Simplified: Cut out the complex, 5

Simplified: Cut out the complex, 5

Advertising Agency: Liwa Advertising, Dubai, UAE
Creative Directors: Vijay Kumar, Suhas Rege
Art Director: Sajeev Nair
Copywriter: Vijay Kumar
Photographer: Manish Kosambia
Other additional credits: Tarun Ghosh, Sagar Rege
Published: February 2008

Simplified: Cut out the complex, 4

Simplified: Cut out the complex, 4

Advertising Agency: Liwa Advertising, Dubai, UAE
Creative Directors: Vijay Kumar, Suhas Rege
Art Director: Sajeev Nair
Copywriter: Vijay Kumar
Photographer: Manish Kosambia
Other additional credits: Tarun Ghosh, Sagar Rege
Published: February 2008

Custom Rock Band and Guitar Hero Instruments – ArtGuitar Controllers

(TrendHunter.com) These beautifully pimped out guitars were inspired by the popular video games Guitar Hero and Rock Band. The limited edition guitars which were put out by ArtGuitar were hand-painted with familiar images of famous rock icons.

There is one guitar featuring the familiar heavily made up faces of memb…

Simplified: Cut out the complex, 3

Simplified: Cut out the complex, 3

Advertising Agency: Liwa Advertising, Dubai, UAE
Creative Directors: Vijay Kumar, Suhas Rege
Art Director: Sajeev Nair
Copywriter: Vijay Kumar
Photographer: Manish Kosambia
Other additional credits: Tarun Ghosh, Sagar Rege
Published: February 2008

Simplified: Cut out the complex, 2

Simplified: Cut out the complex, 2

Advertising Agency: Liwa Advertising, Dubai, UAE
Creative Directors: Vijay Kumar, Suhas Rege
Art Director: Sajeev Nair
Copywriter: Vijay Kumar
Photographer: Manish Kosambia
Other additional credits: Tarun Ghosh, Sagar Rege
Published: February 2008

Simplified: Cut out the complex, 1

Simplified: Cut out the complex, 1

Advertising Agency: Liwa Advertising, Dubai, UAE
Creative Directors: Vijay Kumar, Suhas Rege
Art Director: Sajeev Nair
Copywriter: Vijay Kumar
Photographer: Manish Kosambia
Other additional credits: Tarun Ghosh, Sagar Rege
Published: February 2008

Power Boats that Dive – Marion Hyper-Sub (GALLERY)

(TrendHunter.com) The Marion Hyper-Sub is a submersible vehicle which also has the ability to run on the surface at great speed. Powerful, versatile and cost-efficient, the Hyper-Sub is billed as the world’s first true general-purpose submarine. Operating as a self-sufficient powerboat on the surface, and as a subm…

Cheap Petroleum Alternatives – Biomass Gas

(TrendHunter.com) A company says it will make ethanol for the U.S. at less than a buck a gallon. They will refine what’s known as biomass which is available for 65 cents per gallon. The technology uses low energy to make it efficient to produce the biomass which can be used to produce ethanol.

Ethanol currently use…

Absolut Vodka: Quartet

Absolut Vodka: Quartet

Advertising Agency: TBWA/MAP, Paris, France
Creative Director: Sébastien Vacherot & Manoelle van der Vaeren
Art Director / Copywriter: Julien Boissinot & Nicolas Pontacq
Photographer: Laurent Séroussi
Published: February 2008

Absolut Vodka: Choir

Absolut Vodka: Choir

Advertising Agency: TBWA/MAP, Paris, France
Creative Director: Sébastien Vacherot & Manoelle van der Vaeren
Art Director / Copywriter: Julien Boissinot & Nicolas Pontacq
Photographer: Laurent Séroussi
Published: February 2008

Shoes as a Canvas – Pimp My Flats (GALLERY)

(TrendHunter.com) A plain, white pair of tennis shoes provides way too much creative potential to leave them as they come. Case in point, the Pimp My Flats exhibit has some stellar designs, showcasing ordinary plimsol shoes that have been taken to the next level of hip.

Each pair of Lazy Oaf shoes has been decorated…

Playful Guerilla Ads – Sexy Camera in Public Bathrooms (GALLERY)

(TrendHunter.com) Sexy Camera is a new erotic candid camera TV show on air on March 2008 on FX channel in Italy. To promote the show, AM-NEWTON21 ad agency, Italy came up with this creative guerrilla campaign that reaches the target male audience in their public toilets at pubs and gyms.

The campaign uses soap dispe…

Funny Feminine Hygiene Ads – Tampax Swimming Pool

A funny commercial is always good in my book. A funny and sexy commercial is even better.

These two video commercials for Tampax use the same clever idea of a sexy girl going for a dip in the pool ending up draining the pool water to show the ‘super absorbent’ quality of Tampax.

One commercial g…

Futuristic Deodorant Ad – Rexona Sci-Fi Commercial

This is a brilliant commercial for a deodorant named Rexona that I confess I’m not familiar with. The commercial is set in a Hollywood-style, futuristic mode and it is very, very funny and very entertaining. The commercial is one of those ads you don’t mind watching over and over again even if you h…

Mrs. Butterworth in full-speed selling mode

Butterworth It was about a year ago that Merkley brought Mrs. Butterworth out of semi-retirement and back into commercials after a decade away. Now, she’s moving on to other brands, co-starring in this new Geico spot from The Martin Agency. She doesn’t much like the logo placement at the end, though.

—Posted by Tim Nudd

Pillows with Arm Holes – Get Cosy pillow (GALLERY)

(TrendHunter.com) This specially designed, hug-friendly pillow is perfect for when you’re cold, lonely or sick; for when you’re feeling just miserable and sorry for yourself and no one will lay any lovin’ on you.

No one wants to get your flu germs they say; if they loved you, they’d do it anyway you say. So since yo…

Fox Business makes most of Cramer gaffe

Cramer From today’s Wall Street Journal and New York Times, a Fox Business Network ad poking fun at Jim Cramer’s defense of Bear Stearns just before the company’s collapse. Via TVNewser.

—Posted by Tim Nudd

What would you want in your dream car?

Heidi
What a crazy weekend! Driven by the need to augment my AdFreak salary, I took part in a focus group for a major foreign carmaker. They hypnotized me to find out what I really wanted in a car! I told them I wanted to look like David Hasselhoff when he was on Knight Rider. I also requested a talking car as my sidekick, just like the Hoff had on the show. I asked for Heidi Klum as well, but in that case, I added that the car was optional. And what a coincidence: Today, Brandweek reports that Volkswagen’s new ads will star a talking 1964 Beetle and feature Klum and Hasselhoff. But wait: It’s Volvo, not VW, that’s using hypnosis. I guess they took it to heart when I said I’d drive “anything but a Volvo.”

—Posted by David Gianatasio

Lazer helmets: Hospital

Lazer helmets: Hospital

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Directors: Geoffrey Hantson, Dirk Domen
Copywriter: Kristof Snels
Art Director: Sebastien De Valck
Account: Matthieu De Winter
Photographer: Koen Demuynck
Graphic Designer: Davy Dooms

Funny Feminine Hygiene Ads – Tampax Swimming Pool (VIDEO)

(TrendHunter.com) A funny commercial is always good in my book. A funny and sexy commercial is even better.

These two video commercials for Tampax use the same clever idea of a sexy girl going for a dip in the pool ending up draining the pool water to show the ‘super absorbent’ quality of Tampax.

One commercial g…