NEW YORK (AdAge.com) — AOL announced today it is acquiring social network Bebo for $850 million. The acquisition "puts us squarely in a leading position in social media at a time when it's growing at a fantastic rate," AOL CEO Randy Falco wrote in a note to employees. Bebo boasts a worldwide membership of 40 million, but is relatively small in the U.S.
Apparently a lot of people die from second hand smoke in Louisiana.
div xmlns=http://www.w3.org/1999/xhtmlpCheck out these photos and video clip of the launch. Beautiful.nbsp; Reminds me a little of Cai Guo-Qiang. His exhibition at the Guggenheim now is one of the most amazing exhibitions I’ve ever seen. Be sure to check out his video performances.nbsp; Very dreamy./p
pa href=http://bryanchiao.typepad.com/.shared/image.html?/photos/uncategorized/2008/03/13/2326512402_8500a9dffa_b.jpg onclick=window.open(this.href, ‘_blank’, ‘width=683,height=1024,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0’); return falseimg width=450 height=674 border=0 alt=2326512402_8500a9dffa_b title=2326512402_8500a9dffa_b src=http://www.rm116.com/images/2008/03/13/2326512402_8500a9dffa_b.jpg //a/p
pa href=http://vimeo.com/774347Click here to watch video clip/a br /
/p/div
(TrendHunter.com) Knowing Lush and their ethics as I do, I honestly believe this was NOT a PR stunt, but that the beauty and soap company was simply trying to raise money and awareness for a good charity.
Lush Cosmetics have started making bath bombs to raise money for Reprieve which campaigns to raise awareness of …
LONDON – ITV has bought the rights to simulcast all this season’s Formula 1 races live to UK online users in a major deal with Bernie Ecclestone’s Formula One Management.
Some people are so artistic. I never would have seen a skeleton just looking at all the tools in our garage. But there it is, the vision of Y&R;Chicago advertising agency.
This visual campaign gives a whole new meaning to their ad logo “There’s a Craftsman in all of us.” They have a Craftman org…
The first campus in Italy.
Advertising Agency: Belocal, Italy
Art Director: Michele Montanucci
Copywriter: Davide Necchi
Photographer: Max Berio
Published: January 2007
The first campus in Italy.
Advertising Agency: Belocal, Italy
Art Director: Michele Montanucci
Copywriter: Davide Necchi
Photographer: Max Berio
Published: January 2007
(TrendHunter.com) Cool, functional, out of the box and, of course, environmental-friendly furniture is all we hear around us in terms of interior design. But does anybody think of just plain beautiful, state-of-the-art furniture? What about something specifically for book lovers, like the perfect bookshelves you coul…
Even after all the flack they’ve received for their controversial nudevertising, Abercrombie & Fitch isn’t backing away from using skin to sell clothes.
Their Gilly Hicks lingerie stores have a topless young thing frolicking on the beach in a web video. If customers are offended by such advertisin…
NEW YORK – TNS has launched an umbrella division called TNS Media, which combines its media intelligence and media research divisions and recently acquired companies Compete and Cymfony.
LONDON – BBC Worldwide plans to roll out a ‘Top Gear’ event across 15 countries over the next 18 months, fronted by Jeremy Clarkson and involving live motoring performances and entertainment.
According to Associated Press, AOL is paying $850 million for an online hangout popular in Europe.
Bebo is one of the largest social networks in Britain, is ranked No. 1 in Ireland and New Zealand and has a global membership of more than 40 million. In the United States, however, it ranks third behind MySpace and Facebook.
Ron Grant, AOL’s president and chief operating officer, said the deal should help AOL expand internationally and Bebo grow in the United States. The all-cash deal, expected to close in a month, also should give AOL an engaged audience from which it can generate additional advertising revenue.
Yes, but the engagement factor isn’t with advertising, it’s with one’s friends.
LONDON – Puffin Books has relaunched its website with a new design that will highlight children’s favourite characters ranging from Artemis Fowl to Angelina Ballerina.
LONDON – ITV has secured rights to show the upcoming Formula One season online at itv.com, ahead of the new season that begins this weekend.
If it’s true that Absolut commissioned this short film with only the caveat that it mention the product, then it’s amazing they got off so easy. Avant garde comedians Zach Galifianakis, Tim Heidecker and Eric Wareheim have churned out a nice bit of surrealist cinema with little more than wigs, wicker and a too-hot hot tub. You can already hear several of the one-liners catching on, but I think it’s hard to beat the ultimate product-placement setup line: “What is this, ice?†Hat tip to anniemal on Twitter.
—Posted by David Griner
Deep bass. No matter how hard you play it.
Advertising Agency: Jung von Matt / Elbe, Germany
Creative Directors: Sascha Hanke, Timm Hanebeck
Copywriter: Sascha Hanke
Art Director: Patrik Hartmann
Illustrators: Mathieu Mazzotti Colombo, Moritz Grub
Clear highs. No matter how hard you play it.
Advertising Agency: Jung von Matt / Elbe, Germany
Creative Directors: Sascha Hanke, Timm Hanebeck
Copywriter: Sascha Hanke
Art Director: Patrik Hartmann
Illustrators: Mathieu Mazzotti Colombo, Moritz Grub
LONDON -The deadline for submissions to the Thinkbox TV Planning Awards is approaching, with entrants being given until this Friday (14 March) to lodge applications.
Advertising Agency: Dez Brasil, São Paulo, Brazil
Art Director / Copywriter: Rodrigo Cabello
Photographer: Rafael Costa
Published: February 2008
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