Hasta La Creative!

Every year 6 million animals are killed from cosmetic testing. Please boycott animal-tested products.

Advertising Agency: Ideaworks, Australia
Art Director / Copywriter: Kevin Bathman
Photographer: Cris Cordeiro
Retoucher: Andre Matkovic
Published: April 2008

An animal in captivity has only one wish: to escape.

Advertising Agency: McCann-Erickson Italy
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Photographer: Thomas Lavezzari
Published: January 2008

An animal in captivity has only one wish: to escape.

Advertising Agency: McCann-Erickson Italy
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Photographer: Thomas Lavezzari
Published: January 2008

Hospital gowns don’t come in black leather.
Ride aware.

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director / Copywriter: Gary Sume
Art Director / Illustrator: Hunter Sebresos
Executive Creative Director: Dave Newbold
Published: May 2008

Every year 6 million animals are killed from cosmetic testing. Please boycott animal-tested products.

Advertising Agency: Ideaworks, Australia
Art Director / Copywriter: Kevin Bathman
Photographer: Cris Cordeiro
Retoucher: Andre Matkovic
Published: April 2008

In Africa, not everyone dies from hunger.

Advertising Agency: TBWA/MAP, France, Paris
Creative Directors: Sébastien Vacherot, Manoelle Van Der Vaeren
Art Director: Marielle Postec
Copywriter: Thomas Olivri
Photographer: Michel Dubois
Published: April 2008

Advertising Agency: Unitas/RNL, Santiago, Chile
Creative Director / Art Director / Copywriter: Pancho González
Illustrator / Photographer: Josefina Pro
Published: January 2008

Advertising Agency: Unitas/RNL, Santiago, Chile
Creative Director / Art Director / Copywriter: Pancho González
Illustrator / Photographer: Josefina Pro
Published: January 2008

By David A Utter for WebProNews

Disaster may have affected a million people

The company organized some of its resources to assist the humanitarian efforts going on in Myanmar, where thousands have died or are missing after a cyclone tore through the country.
Although the military rulership of Myanmar, still called Burma by many countries, isn’t the most open of governments, their borders are as open as any to satellites.

Fortunately for relief efforts in the wake of the Myanmar cyclone disaster, the government’s continued refusal to grant visas to relief workers isn’t hindering Google from trying to help. The search advertising company showed on its LatLong blog a new layer for Google Earth that shows where to find all of the known healthcare centers (as of a 2002 survey) in the country.

The new layer, developed by Direct Relief International, may be downloaded by any Google Earth client:

We color-coded the sites by the capacity of the facility so that you can visually differentiate between larger hospitals, specialized medical units, and clinics/rural health centers.

By combining layers showing the governmental and nongovernmental health facilities that we work with, and the physical impact, we can focus our response on those points of access to healthcare that are serving the most affected communities. Using this geospatial information in conjunction with situation reports from the field enables us to more efficiently target our assistance.
Google also set up a cyclone relief donations page, backed by its Checkout service. Visitors may donate to Direct Relief International and to Unicef from the page to help relief efforts.

Advertising Agency: McCann Erickson, Geneva, Switzerland
Creative Director: Timo Kirez
Art Director / Illustrator: Angelo Sciullo
Copywriters: David von Ritter, Chantal Panozzo
Published: March 2008