CBS News departure: Broadcast news executive Adrienne Roark has left CBS News for the local TV station group Tegna Inc., where she will be their chief content officer. At CBS News, Roark was president of editorial and newsgathering, a role she held since August 2024. She also managed CBS-owned stations in New York and Boston,…
Burger King chief marketer (CMO) Pat O’Toole has left the QSR and joined Unleashed Brands as its new chief marketing officer, the company revealed on Thursday. At Unleashed Brands, O’Toole will oversee the marketing efforts of more than 1,300 franchises with a mission to help kids learn, play, and grow. The youth-enrichment company, which was…
TikTok CEO Shou Zi Chew said in testimony before Congress last January that the company would spend more than $2 billion on trust and safety efforts, but layoffs in those areas that reportedly began Thursday suggest a reversal of that strategy. Reuters reported that TikTok head of operations and trust and safety Adam Presser sent…
TikTok CEO Shou Zi Chew said in testimony before Congress last January that the company would spend more than $2 billion on trust and safety efforts, but layoffs in those areas that reportedly began Thursday suggest a reversal of that strategy. Reuters reported that TikTok head of operations and trust and safety Adam Presser sent…
Jake from State Farm is looking for the exit, but the popular pitchman has unwittingly landed in the sterile bowels of Lumon Industries. Can he escape and, if he does, will he still be the same affable good neighbor he was before? Fortunately for Jake, he’s not actually stuck in the shadowy corporate hellscape of…
Cheryl McHenry has announced her retirement from Dayton, Ohio CBS affiliate WHIO, effective May 21, 2025. McHenry joined WHIO in 1981. “The decision to retire was not an easy one. There’s a part of me that could stay at WHIO because I enjoy the work so much,” McHenry said. “I love my coworkers, and I…
Basketball culture isn’t built around the rules of a skills competition or the format of an all-star game, and the fans that flooded San Francisco for NBA All-Star Weekend illustrated that difference. Amid the blocks between Union Square and the Moscone Center, along the path from Chase Center to Pier 48, and on the BART…
YouTube is planning to roll out a lower-priced, ad-free version of its paid video service, and streamers and creators should stay tuned. The package, which includes podcasts and how-to videos, will be called “premium lite” and is soon to be announced in the United States, Australia, Germany, and Thailand, targeting viewers who want to watch…
Dozens of major news organizations, including some conservative outlets, urged the Trump administration to stop blocking The Associated Press from press events.
A Adidas lança um novo capítulo de sua plataforma “You Got This” que celebra as pessoas fundamentais por trás de cada atleta. Criada pela TBWANeboko e 180LA, a campanha marca um interessante contraste no mercado esportivo: enquanto a Nike mergulha no individualismo com “Winning Isn’t for Everyone”, a Adidas escolhe celebrar o poder do apoio …
Leia Adidas celebra poder de quem sempre acreditou em você em nova fase do slogan “You Got This” na íntegra no B9.
Donald Trump’s administration has given the Associated Press the cold shoulder treatment in recent weeks. Reporters from the news organization have been barred from attending White House events and boarding Air Force 1 due to the AP refusing to recognize the administration’s depiction of the body of water bordering the southern states as the “Gulf…
Comedian and actor Kevin Hart has been forced to modify a number of social media posts to more conspicuously disclose his brand partnerships. The star took to social media to include more explicit language in sponsored posts for JPMorgan Chase and athletic apparel brand Fabletics, in which Hart owns equity. Hart frequently promotes both brands…
The numbers $4.4 billion — Global ad revenue from 2024, up 27% year-over-year. Global advertising revenue increased 29% year-over-year during the fourth quarter specifically. $180.6 billion — Revenue during the fourth quarter, up 4.1% year-over-year. $681 billion — Revenue for 2024, up 5.1% year-over-year. 16% — Year-over-year growth in global ecommerce sales. The water cooler…
A White Ribbon, movimento global dedicado a combater a violência de gênero, lançou uma campanha impactante que alerta sobre a influência perigosa de criadores de conteúdo misóginos sobre jovens vulneráveis. O filme de três minutos mostra como um adolescente é atraído pela ideologia tóxica de um influenciador representado pelo boneco “Max Hate”. Por que importa: …
Leia De meme a ódio: campanha mostra como influenciadores misóginos podem radicalizar jovens na íntegra no B9.
Former WPIX entertainment anchor and reporter Ojinika Obiekwe is suing the Nexstar owned station for gender and racial discrimination Obiekwe started working at the New York station as an intern in 2001. She went from being an assignment editor to producer and reporter and was named an anchor and lifestyle reporter. Her station bio is…
A White Ribbon, movimento global dedicado a combater a violência de gênero, lançou uma campanha impactante que alerta sobre a influência perigosa de criadores de conteúdo misóginos sobre jovens vulneráveis. O filme de três minutos mostra como um adolescente é atraído pela ideologia tóxica de um influenciador representado pelo boneco “Max Hate”. Por que importa: …
Leia De meme a ódio: campanha mostra como influenciadores misóginos podem radicalizar jovens na íntegra no B9.
Longtime WPP executive Lindsay Pattison is leaving the business, ADWEEK has learned. Per an all-staff memo sent by WPP CEO Mark Read, seen by ADWEEK, Pattison will leave at the end of May after 16 years with the business. She will help recruit her successor in the interim. Her next move has not yet been…
Major League Soccer, Apple TV, and Continental Tire all have one goal: Make Sunday Night Soccer a global success. Today, MLS exclusively revealed to ADWEEK that Continental Tire, which has been a league partner since 2010, will serve as the presenting sponsor for its new tentpole Sunday Night Soccer programming on Apple TV. “Continental Tire…
A+E Networks has a new division and a new hire all at once. Today, ahead of the A+E Networks virtual upfront presentation on March 5, the company announced the launch of a new A+E Digital Division, which will be led by Ann McGowan, who has been hired as general manager of digital platforms. According to…
O Burger King e o Nubank anunciaram uma parceria inédita que transforma a unidade da Avenida Paulista, 633, na primeira “não agência” do banco digital. A partir de hoje, 20 de fevereiro, o restaurante ganha as cores do banco e oferece vantagens exclusivas para clientes. Por que importa: A ação é parte de um movimento …
Leia Burger King vira “não agência” do Nubank na Avenida Paulista na íntegra no B9.
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