Hasta La Creative!

People appear not as excited by new technology as the ad industry wants to believe, study finds.

O Adobe Firefly, plataforma de inteligência artificial da empresa, saiu da fase beta e chega para todos os usuários do Creative Cloud. A Adobe também anunciou que vai recompensar artistas, fotógrafos e criadores que tiveram obras utilizadas para treinar sua linguagem de IA. O treinamento do Firefly teve omo base mais de 300 milhões de …

Leia Adobe promete recompensar artistas e fotógrafos que tiveram obras utilizadas para treinar inteligência artificial na íntegra no B9.

Packaged food giant Kraft Heinz consolidates media under Dentsu’s Carat, which had been handling its international and Canada regions.

(TrendHunter.com) The Gerber Terracraft Micarta is a limited-edition everyday carry (EDC) knife built with the demands of even the most rigorous lifestyles in mind for optimal support.

The knife is crafted entirely…

ISpot has been strong with marketers and audience measurement while 605 has history with networks and outcomes deals.

O Burger King aproveitou todo o bafafá da disputa da Larissa Manoela com seus pais – exposto em rede nacional pelo Fantástico – para colocar a atriz em seu novo comercial de ofertas. No filme, Manoela brinca que enfim vai se pronunciar, já que todo mundo só fala disso: a volta da promoção King em …

Leia Larissa Manoela abre o jogo em comercial do Burger King na íntegra no B9.

Campaign battles misconceptions, recognizes shift toward self-care and mental health, and gives men flowers.

There’s no more natural collaboration than Ice Spice and her beloved Dunkin’, with the rap star’s legion of fans–self-anointed as “munchkins”–being the no-brainer springboard for a donut-centric promotion. Everybody sees the connection–except Ben Affleck. The actor-filmmaker, who has just snagged the title upgrade to “brand ambassador” at the retailer, is gamely trying to brainstorm a…

Indeed, an influential platform that has redefined the way job seekers and employers connect, stands as a cornerstone in the modern employment landscape. Boasting an extensive array of tools and resources, this platform has empowered countless individuals to embark on meaningful career journeys while providing businesses with a dynamic space to discover top-tier talent. To…

When it comes to luxury fashion and accessories from brands like Louis Vuitton, Chanel and Tom Ford, people want the hottest items from top designers without paying full retail price. Catering to them are a cottage industry of resellers including The RealReal, a top destination online and in person for those on the high-end bargain…