Découverte des différents travaux de ce studio photo La Souris sur le Gateau spécialisé dans la post-production numérique, et basé à Paris. Des mises en scènes percutantes et très variées. Une sélection d’excellents visuels, à découvrir dans la suite de l’article.
LONDON – ‘Have I Got News For You’ on BBC One outshone ‘The Bill’ and the football on Five last night with 5.5 million viewers, according to unofficial overnight figures.
“He didn’t have the hand of God just the feet.”
Advertising Agency: DDB, Paris, France
Creative Director: Alexandre Hervé
Art Director: Benjamin Marchal
Copywriter: Olivier Lefebvre
Illustrator: Monsieur Barbe
Published: December 2009
Amazing interactive viral video campaign for Red Bull in Malaysia with a basejump from the roof of a Malaysian building.
You can direct the jump by using the click and drag on the screen of the video player.
This is totally intercative and the experience is awesome.
Have fun.
(TrendHunter.com) Taking a look at the Anja Rubik Quazi 2010 limited collection shoot could make a neurophysicist reconsider their career path and have them wishing they had become a photographer instead.
Anja Rubik is…
Nice guerilla marketing campaign for Easyjet with an invasion of orange balloon in the streets of Roma.
Advertiser: Easyjet
“Now you can text your tips. Send an anonymous tip to CRIMES (274637)”
Advertising Agency: DDB, Toronto, Canada
Creative Director: Andrew Simon
Art Directors: Jorgen Stovne, Alexandra Wells
Copywriter: Courtney Columby
Photographer: Frank Hoedl (Westside Studio)
Agency Producer: Roger Artagnan
Account Managers: Jeff Huether, Lexi Rose
Published: March 2010
“Set him/her free. Call -1291. A Delhi Police initiative to abolish child labour.”
Advertising Agency: Rediffusion Y&R, Gurgaon, India
Creative Director: Ajay Ahluwalia
Art Director: Manu Gupta
Copywriter: Dushyant Pal Singh
Illustrator: Manu Gupta
Additional credits: Atanu Deb, Pawan Bhatt
Published: November 2009
Une vidéo originale présentant l’idée de la marque IBM. L’innovation : un véritable système de tableau interactif personnalisé, permettant de détecter la teinte et la couleur des vêtements de chaque personne. A découvrir en vidéo dans la suite.
A viral video campaign for Nicorette inhalator using famous smoker actors from old movies.
Advertiser: Nicorette inhalator
Agency: AMV BBDO
Super digital artist and new found friend Chris Haines has just dropped a fresh new dope website with flawless works as always.
Be sure to drop by and spread the word!
No video-case abaixo, a agência alemã Jung von Matt/Alster conta o case criado para o relançamento do clássico SLS AMG da Mercedes-Benz.
A estratégia, baseada na assinatura “Is it still a car?”, envolveu uma campanha voltada para o ambiente digital, incluindo o misterioso filme do carro andando pelas paredes de um túnel, pilotado por Michael Schumacher.
O video-case em si tem um personagem, Hans Herrmann, piloto alemão de Fórmula 1 na década de 1950. A presença dele na história é para mostrar que a iniciativa tinha como foco um público amplo, e mostra Herrmann navegando no site do carro, Facebook e YouTube.
Post originalmente publicado no Brainstorm #9
Twitter | Contato | Anuncie
(TrendHunter.com) For the day of April 8th, these are the Top 20 trends, which include Gritty Soldier Ink, Obese Batman Icons and Gender Bending Tween Idol Sites. The rankings are based on hundreds of thousands of views…
(TrendHunter.com) Carsten Witte’s ‘Diamonds are a Girls Best Friend’ could do some damage in the wrong hands. Contrary to popular belief, most women don’t yet know that diamonds are a girl’s best friend.
If these photos…
(TrendHunter.com) I think that the Kotex ’28 Days’ campaign has hit the nail right on its head with this concept. I mean, it’s so true–we women fluctuate through so many different emotions every day. Why not capitalize…
CHICAGO (AdAge.com) — Buffets Inc., which last year shelled out $32 million on measured media for its portfolio of restaurant brands including Old Country Buffett and Roadhouse Grill, is seeking a new agency for its creative-advertising account. The review comes during a tough time for the buffet category, which has seen sliding sales despite the recession.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
