P&G Lets Consumers Act as Media Planners

BATAVIA, Ohio (AdAge.com) — The nation's largest advertiser is inviting consumers to weigh in on its controversial media decisions.

Fake Urban Holes – HP Guerrilla Photopaper Campaign

In one of the most innovative ads we’ve featured, HP organized a guerrilla marketing campaign for its photo paper.

The urban installations were created by Publicis of Malaysia and were comprised of “holes” in the city. Each black hole was made of paper and strategically placed around the city to f…

Flower-Inspired Furniture – The Bouquet Chair

(TrendHunter.com) Presented at Milan Design Week 2008, the Bouquet Chair was conceived by Japanese designer Tokujin Yoshioka. The chairs are manufactured by hand as can be seen from the picture. The beautiful combination of colors gives the Bouquet Chairs a unique flair and glamour that one would image belongs more i…

Guy Ritche “Takes it to the Next Level” for Nike

After a few weeks of teasers and trailers, Nike finally released the 2-minute full version of the “Take it to the Next Level” spot after it aired on broadcast via ITV at the beginning of today’s Manchester United game.

The spot is directed by Guy Ritchie of Lock Stock & Snatch fame, who is no stranger to branded films. Several years back, he directed the 10-min. short, “The Hire: Star” featuring Madonna & Clive Owen for the BMW films series.

As anticipated, this spot is pretty impressive. Definitely falls in line with the overall Nike image of late. I’m curious to see of there’s any further integration of the spot into any of Nike’s advertising, beyond being featured (in high quality) on the Nike Football Homepage. Either way, it’s okay — the Guy Ritchie fanboy in me is satisfied.

FTC Responds to Sub-Prime Mortgage Marketing Concerns

WASHINGTON (AdAge.com) — A top official of the Federal Trade Commission said today the agency is stepping up its oversight of marketing of sub-prime mortgages and related transactions, responding to concerns that the government isn't doing enough to stop misleading marketing.

Subway Ticket Portraits – Parisian Metro Artist Luc Grateau (VIDEO)

(TrendHunter.com) If you are in Paris and see a strange guy drawing very quickly on a small ticket, don’t worry, you’ve just encountered Luc Grateau! The artist uses old Metro tickets as a canvas to create miniature portraits of fellow passengers riding the Parisian subway.

“Every day in Paris, you see dozens of …

E-Paper Boarding Pass Watches – Ticketime (GALLERY)

(TrendHunter.com) If you’ve ever flown from Europe to Asia with multiple stops in between, you would definitely appreciate this watch designed by Jacky Wu, Neo Chen & Eric Liu. Ticketime is a boarding pass as well as a wristwatch given out by the airline for use during the journey.

The fringe of the ticket is made …

Dr Pepper Along for Indiana Jones Treasure Hunt


NEW YORK (AdAge.com) — When "Indiana Jones and the Kingdom of the Crystal Skull" opens worldwide May 22, so will a lot of Dr Pepper cans in the States. And while the promotional relationship is designed to be mutually beneficial, it clearly helps Dr Pepper more than Dr. Jones.

Golden Phase Symbolism Revived – Gustav Klimt Fashion (GALLERY)

(TrendHunter.com) Austrian artist Gustav Klimt was known for his Symbolist art forms, particularly for his images of women. Even today, 90 years after his death, his works still continue to inspire artists, and that includes a bevy of fashion designers.

Among recent notably influenced designers are Christian Dior, …

New 4A’s Leadership Provides Healthy Dose of Boosterism


LAGUNA NIGUEL, Calif. (AdAge.com) — Ad agency chiefs used to hearing doomsday forecasts for their business model heard very different calls from two industry leaders at the American Association of Advertising Agencies' 2008 Leadership Conference here.

Fake Urban Holes – HP Guerrilla Photopaper Campaign (GALLERY)

(TrendHunter.com) In one of the most innovative ads we’ve featured, HP organized a guerrilla marketing campaign for its photo paper.

The urban installations were created by Publicis of Malaysia and were comprised of “holes” in the city. Each black hole was made of paper and strategically placed around the city to f…

Hopes Riding High on ‘Grand Theft Auto IV’


YORK, Pa. (AdAge.com) — Move over, family-friendly video gaming: The next edition of "Grand Theft Auto" is here. And "Grand Theft Auto IV," arriving after years of a franchise drought with plenty of grown-up violence, profanity and prostitution, is expected to lift the entire industry even further, while putting the spotlight firmly back on the core gamer audience.

Green Inside and Out Lights – Grass-on Lamp (GALLERY)

(TrendHunter.com) The Grass-on lamp is green both outside and inside. The unique light brings the outdoors inside your home with its synthetic grass look. And to go along with the green theme, the whole lamp is made from recycled materials and is completely recyclable.

Grass-on was designed by three Venetian archite…

Butterfly Monocles – Uma Thurman for Another Magazine (GALLERY)

(TrendHunter.com) Actress Uma Thurman was recently featured in an editorial spread as well as in an interviewed by Another Magazine. I love photography by Craig McDean, particularly the butterfly motif as a symbol of rebirth symbol. The way McDean featured it as an imitation monocle is quite beautiful.

The theme, an…

Freeconomics of Music – Coldplay’s Next Single is Free

We’ve mentioned that freeconomics will play a major factor in future business and will be come crucial, especially in the entertainment industry, for those who want to excel. Coldplay may have been inspired by artists like Prince who gave away free CDs in the Sunday paper last year.

While Coldplay…

Semacode Fashion 2 – Digital T-Shirts by Emma Cott

(TrendHunter.com) Imagine: You’re standing in the metro, the guy behind you levels his mobile phone to the back of your shirt and at that moment, you get a chit with his number. Uuuhhh! Either, you’re one of the rare 5% of extraordinarily stunning people of the world or you’re wearing a T-Shirt by Emma Cott.

Due to …

Furry Puppet Hops Hottie Sex Tape-Style for MTV’s Fur TV

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OK this is definitely NSFW but it’s really really funny…

Polka Dot Dresses – Betsey Johnson Brings Back 90s (GALLERY)

(TrendHunter.com) If you’re thinking, “The return of polka dot dress? But that look didn’t go anywhere.” I’m here to let you know that yes, it did. But it’s back, so if you were still rocking the look, you’re in luck, because you’re back in style!

In fact, dresses in general are returning in a number of patterns an…

Eco Bounty Hunters – Cell Phone Recycling Contest

If you’d like to earn yourself a prestigious title like “Eco Bounty Hunter,” listen up. To earn the title, you’ll need to come up with an innovative way to recycle cell phones. Tim Ferriss, the author of the 4 Hour Work Week, is offering a prize for the person that thinks of the best solution.

“Ho…

Solar Panel Handbags – Solar by C’N’C Costume

(TrendHunter.com) This funky handbag with built in solar panels is one hot purse! While the first handbags with solar-powered functionality to hit the market were for the most part ugly, the designs are starting to pick up.

This red suede handbag with blue panel and brown leather straps is the creation of C’N’C Cos…