‘This is About Humanity’: How LA’s Hispanic Agencies are Responding to ICE Raids

As ICE raids and military presence grip Los Angeles, Hispanic-led agencies are stepping up to protect their staff, support their communities, and call on brands to show up with compassion and consistency.

OneFox Gets Audience Targeting Boost With TransUnion and Experian

The data integration partnerships will deliver expanded coverage across Fox properties for advertisers.

Madwell Says It’s ‘Unlikely’ It Can Repay Vendors, Many Owed Thousands 

Madwell, the indie agency that shuttered in April after its financial strain worsened following a fallout between its cofounders, told some vendors that it may not be able to fulfill outstanding payments.

Chemistry Appoints President and Chief Strategy Officer

Atlanta-based indie agency Chemistry has named Taylor Guglielmo as its new president and hired Milla Stolte as chief strategy officer, following recent private equity investment.

DC Comics Goes All In on Amazon To Promote Superman Remake

The campaign features a co-branded, 60-second spot encouraging acts of kindness

Krista Hansen Rises the Ranks to Chief Creative Officer at GMR

Krista Hansen, a 20-year veteran at GMR, becomes the agency’s first female CCO, bringing a “heart-led” leadership style and a focus on mentorship and innovation.

Robert Valdes to Lead Production at VCCP Amid U.S. Expansion

Robert Valdes has been named CPO of Girl&Bear, VCCP’s in-house content studio, and will lead its expansion in the U.S.

FTC Issues Sweeping Demands to Media Rating Firms Over Industry Ties

The investigation comes amid an influx of conservative scrutiny around advertisers’ decisions to cut spend on platforms like X.

EXCLUSIVE: Omnicom To Ditch Individual Agency Email Domains

Regardless of what agency brand they work for, all staff will now use @omc.com emails.

EXCLUSIVE: Sophia Zhang to Leave GALE After Less Than Three Months as North America CEO

Sophie Zhang will depart GALE on May 30 after more than a decade at the agency to take on a brand-side role.

EXCLUSIVE: IPG Mediabrands Lays Off Dozens as Analytics Roles Move Offshore

IPG Mediabrands reporredly laid off 35–40 analysts this week without warning, as it offshores junior roles and asks departing staff to train their replacements.

Flodesk Taps VCCP as First Creative AOR

Email marketing startup Flodesk has named VCCP its first creative agency of record, ADWEEK has learned. The decision marks a milestone for Flodesk, which has grown to over 90,000 customers […]

WPP Names Marie-Claire Barker Global Chief People Officer

WPP has appointed Marie-Claire Barker as global chief people officer, ADWEEK has learned. Barker, who assumes the role at the beginning of June, succeeds Lindsay Pattison, who announced in February […]

Movement Strategy Acquires Newfangled Studios to Create a Social Marketing Powerhouse

Movement Strategy has acquired Newfangled Studios in an eight-figure all-cash deal that combines organic and paid social capabilities.

UM Wins 7-Eleven Media Business as Parent Company Nears $50B Sale

UM has been named media agency of record for 7-Eleven, adding a $70M account as the retailer’s parent company considers a $50B sale to Circle K owner Couche-Tard.

TelevisaUnivision Unveils YA Fest and ViX Música Streaming Platform at Upfront

TelevisaUnivision announced that it is building on its short-form content with the debut of microdramas at upfront.

R/GA Appoints Urvashi Shivdasani as First Global CFO

Shivdasani is the agency’s first global C-suite hire under new ownership.

4A’s DEI Programs Were Broadened After Agency Feedback, Says Marla Kaplowitz

CEO confirms eligibility for MAIP, and Vanguard was expanded before President Trump’s second term.

EXCLUSIVE: Layoffs Hit WPP Media Agencies Days After Reports of GroupM Rebrand

Staff at WPP’s media agencies say they were blindsided by sudden layoffs, locked out of email, and told to leave—just days after the company’s high-profile rebrand.

EXCLUSIVE: Michael Kassan’s 3CV Is Spending $3M on a Cannes Beach Takeover

The big budget beach is a pivotal moment for Kassan, who founded 3VC in June 2024 after his MediaLink exit.