Tonight was One Show’s College Competition. Schools nationwide turned in their best student work for a handful of categories. Print and design generated 376 and 374 entries, respectively.
Tonight was One Show’s College Competition. Schools nationwide turned in their best student work for a handful of categories. Print and design generated 376 and 374 entries, respectively.
Though it’s not the freshest news, I couldn’t let it slide.
My dog-homie-buddy Guillermo Alarcón, A.K.A. Veggie just updated his website with new freshhh works.
BEIJING – Digital advertising company SinoTech Media is partnering ZenithOptimedia’s digital team Zed Digital to rollout a media planning and reporting platform called SinoXpress in China.
SEOUL – Starcom has appointed Mike North as managing director of its Korean operation.
Louis Vuitton and Ogilvy Interactive won a Webby for their “Countless Journeys” site, which is also supported in print and TV. The video above is content from the site. Catherine Deneuve shares her Paris with us, seducing us into thinking we’ll need Louis Vuitton luggage when we arrive at Charles De Gaulle.
Lowe London has decided not to replace Judy Mitcham, its former new-business director and chief marketing officer. Instead, the agency is hiring new senior account managers to work on marketing and new business as part of their overall responsibilities.
Bauer Consumer Media has appointed Liz Settle to the role of publisher of the celebrity magazine Heat. Settle joins from Times Media, where she is the head of marketing development, and replaces Sophie Wybrew-Bond, who will take the role of deputy managing director of Closer.
AKQA has launched a division, AKQA Film, to create, distribute and sponsor digital programming and content. The operation merges the existing motion graphics and broadcast teams at AKQA and will be run by Emily Bull, the head of production.
Jo Boyd, the Archibald Ingall Stretton managing director, is leaving the agency after three years. Boyd’s departure follows the news that the agency is to expand internationally.
The bookmaker William Hill is reviewing its below-the-line agency arrangements. The company is holding separate pitches for its retail, sales promotion and customer relationship management accounts.
Iris has won the £2 million integrated account to launch the Employment and Support Allowance for the Department of Work and Pensions. The pitch was handled by COI.
Audrey Tautou, the star of Amelie and The Da Vinci Code, has been signed up to appear in the next Chanel No.5 perfume ad, due to air in 2009. The ad will be directed by Jean-Pierre Jeunet, who worked with Tautou on Amelie and The Long Engagement.
IPC is set to launch NME Radio on 24 June. As part of the launch activity, Ricky Gervais, Stephen Merchant and Karl Pilkington will present a one-off special during the station’s test transmission period. The multiplatform station will be available on Virgin Media and Sky, as well as NME.com.
Metro, the free daily newspaper, has created a national campaign for Lucozade that will launch on 12 May and run in the paper and online every weekday for three months. The campaign will promote Lucozade Alert, a low-calorie mental stimulation drink designed to sharpen performance.
The Government has been ordered to disclose records of meetings in a case that could force changes to lobbying practice.
An Aussie company is gearing up to release a computer headset that allows people to control video games using only the power of their minds.
In short, this cool little device features 16 sensors that measure electrical impulses from the brain, enabling machines to register facial expressions, emotions and even cognitive thoughts by visualising them. […]
Coolspotters is a new site that caters to the celebrity and brand obsessed. Pepsi is running ads under an exclusive argreement. Tech Crunch is saying nice things. And the firm’s CEO is blogging.
Coolspotters is new. The launch is beta. Features will come and go, parts of the site will change – all of which will be the result of feedback and ideas that we receive directly from you. Things on the site might even occasionally break. The point of all of this is: we will be working constantly to improve your experience.
Brier Dudley from the Seattle Times says, Coolspotters is “an outrageously materialistic online shopping/celebrity/social networking venture that could make a bundle for its Seattle investors.” He adds, “It’s like a reality TV show that leaves you wondering if the producers are being ironic.”
Jerry Della Femina, founder of Della Femina Travisano & Partners, reminds me a lot of the iconic ads he sprinkled in the landscape of TV Land’s past.
This week has hosted the 2008 One Show, hosted by the One Club. Although the official last day is tomorrow, last night was the One Show Awards. These awards and winners are known to shape advertising for the next year to come. Here are just a couple of my favorites:Gold – Newspaper or Magazine Single Ad – WWF Thailand “Tree”, Ogilvy & Mather Bangkok 
Gold – Single TV Commercial – Halo 3 “Diorama”, McCann Worldgroup San Francisco For a full list of winners, Gold through Bronze as well as as Merit, click here then select the link for Download One Show Winners List.
Technorati Tags: One Show, awards, advertising, marketing, branding, campaigns
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