SOS: Caps

SOS: Caps

Science is doing everything to fight AIDS. Even plastic is helping.
For every 20 bottles that you put in the recycling bin, the Prtuguese League Against AIDS will receive a donation. Recycle and help us to defend those who are defenseless.

Advertising Agency: McCann Erickson Portugal
Creative Directors: Diogo Anahory, José Carlos Bomtempo
Art Director: André Lopes
Copywriter: Emerson Braga
Photographer: Claus Stellfeld

Coca-Cola: Microphone

Coca-Cola: Microphone

Advertising Agency: McCann Erickson Madrid, Spain
Creative Director: Hugo Olivera
Art Directors: Fran Pérez, Miguel Ángel Salcedo, Teresa Martinez
Copywriter: Manasés Perales
Additional Credits: Diego García Mayoral, Front-end Developer

Coca-Cola: Guitar

Coca-Cola: Guitar

Advertising Agency: McCann Erickson Madrid, Spain
Creative Director: Hugo Olivera
Art Directors: Fran Pérez, Miguel Ángel Salcedo, Teresa Martinez
Copywriter: Manasés Perales
Additional Credits: Diego García Mayoral, Front-end Developer

Coca-Cola: Drum

Coca-Cola: Drum

Advertising Agency: McCann Erickson Madrid, Spain
Creative Director: Hugo Olivera
Art Directors: Fran Pérez, Miguel Ángel Salcedo, Teresa Martinez
Copywriter: Manasés Perales
Additional Credits: Diego García Mayoral, Front-end Developer

Hovis Soft White: Tomato

Hovis Soft White: Tomato

The softest thing since sliced bread.

Advertising Agency: McCann-Erickson London, UK
Art Director: Ben Brazier
Copywriter: Johnny Skinner
Photographer: Kevin Summers
Published: May 2008

Hovis Soft White: Celery

Hovis Soft White: Celery

The softest thing since sliced bread.

Advertising Agency: McCann-Erickson London, UK
Art Director: Ben Brazier
Copywriter: Johnny Skinner
Photographer: Kevin Summers
Published: May 2008

Hovis Soft White: Pepper

Hovis Soft White: Pepper

The softest thing since sliced bread.

Advertising Agency: McCann-Erickson London, UK
Art Director: Ben Brazier
Copywriter: Johnny Skinner
Photographer: Kevin Summers
Published: May 2008

ENPA: Fish

ENPA: Fish

An animal in captivity has only one wish: to escape.

Advertising Agency: McCann-Erickson Italy
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Photographer: Thomas Lavezzari
Published: January 2008

ENPA: Bird

ENPA: Bird

An animal in captivity has only one wish: to escape.

Advertising Agency: McCann-Erickson Italy
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Photographer: Thomas Lavezzari
Published: January 2008

ENPA: Mouse

ENPA: Mouse

An animal in captivity has only one wish: to escape.

Advertising Agency: McCann-Erickson Italy
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Photographer: Thomas Lavezzari
Published: January 2008

AKSigorta: Wheat

AKSigorta: Wheat

Always abundant yield with hail insurance.

Advertising Agency: McCann Erickson, Istanbul, Turkey
Creative Director: Uğur Çakır
Copywriter: Hakan Yegen
Art Director: Servet Atatok
Illustrator: Erol Güneş
Published: April 2008

AKSigorta: Sunflowers

AKSigorta: Sunflowers

Always abundant yield with hail insurance.

Advertising Agency: McCann Erickson, Istanbul, Turkey
Creative Director: Uğur Çakır
Copywriter: Hakan Yegen
Art Director: Servet Atatok
Illustrator: Erol Güneş
Published: April 2008

Reporters Without Borders: Castro

Reporters Without Borders: Castro

Advertising Agency: McCann Erickson, Geneva, Switzerland
Creative Director: Timo Kirez
Art Director / Illustrator: Angelo Sciullo
Copywriters: David von Ritter, Chantal Panozzo
Published: March 2008

Reporters Without Borders: Putin

Reporters Without Borders: Putin

Advertising Agency: McCann Erickson, Geneva, Switzerland
Creative Director: Timo Kirez
Art Director / Illustrator: Angelo Sciullo
Copywriters: David von Ritter, Chantal Panozzo
Published: March 2008

Reporters Without Borders: Ahmadinejad

Reporters Without Borders: Ahmadinejad

Advertising Agency: McCann Erickson, Geneva, Switzerland
Creative Director: Timo Kirez
Art Director / Illustrator: Angelo Sciullo
Copywriters: David von Ritter, Chantal Panozzo
Published: March 2008

Reporters Without Borders: Jintao

Reporters Without Borders: Jintao

Advertising Agency: McCann Erickson, Geneva, Switzerland
Creative Director: Timo Kirez
Art Director / Illustrator: Angelo Sciullo
Copywriters: David von Ritter, Chantal Panozzo
Published: March 2008

Oje economic newspaper: Boardroom

Oje  economic newspaper: Boardroom

Read today because tomorrow may be too late.

In Portuguese oje means today.

Advertising Agency: McCann, Lisbon, Portugal
Creative Directors: Diogo Anahory, José Bomtempo
Art Director: Zeca
Copywriter: João Taveira
Photographer: Krypton Photo
Published: March 2008

Oje economic newspaper: Office

Oje  economic newspaper: Office

Read today because tomorrow may be too late.

In Portuguese oje means today.

Advertising Agency: McCann, Lisbon, Portugal
Creative Directors: Diogo Anahory, José Bomtempo
Art Director: Zeca
Copywriter: João Taveira
Photographer: Krypton Photo
Published: March 2008

Global Environment Centre: Socket

Global Environment Centre: Socket

Blessed are those who will drown. The rest of us will die of thirst.
Switch off when not in use. Help save more than just electricity.

Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Jules Tan, Sonny Low
Illustrators: Yien-Keat Wong, Jules Tan, Sonny Low
Copywriters: Allison Kiew, Szu-Hung Lee

Global Environment Centre: Switch

Global Environment Centre: Switch

It’s time to give global warming the finger.
Switch off when not in use. Help save more than just energy.

Advertising Agency: McCann Erickson, Kuala Lumpur, Malaysia
Executive Creative Directors: Huang Ean-Hwa, Szu-Hung Lee
Art Directors: Jules Tan, Sonny Low
Illustrators: Yien-Keat Wong, Jules Tan, Sonny Low
Copywriters: Allison Kiew, Szu-Hung Lee