We're in for a long couple weeks of negotiating, as buyers and sellers work their way through the TV upfront season, and the rest of the media sellers wait to see what budgets will be for the year. Before things get too heated, kick back and watch a video laying out how typical negotiating language would play out if used for everyday transactions.
Retour sur cette campagne très réussie pour la marque de vêtement Skins, à propos des avantages apportés sur chacun des joueurs. Des visuels originaux pensés par l’agence The Furnace grâce à des magnifiques retouches du studio australien Electric-Art.
(TrendHunter.com) We’ve seen a number of photo sets where photographers and stylists turn models into dolls, but this ‘Dolls’ photo set by PetOrly is one of my favorites. After all, if you’re to be made into a doll, it…
A new Harvard Business Review study reveals that 10% of Twitter users account for more than 90% of Twitter messages sent. That's a more lopsided ratio than even Wikipedia, where 15% of editors account for 90% of all edits or social networks where the top 10% of most active users create 30% of all activity.
Much the way the Vitruvian Man did. There’s something about great film that slips below your skin, gets into the meat of you; and few film makers will argue there isn’t a deeply physical urge that finds satisfaction in producing such work.
LONDON (AdAge.com) — Martin Sorrell could take home $100 million in bonuses over the next five years after WPP shareholders voted in a controversial new compensation package today at the company's annual meeting in Dublin.
Agency websites: the ultimate canvases.
StrawberryFrog Brazil demonstrates the strength of Loctite Super Bonder by suspending the cast of reality TV show Big Brother Brazil 65 feet overhead — with the glue itself.
LONDON – Matt Smith, founder of The Viral Factory, enjoys blogs about cycling, eavesdropping and, oh ye, digita. Just don’t call him a trendgaloid.
The new American Girl doll is Rebecca Rubin, a Lower East Side Jewish girl with reddish hair and a desire to act. For those of you who don't know anything about me, let's just say Rebecca Rubin could very well have been me, had I been 10 in 1914.
LONDON – NHS Blood and Transplant (NHSBT) has appointed a consortium of agencies, including Abbott Mead Vickers BBDO, to create the first national campaign to drum up support for organ donation in the UK.
CHICAGO (AdAge.com) — Heineken USA has placed the creative advertising duties for its flagship lager brands Heineken and Heineken Premium Light into review, raising the possibility that the import-beer marketer could be working with its fourth agency since 2006.
LONDON – Direct and digital marketing entries into this year’s Cannes Lions awards are down nearly 20%, the organisers of the Cannes Lions 56th International Advertising Festival have announced.
Former NSYNC member Justin Timberlake’s successful, and ongoing, penetration of Spoofsville has deceived Kirshenbaum Bond + Partners into thinking corny riffs off the boy band days are still OK.
A Prologue, que já foi assunto por aqui com os créditos de “Homem de Ferro” e “RockNRolla”, liberou um vídeo que reúne as vinhetas criadas pelo estúdio para o MTV Movie Awards 2009.
Vale lembrar que a Prologue foi responsável pela linguagem gráficas de outros Movie Awards e também dos últimos cinco Oscars. Assista abaixo o trabalho de 2009, certamente a melhor coisa da premiação adolescente da MTV
Prologue 2009 MTV Movie Awards
| Via Motionographer
Post originalmente publicado no Brainstorm #9
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For the print component of the Kia Soul campaign, David & Goliath go an eye-catching, if tired, route: See pawns. See Soul. A new way to roll.
LONDON – WPP shareholders have given their backing to a controversial bonus scheme proposed by Sir Martin Sorrell, which would see the chief executive earn up to £60 million over the next five years.
LONDON – Entries to the 2009 Cannes Lions International Advertising Festival have fallen by 19.9 per cent compared with 2008.
For some, tennis is a big deal. For others, it’s just another venue to ogle young female tennis players with outrageously hot bodies.
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