to share on YouTube. Who wants to ask to see a reel anymore? Googling for it is the natural state of things today.
The latest issue of NYLON magazine was printed with alternate covers, one featuring Blake Lively and the other Leighton Meester, both of whom stars of the hit TV series Gossip Girl.
It’s a great marketing approach for the magazine, as fans of the show (or the celebs) will instantly be attracted to…
(TrendHunter.com) Project Or is a vortex-shaped surface installation at the Milan Furniture Fair 2008.
When in the shade, Project Or, which reacts to ultra-violet light, turns a transluscent white and when hit by the sun, the segments become colored with different hues. At night, Or turns into a huge chandelier.
…
(TrendHunter.com) Bento boxes are a tradition of Japanese cuisine. They are home-packed meals which can be very elaborately arranged and the food is decorated to look like people, animals, or characters and items such as flowers and plants.
Obacchi Jacket Lunch Box started selling custom-made Bento boxes designed to…
(TrendHunter.com) The latest issue of NYLON magazine was printed with alternate covers, one featuring Blake Lively and the other Leighton Meester, both of whom stars of the hit TV series Gossip Girl.
It’s a great marketing approach for the magazine, as fans of the show (or the celebs) will instantly be attracted to…
I have understood you. Meet me at midnight. The keyhole will be turned and my lock wide open. Meet me at midnight, you know the place: blue doors, chipped white stucco walls and brown carpet for days. In your mind, I lie undressed. My arms, shoulders and breasts dance as whitecaps among ambiguous waves. This tiny clock ticks and I see the midnight moonlight peek through tiny brown squares in the burlaps shades as I watch for sensual shadows. I have thought about seeing you in this light. Your sealed lips hover above my white ear, your voice is low and a wonderful melody whispers my name. My green eye peeks out from under the covers at the door and spies. You are not here yet and I feel your absence. I rap my gold chipped nails on the small circular linoleum table thinking about the last time I saw you here. I smell your pale razor eyes and your laugh. I think you are somewhere, bored. Something delays you from adventure as you hold yourself back, clutching your wetness, I watch the blue water rise through your neck and up into the tips of your hair. Casting my gaze at the pool of light pouring from the aqua lamp, I realize there is no soap here. This is something unclean. My virgin palm is cupped and holding you tightly when there’s a buzz followed by a red light. One push of the button and a photo emerges of a man. He’s handsome and he’s wearing brown clothes and a wide brimmed hat. The message reads, “There’s a new sheriff in town.†It’s a secret. It our secret.Â
(TrendHunter.com) Jennifer Collier is a British fashion designer who creates paper fashion collections. She has created a group of carefully crafted garments and accessories from bits of paper, plastic and assorted recyclable objects and materials. These disposable materials are then transformed into transient, fleet…
Diesel, one of the most frequently featured fashion brands on Trendhunter.com, has launched a new home line called Successful Living from Diesel.
The collection, “Is built around a rock ‘n’ roll and casual living concept, which incorporates Diesel’s trademark style and attitude,” the press release…
SAN FRANCISCO (AdAge.com) — In an unusual agreement, Hewlett-Packard today said Omnicom Group has agreed to sell HP's Imaging and Printing Group's print technology to its agencies and their marketing clients. That means BBDO, which has picked up a chunk of its group's global ad account, will be pitching everything from desktop printers to large-scale printing services for things such as print ads, billboards and building wraps to a list of clients that includes PepsiCo, Chrysler Group and Mars.
(TrendHunter.com) Tommy TV is the new online television station launched by Tommy Hilfiger and Sony BMG.
When I read first the news, I thought “Well, well, well, how much of a brand worshipper do you have to be in order to watch TV created by your favourite brand?” But after that, I realized that it could be a grea…
Catch the second day (OK, mostly night) of ad:tech San Francisco in our Flickr albums.
Sure, big chain stores get plenty of advertising. When was the last time your Sunday paper didn’t have the latest flyer for Best Buy? And how often do you catch their commercials on TV? Unfortunately, powerhouse companies like those are causing several small record stores throughout the country to close. In efforts to increase awareness of these independently owned shops, tomorrow is Record Store Day. A “holiday” designed to celebrate boutiques filled with all those music geeks that know more about your favorite album than you ever cared to. So just for tomorrow, go grab that CD you’ve been jonesing for at your closest local store. Click the logo below to find a mom & pop near you.
“A farm raised relative of Rudolph.”
This is what London-based company, Edible, prints on a can of reindeer pate, just one of many unusual “delicacies” that can be purchased from their web site. Other tasty treats include Thai Green Crocodile Curry, Chocolate Covered Scorpion, Worm Crisps, Lizard …
In my humble opinion, the world was complete upon the advent of the “Chocolate & Peanut Butter Union.†My deep love for this combo may be the underlying reason for my love of Arnold’s newest round of ads for Reese Cups. But seriously, could you think of a better way to put a goofy spin on global warming? I’m also pretty sure that this past Easter was the first time (ever, literally) that I actually felt bad for the hollow chocolate bunny with their print ads. Check those out on the official website, along with the ability to make your own Reese ad.      Â
(TrendHunter.com) Diesel, one of the most frequently featured fashion brands on Trendhunter.com, has launched a new home line called Successful Living from Diesel.
The collection, “Is built around a rock ‘n’ roll and casual living concept, which incorporates Diesel’s trademark style and attitude,” the press release…
(TrendHunter.com) One look at the Flo Backpack designed by Ivan Huber is enough to make any self-respecting adult into their alter ego superhero of choice. The Flo backpack reminds me of a certain mutant turtle ninja half-shell which had gained immense popularity in the 90’s. Apart from making the owner look super co…
(TrendHunter.com) Until I saw the Outlaw Chair from designer Ted Nemeth, I didn’t think furniture could be cool.
Ted is the master of creating custom leather furniture with a bad attitude: one look at the Outlaw Chair proves that. The chair is carved from solid mahogany, painted all black and is covered in rich bla…
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