(TrendHunter.com) G-Power auto tuners in Denmark can take the credit for creating one of the most impressive BMW mods ever. The Typhoon Black Pearl is a pimped out BMW X5 SUV that makes all other BMW mods pale in comparison,…
BATAVIA, Ohio (AdAge.com) — Alberto-Culver Co. is launching its first global creative and media review in a decade, but one key player won't be involved: Wieden & Kennedy, New York, which joined the company's roster with much fanfare a little over a year ago, has parted ways with the Melrose, Ill.-based package-goods player.
MINNEAPOLIS (AdAge.com) — The state of the union is strong, said President Barack Obama. So was interest in his State of the Union Address, which reached more than 48 million viewers over 11 networks. While 5% higher than the 45.8 million who watched President Clinton's first such address, it was 7% lower than the 51.7 million who tuned in for President Bush's 2002 version, although that came just months after 9/11.
Wondering who would replace Max the Beetle, star of Volkswagen's "Das Auto" ads from Crispin Porter & Bogusky? Turns out it's a bad-tempered, potty-mouthed old man named Sluggy, who has a habit of decking people in the face.
NEW YORK (AdAge.com) — NBC Universal likely won't turn a profit off its broadcast of the Winter Olympics this year, but it hopes the research it performs on the event's massive audience might generate additional ad revenue in the days and months after the last gold-medal hockey skate has left the ice.
NEW YORK (AdAge.com) — Clorox has partnered with Univision to create a prime-time special as well as topic-specific content segments that will run for the rest of the year during the Spanish-language network's morning programs and in its other properties. It's the latest example of a big marketer tilting toward not only product placement but also thoroughly threading its product and messages across a program or series — all meant to create an affinity with specific groups of consumers.
Cheguei na Campus Party novamente e, depois de uma circulada, atualizei nosso álbum de fotos.
O painéis e debates continuam disputados, mas eu estou de olho mesmo é no campeonato de Street Fighter que está rolando aqui do lado. OK, vou ficar quieto e trabalhar.
Post originalmente publicado no Brainstorm #9
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Does someone marketing in today's digital culture need a pricey MBA? Once considered the pinnacle of accomplishment in business, the relevance of the degree has come under question. Clues as to why the criticism might stick could be found at the recent Kellogg School of Management Marketing Conference.
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In an effort to boost its booty collection, American Apparel is on the hunt for the world’s hottest ass.
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I won't comment on why much of an agency's compensation has shifted from monthly fees to project-based ones. That is a whole posting unto itself. What I prefer to discuss now is how to prepare your agency to thrive in a largely project-based world.
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So here’s what Kia’s first-ever Super Bowl commercial is all about. It will air during the third quarter of the game and highlight the 2011 Sorento CUV.
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Pela primeira vez na história, a Playboy vai escolher a musa de sua nova capa através de um concurso na web.
Acontece que, na Argentina, a revista resolveu democratizar aquilo que ela sabe fazer de melhor: o casting. As mulheres interessadas em participar da promo, podem ser clicadas por um fotógrafo profissional da Playboy, que vai enviar as imagens para o site e converter todas elas em um ensaio fotográfico virtual.
A mulher que tiver o ensaio mais votado, vai estampar a próxima capa da Playboy Argentina.
Confira o vídeo explicativo da campanha Casting Playboy, criada pela Grey Argentina.
Apesar de eu não ser argentino, já escolhi a minha musa. É a Constanza, da foto acima. Gata demais, né?! 
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So now that CBS has OK’d the Tim Tebow anti-abortion ad, gay dating site ManCrunch wants in on the action.
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How’d we miss this one? A fire breathing goat that shits money?
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Découverte de l’atmosphère féerique réalisée pour la nouvelle campagne de la maison Hermès. Il met en scène la mannequin Karlie Kloss sur des clichés réussis du photographe Paolo Roversi. L’ensemble de la série est à découvrir dans la suite de l’article.
Pelo visto, o 3D vai ser uma das principais tendências da tecnologia em 2010. E não são só as produtoras de conteúdo que estão de olho na evolução dessa tecnologia. Algumas marcas também estão se dando conta das vantagens em aliar a comunicação ao 3D.
A Vodafone da Espanha e a RIM (Research in Motion), fabricante do Blackberry, instalaram em uma praça de Madri, um painel de vídeo para transmitir um curta-metragem de animação sobre o interior de um Blackberry Vodafone. O que não falta é imaginação e ludicidade.
Inside, nome dado ao curta-metragem, foi produzido pela mesma equipe de Planet 51.
Além da praça em Madri, os usuários que dispõe de óculos 3D, poderão desfrutar da animação em www.descubresuinterior.com. Se você ficou curioso, assista abaixo:
:: Via Yorokobu
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– Obama’s State of the Union address was promoted with Google Ads
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The struggle to stay afloat has distracted agency CEOs from setting long-term business plans. Just as clients have done for years, agencies should consider outsourcing a large portion of their own business planning, modeling and strategies to objective, independent third parties.
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Work in advertising? Want to blog about it? Then The Denver Egoist’s new program is for you.
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If this commercial is to be believed, Monster really is the best job service out there.
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This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
