We all realize there’s a stereotype about how women don’t know their way around a car. But AutoTrader.ca isn’t helping them very much. Ladies in Canada, despite what this ad would have you believe, cars do not have penises.
—Posted by David Kiefaber
Goodyear truck tires with max technology. The only thing in your truck that never gets old.
Advertising Agency: Leagas Delaney Italy
Creative Directors: Stefano Campora, Stefano Rosselli
Art Director: Selmi Bali Barissever
Copywriter: Fabrizio Tarussio
Photographer: Davide Bodini
Published: April 2008
Each time I log into Twitter, I feel a pang of pity for Pacific Gas & Electric. Now, I lived in Northern California for years and had no real love (or hate) for PG&E. But I still think it’s a tad unfair that the top sample post on Twitter’s front page has long been a complaint—by one of Twitter’s founders, even—about the utility company. You can’t make out the full message, but the line “waited all morning for PG&E†pretty much tells you that “Ev†isn’t in love with their customer service. You also get the bonus snippet of “without power or internet.†This criticism comes with no real context, on a page seen by hundreds of thousands of people. I tried to ask Ev, aka Twitter co-founder Evan Williams, about it, but his only response so far was a tad unfulfilling. What do you think? Is his missive a virtual sucker punch, or is it PG&E’s karmic punishment for all its outages, missed appointments and surprise rate hikes?
—Posted by David Griner
Advertising Agency: Euro RSCG, Portugal
Creative Directors: Paulo Pinto, Tiago Rebelo
Published: March 2008
If you feel the difference, you’ll get your money back.
Advertising Agency: Euro RSCG, Portugal
Creative Directors: Paulo Pinto, Tiago Rebelo
Published: March 2008
LONDON – Channel7media has bought video production company Indelible TV to help it take advantage of the growth in online video.
VENICE – Agency chief executives have warned that media networks are being held back by downward pressures on levels of commission from clients.
LONDON – Marks & Spencer is perceived to be the FTSE 100 company with the greenest credentials, according to a survey of journalists, political groups and experts on sustainability.
Advertising Agency: TBWA\Tequila Johannesburg, South Africa
Executive Creative Director: Damon Stapleton
Creative Director / Art Director: Justin Wright
Copywriter: David Edworthy
Assistant Art Director: Jens Jenkel
Released: April 2008
(TrendHunter.com) DriJo.com is an auction-based website which offers ride-sharing and car-pooling making partial use of Google Maps technology.
In a visually attractive way, the Internet platform offers a simple method to overlay and compare routes of drivers and potential passengers. “Using an auction-based me…
LONDON – Online retail spending will grow by over £20bn in the next four years to hit £44.5bn by 2012 as economic gloom fails to bite, according to research.
Quick, which Pittsburgh pro football team enjoyed an undefeated season in 2007? It sure wasn’t the Steelers. It was the Pittsburgh Passion, who went 12-0 in the Independent Women’s Football League and won a championship. Now they’ve got a DM and bus-shelter campaign from Garrison Hughes. This headline, in flowing script, reads, “We celebrate the delicate flower that is woman.†Followed by: “As well as the beauty of one delicate flower drilling the other delicate flower into the ground.†A second ad begins: “A woman’s hand can heal, teach, inspire and comfort,†then concludes, “It can also deliver a wicked head-slap when the ref’s not looking.†Steelers suck. Go Passion!
—Posted by David Gianatasio
Made with Pumice. Mean soap. Seriously.
Advertising Agency: Draftfcb / South California, USA
Creative: Brandon Levin
Photographer: Randy Mills
Published: February 2008
Made with Pumice. Mean soap. Seriously.
Advertising Agency: Draftfcb / South California, USA
Creative: Brandon Levin
Photographer: Randy Mills
Published: February 2008
NEW YORK – The ABC network plans to integrate live ads into its late-night talk show ‘Jimmy Kimmel Live’, on which Matt Damon will not be appearing, from next month, providing advertisers show interest.
McDonald’s advertising from DDB Stockholm has already given the world a glimpse into the typical Swede’s fevered nightmares, which involve grown men chuckling over their connected Pinocchio noses. The country’s waking life is weird, too, judging by DDB’s newest McDonald’s work for the chain’s “No big deal†specials. Sweden likes to flaunt its culture and modernity, but here we get a look under the hood.
—Posted by Tim Nudd
LONDON – The return of crime drama ‘Waking the Dead’ brought 6.8m viewers to BBC One last night, trouncing ITV1’s ‘The Fixer’ by a factor of two to one.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
