LONDON – Sky One’s revival of ‘Gladiators’ pulled in 1.5m viewers on Sunday night, marking a triumphant return for giant foam hands and bodybuilders in spandex after an eight-year absence from UK screens.
LONDON – The Fratellis’ latest album is to be promoted by Microsoft on its new Messenger TV application, which allows users to share and watch MSN video content through the Windows Live Messenger.
LONDON – Thomson Reuters, the newly merged global news agency, could lay off thousands of employees as early as this week, according to reports.
LONDON – The BBC has received a number of complaints after Madonna resorted to swearing again, live on air this time, during the corporation’s coverage of Radio 1’s Big Weekend gig.
Brand tags is a site where you can tag a brand/logo and see what other people have tagged it. I have a feeling that the trademark holders won’t like this place much, at least not when you look at tags that sound more like consumer complaints….
Starbucks is bitter black heroin bland branded burned burnt burnt coffee , Wal mart is bad evil harmful cheap crap junk treason, comcast is cable internet sucks, Splenda is cancer fake sugar. Coca-Cola fares much better with the big words being always classic coke drink red soda sugar.
Extra credit fun: play the reverse tag game and guess the brand behind the tags!
Advertising Agency: Marketforce, Perth, Australia
Executive Creative Director: Andrew Tinning
Creatives: Ryan Albuino, Andrew Chu
Account Director: Sharyn Beor
Account Manager: Erin Baker
Media Director: Kiaran Geen
All essential proteins and vitamins in every scoop.
National Egg Co-ordination Committee.
Advertising Agency: Triton Communications, Bangalore, India
Creative Director: Sanjoy Datta
Associate Creative Director: Jayaraman
Art Director: Ratheesh
Copywriter: Abhishek
Photographer: Naveen
Released: March 2008
Every night over 100,000 people sleep on the streets. Every click on this site contributes $1 to help the homeless.
housesforthehomeless.com.au
Advertising Agency: CumminsNitro, Melbourne, Australia
Creative Director: James Procter
Art Director: Jason Hynes
Copywriter: Julie Poulter
Photographer: Ted Szukalski
Released: May 2008
Enjoy the price.
Advertising Agency: 1861 United, Milan, Italy
Creative Directors: Vincenzo Gasbarro, Federico Ghiso
Art Directors: Vincenzo Gasbarro, Paolo Perrone
Copywriter: Federico Ghiso
Illustrator / Photographer: Vincenzo Gasbarro
Beauty is not something you can turn on and off.
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Directors: Micaela Trani, Williams Tattoli
Copywriter: Antonio Gigliotti
Photographer: Tommaso Sartori
Published: February 2008
Creativity is an unknown language everyone understands.
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Directors: Micaela Trani, Williams Tattoli
Copywriter: Antonio Gigliotti
Photographer: Tommaso Sartori
Published: February 2008
You don’t need to stay inside to feel at home.
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Directors: Micaela Trani, Williams Tattoli
Copywriter: Antonio Gigliotti
Photographer: Tommaso Sartori
Published: February 2008
There is no second chance to make a good first impression.
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Guido Cornara, Agostino Toscana
Art Directors: Micaela Trani, Williams Tattoli
Copywriter: Antonio Gigliotti
Photographer: Tommaso Sartori
Published: February 2008
LONDON – John Wren, the Omnicom chief executive, was the mostly highly paid marketing services executive in 2007, taking home $10.4m (£5.3m).
LONDON – Allianz Insurance has appointed Joshua G2 as lead strategic agency for its motor and home insurance DM products after a four-way pitch.
LONDON – Consumers are calling on brands, rather than governments, to take responsibility for reducing the impact of climate change, according to a global study by Havas Media.
LONDON – As Microsoft and Yahoo! feel the fall-out from the deal that wasn’t, Stephen Foster looks ahead to Yahoo!’s annual board meeting and an interesting suggestion for a new director.
LONDON – Tesco has been named the most valuable brand on the high street, worth £8.6bn, almost £4bn more than rival Sainsbury’s, according to a valuation consultancy report.
NEW YORK – Cablevision Systems has won the race to buy New York tabloid Newsday, after Rupert Murdoch’s News Corporation dropped out.
LONDON – Klaus Wuebbenhorst, chief executive of market research company GfK, has hit out at Sir Martin Sorrell after the he said that GfK staff should be worried about their jobs if its planned merger with TNS goes ahead.
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