Barbieland Down Under: Mattel Is Bringing Its Malibu Barbie Café to Australia

Malibu Barbie Café, an immersive pop-up event that launched in New York and Chicago in the summer of 2023, is going international. The experiential café is currently open in Austin, […]

Precise TV Details How New Ad Tool for Reaching Younger Audiences Is Privacy-Safe

Precise TV uses audience panels of parents and kids

Clock of Heart by Design Juice, Bengaluru

Client: Soukhyada Hospitals
Campaign: Clock of Heart Health
CEO: Manjunath Bhatt
Marketing: Dr Vinay

AGENCY
Advertising Agency: DESIGN JUICE, Bengaluru, India
Creative Director: Sandeep
Copywriter: Shree, Sandeep
Illustrator: Satya
Additional credits: Krishnakant

Clock of Heart by Design Juice, Bengaluru

Client: Soukhyada Hospitals
Campaign: Clock of Heart Health
CEO: Manjunath Bhatt
Marketing: Dr Vinay

AGENCY
Advertising Agency: DESIGN JUICE, Bengaluru, India
Creative Director: Sandeep
Copywriter: Shree, Sandeep
Illustrator: Satya
Additional credits: Krishnakant

Clock of Heart by Design Juice, Bengaluru

Client: Soukhyada Hospitals
Campaign: Clock of Heart Health
CEO: Manjunath Bhatt
Marketing: Dr Vinay

AGENCY
Advertising Agency: DESIGN JUICE, Bengaluru, India
Creative Director: Sandeep
Copywriter: Shree, Sandeep
Illustrator: Satya
Additional credits: Krishnakant

Capsule’s Pitch Deck Helped It Raise $12M—and Land Brands Like Instacart and HubSpot

The platform uses OpenAI’s Whisper to turn uploaded footage into editable text.

Business Insider Founder Launches Regenerator, a New Publication

The Substack-based brand plans to adopt a freemium model as it scales.

Business Insider Founder Launches Regenerator, a New Publication

The Substack-based brand plans to adopt a freemium model as it scales.

Business Insider Founder Launches Regenerator, a New Publication

The Substack-based brand plans to adopt a freemium model as it scales.

Sunday, April 13 Evening Cable News Ratings: Kilmeade and Gowdy Split the Win

Gowdy edged Kilmeade for the top spot with just 19,000 more total viewers.

DoubleVerify Threatens to Sue Adtech Watchdog Check My Ads For Alleged Defamation

A lawyer for the ad verification vendor said that adtech watchdog Check My Ads should prepare for litigation concerning alleged “defamatory statements” made about DoubleVerify in response to a March Adalytics report on pre-bid bot detection.

How Linda McMahon’s “A.1.” Gaffe Sparked a Viral Campaign for Steak Sauce

When Linda McMahon called AI “A.1.” at a summit, Kraft Heinz and Mischief turned the viral blunder into a spicy social media moment, even getting a shoutout from John Oliver.

Monday, April 14 Evening Cable News Ratings: Jesse Watters Is No. 1 in the Demo

Less than 800,000 total viewers separated Hannity and The Rachel Maddow Show at 9 p.m. ET.

Jimmy Fallon to Lead NBC’s New Marketing Competition Reality Series

On Brand with Jimmy Fallon will feature companies such as Captain Morgan, Dunkin’, KitchenAid, and more.

 Grace Kao Promoted to CMO of Snap

Kao will step into the chief marketer role as CCO Colleen DeCourcy plans her exit.

Saturday, April 12 Evening Cable News Ratings: CNN Gets Real Boost From Bill Maher

In the demo, Real-Time had 5,000 fewer viewers than time slot winner Fox News’ Life, Liberty & Levin, at 8 p.m. ET.

Bauducco transforma embalagens concorrentes em anúncios para sua linha de pães

1

A Bauducco lançou uma ativação que transforma produtos de outras marcas em publicidade para sua linha de pães de fermentação natural. A ação, que começou no Supermercado Varanda em São Paulo, usa reconhecimento de imagem para identificar embalagens de produtos que mostram pães – como hot dogs, hambúrgueres e queijos – e as converte em …

Leia Bauducco transforma embalagens concorrentes em anúncios para sua linha de pães na íntegra no B9.

EXCLUSIVE: Madwell Furloughs Employees as Financial Distress Mounts

The troubled ad agency, facing serious financial pressure, has furloughed an estimated 20-30 staffers.

Frances Dillard Reveals Driscoll’s Secret Recipe for Building a $1B Berry Empire

Insights into the fresh produce category with Driscoll’s vp of marketing.

Frances Dillard Reveals Driscoll’s Secret Recipe for Building a $1B Berry Empire

Insights into the fresh produce category with Driscoll’s vp of marketing.