(TrendHunter.com) This list of computer trends for October 2023 details all the exciting innovations influencing how we interact with digital elements. Not only does this list cover computers, but it also offers…
(TrendHunter.com) Whether looking for sneakers, footwear, or related products, such as socks, this curated monthly list covers the latest innovative releases across the industry. While some products focus more on…
(TrendHunter.com) The business landscape in October 2023 is buzzing with innovative lifestyle trends that expertly marry utility, popular culture, and sustainability. Everyday products are witnessing a technological…
(TrendHunter.com) The October 2023 marketing trends show that businesses are navigating a landscape rich in innovation, cultural resonance, and sustainability. Central to this is the profound influence of technology,…
(TrendHunter.com) When it comes to the October 2023 food trends, it comes as no surprise that pumpkin spice has once again come out on top.
Though many dismissed it as a fad that would quickly fizzle out, pumpkin…
(TrendHunter.com) Branded Halloween costumes offer loyal brand fans a fun and effortless way to stand out during the season, while also providing brands with additional exposure and engagement opportunities. In a…
In a world where technology is advancing at an unprecedented pace, staying informed and connected with the latest trends and innovations has never been more crucial. Enter TechMagic with Cathy Hackl, a new weekly podcast that promises to be your ultimate guide to the ever-evolving world of technology. The first episode debuts Oct. 11. TechMagic…
Your Black Friday prep is already starting, thanks to Amazon. Today, Amazon told Adweek that three companies, Columbia Sportswear, Bose and Carnival Cruises, would be advertising during the first-ever Black Friday NFL telecast, a program expected to give consumers a variety of targeted shopping opportunities all while watching the game. In addition to the advertiser…
Swedish convenience store chain Pressbyr?n’s marketing campaign aims to get shoppers to stop in for a cinnamon bun, but the creative has proved so delicious that the ads were stolen. The work from Stockholm-based creative agency ?kestam Holst promotes the popular snack, called kanelbulle in Swedish, with the tactics of early 2000s perfume marketing. Out-of-home…
He fled Nazi persecution in Paris, learned his craft as a teenage orphan and became known for his shots of Marilyn Monroe, Elvis Presley, Jacqueline Kennedy and many others.
Filmmaker and actor Taika Waititi’s schedule is overflowing these days, with highlights that include walking in his first New York Fashion Week show for Herm?s, popping into the MTV Video Music Awards and stumping for his soccer-themed flick Next Goal Wins on the film festival circuit. The long-gestating Star Wars film he’s supposed to write?…
Gatorade redefine o que é um “clássico” no futebol, estendendo o termo para além dos gramados profissionais e direto para as ruas e escolas do Brasil. No minidoc acima, a marca demonstra uma noite típica do “clássico de Paraisópolis”. Por que isso importa A campanha “Gatorade Hidratador dos clássicos do Brasil” não só reforça a …
Leia Gatorade lembra que nem todo ‘clássico do futebol’ acontece nos campos profissionais na íntegra no B9.
Com lançamento da nova linha 3 em 1, a Samsung busca redefinir o que uma Smart TV pode fazer. Nova campanha, criada pela Cheil, promove aparelhos que oferecem qualidade 4K, acesso a jogos via Xbox Xcloud e streaming gratuito. Por que isso importa Em um mercado saturado de opções de TVs, a Samsung quer destaca …
Leia 4K, games e streaming: Samsung lança primeira TV 3 em 1 do mercado na íntegra no B9.
To celebrate the Halloween season, Snapchat is debuting a Phantom House mystery content series that will allow viewers to follow along with three content creators as they attempt to escape the Phantom House. This campaign will appear across Snapchat’s Chat, Camera, Stories and Spotlight tabs. The weekly series will feature three of Snapchat’s Snap Stars,…
Chime is a banking app with a serious social following. At nearly 1 million Instagram followers, the Chime app stands out from other banks in its loyal fanbase. But the decade-old brand is looking for wider name recognition, which is why it recently selected AKQA as its integrated marketing agency. The partnership looks to redefine…
Amidst the flurry of generative AI developments, Adweek’s weekly AI roundup captures the latest news, regulatory proceedings, and business developments revolving around generative AI. Here’s this week’s update: On the policy and legal front: Arranged by the trade organization News Media Alliance, representing over 2,000 publishers and the interests of the news media industry, numerous…
This year, Adweek is not only celebrating the best ad agencies in the business but also striving to help other shops understand what makes the best of the best truly stand out. That’s why, for the first time, Adweek has a theme for its Agency of the Year awards program: Building a Better Agency. Adweek…
Editor’s note: In this article, Adweek deviated from its style of using Latinx due to the writer’s preference. Latine is a gender-neutral form of Latino. Our beloved Spanish language has been used as the be-all-end-all of Hispanic marketing for too long. It’s been used almost exclusively in many cases to justify the marketing spend–a quick…
Authorities agree that climate change will never be effectively addressed if ordinary consumers don’t make responsible choices. But there’s a problem: Those ordinary people also tend to assume their choices aren’t going to make much of a difference. To understand when and why people find it hard to make sustainable choices, climate-focused nonprofit Project Drawdown…
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| THE ORIGINAL? Shell / Road Safety / Instagram & Drive– 2018 « Don’t story and drive » Click the image to enlarge Agency : JWT Istanbul (Turkey) |
LESS ORIGINAL Movistar / Road Safety / Instagram & Drive – 2023 « Don’t tap and drive » Source : Cannes Lions Print Longlist Agency : Wunderman Thompson (Argentina) |
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