Since retooling its newsletter strategy in 2019, the Vox Media title New York Magazine has seen its email readership–as Succession’s Kendall Roy might say–go supersonic. The publisher, which topped 1 million subscribers across its 30 email products in December, has achieved its growth through a multifaceted strategy: one that blends traditional newsletters with five subscriber-only…
Emily Garvey joins Zulu Alpha Kilo from Johannes Leonardo.
The celebrated director writes about his March for Our Lives PSA and the power of filmmaking to make change.
We spend so much time looking at images, especially in our industry. We’re consuming them and creating them at a mind-boggling rate. There’s even AI opening up a score of new possibilities. But it’s still important to look to the world around us and find images as they unfold in real, everyday life. The images…
This year’s Ad Age Leading Women are helping businesses, brands and agencies grow in a tough economic environment.
Last chance to register to hear TV, agency, brand and measurement execs discuss changes to the selling and buying of TV inventory.
Mike Cavanagh, a veteran of the financial crisis, has just been given a leading part in the unending drama of Hollywood.
After more than 65 years, British not-for-profit organization Which? has come to describe itself as “the consumer champion.” The platform focuses on researching and reporting consumer issues, offering product tests, reviews and expert recommendations from a place of independence. With a monthly average of 9 million visitors a month to its site (based on the…
Rogers, who swapped sales for marketing, has led big gains for Kellogg brands including Pop-Tarts and Cheez-It.
Rudder’s own work as a creator helps inform her role at Whalar.
Zaia Ventures’ founder took Amazon Prime Video to new heights before starting her own business.
Alarcon established Wunderman Thompson Health’s health equity practice, Health4Equity.
Singh led the Deutsch LA strategy behind the return of Taco Bell’s Mexican Pizza and Doja Cat’s TikTok musical that celebrated its return.
Rousseau is paving the way for better creative at Expedia.
Under Kapadia’s leadership, Oliver+ achieved revenue growth of 49% and an attrition rate below 15%—all while the agency works completely remotely.
On top of her social commerce role at Walmart, Zhao has advocated for AANHPI marketing.
The company’s high-volume approach to digital publishing has led to duplicated stories and alienated some of its journalists. At least one editor has already resigned.
At least two organizations in America’s most prominent league for professional video game players are selling their teams, underscoring the industry’s uncertain future.
In a video, Mr. Green said he was diagnosed with Hodgkin’s lymphoma, a very “treatable cancer.”
Agency with “beat failure” mantra leaves an estimated 100 employees in limbo.
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