Jan
28
Alberto-Culver to Begin Review for Global Creative, Media Duties
Posted in: Uncategorized
BATAVIA, Ohio (AdAge.com) — Alberto-Culver Co. is launching its first global creative and media review in a decade, but one key player won't be involved: Wieden & Kennedy, New York, which joined the company's roster with much fanfare a little over a year ago, has parted ways with the Melrose, Ill.-based package-goods player.
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