Salesforce is not new to artificial intelligence (AI), having used the technology through its platform in various ways for the last decade. But, as with most tech companies, it has faced a surge in interest from customers in recent months, asking about the potential and pitfalls of generative AI (GenAI). Those questions are now part…
‘No Worries If Not!’ challenges players to navigate ‘Judgment Junction,’ ‘Smile More Street,’ ‘Self Doubt Spiral’ and more.
Anyone who has suffered from tennis ankle, air guitar back, scrolling finger or bicycle seat butt can relate to a character named Randy Falcon, the star of a new ad campaign for cannabis brand Cheeba Chews. Except those are fake ailments, with Falcon appearing as an accident-prone comedic narrator in a long-form video inspired by…
The As Featured In Meal is tied to the upcoming season of Loki and celebrates the chain’s past pop culture cameos.
A giant Barbie towers over Dubai’s business district, unfixing her long limbs from a plastic Mattel box as high as the Burj Khalifa skyscraper. Meanwhile, in London an underground carriage adorned with eyelashes rolls into a station, coating them with a lick of Maybelline’s “Lash Sensational” mascara on the way. These aren’t real ads, they’re…
A new feature on carbon accounting app Commons steers people toward more sustainable brands, encouraging swaps to lower their overall climate impact. Commons, which connects to peoples’ financial institutions to track the carbon emissions related to each purchase, highlights brands that maintain a Climate Neutral certification–demonstrating that they’ve measured and reduced their carbon emissions and…
The return of the ‘creamsicle’ and Bucco Bruce is not a throwback, execs say.
Like any other city, Portland, Oregon exists beyond its borders as the image others project from it. If that tableau features alabaster creatives in thrift-store ensembles pedaling tall bikes from their afternoon coffee shop to their evening’s craft brewery, that’s what visiting outsiders will expect. If Portland’s name is tied to a stream of images…
Malibu marketing VP Matt Foley talks about playing to the brand’s strengths, including two remakes of ‘Escape (The Pina Colada Song).’
How to have better conversations and make better connections when you aren’t drinking
(TrendHunter.com) The Khadas Mind RX 7600M XT mini gaming PC is a compact piece of computing equipment engineered with the needs of players in mind to help them enjoy their choice of title.
The computer is…
The striking actors’ union is granting waivers to some projects not affiliated with the major studios, but questions persist about who qualifies and why.
(TrendHunter.com) The Pill Multitool is an ultra-compact accessory built with durability and convenience in mind to support the needs of the modern consumer. The multitool is crafted out of titanium for its pill-…
Working with brands as part of my everyday job, I often think about those that have had a lasting impact on my life. Growing up, one of them was Vans. Vans allowed me to embrace the lifestyle that I admired and aspired to as a teenager growing up in Southern California during the 1990s. Whether…
Recognizing the value of LGBTQ+ representation must go beyond Pride Month. Do the WeRQ does just that, championing LGBTQ+ creativity in advertising and marketing year-round. Do the WeRQ magnifies the impact of queer creativity and highlights its crucial role in advertising. The platform facilitates meaningful connections, transformative experiences and cultural shifts that bring about real,…
Penn also said Tuesday it’s selling all of its Barstool Sports Inc. subsidiary to David Portnoy.
Google removed “in-stream” classification from the name of one of its video formats. The change comes at a time when buyers are questioning whether they can trust the inventory the video giant sells. In-Stream Ads will now be called Skippable Ads, the company wrote in a blog post that also went to buyers in an…
Oreo maker Mondelez International was among the first global brands to pull ads off X (formerly known as Twitter) last year after Elon Musk acquired the social media site. The company cited hate speech concerns, according to reports by Reuters. However, X’s brand safety tools have brought the company back on the platform since May,…
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