After praising the year’s 10 best TV shows, it’s now time to honor the new 2022 series that, despite hitting the marketplace in a year boasting more television content than ever before, still managed to make their mark and connect with audiences. It was particularly tough to do so at a time when so many…
Nielsen faced growing scrutiny and competition as it went private and industry shifted toward CTV, clean rooms and outcomes.
Steven Grasse and his Quaker City Mercantile created Hendrick’s Gin in the late 1990s, and hasn’t stopped innovating.
Arts & Letters won the account after the success of its “Tito’s in a Can” campaign in August.
Under the ongoing onslaught of Russia’s invasion, ordinary Ukrainians perform heroic and selfless acts every day to help their fellow citizens. Ride sharing app Uber is helping Ukrainian drivers tell their stories and experiences of facing war to the world in a campaign to raise donations for the country’s United24 foundation. The “Keep Ukraine Moving”…
(TrendHunter.com) The WE Knife Co. Nitro Mini Damasteel has been designed by Peter Carey as a decidedly stylish take on the humble pocket knife that’s perfect for adding to any everyday carry (EDC) collection….
When Leah Meranus accidentally started her journey in media nearly 20 years ago, advertisers only had a few channels to choose from: TV, radio, print. Today, there are hundreds of channels for dozens of consumer behaviors–and more competition than ever. So, how do innovative advertisers stay ahead of the curve? This week on The Speed…
Meta will become chair of nongovernmental organization the Global Internet Forum to Counter Terrorism in January, and the company is making an open-source software tool it developed available free-of-charge to aid the cause. GIFCT was established in August 2017 with Meta as one of the founding members, and it evolved into a nonprofit organization following…
Let’s be honest: We sometimes see brands express support for something, and can tell immediately it’s not genuine. Nowadays, consumers can read right through those types of marketing campaigns. Messaging that’s genuine and truly meaningful is what all consumers are looking for. If your company only posts about certain causes or issues once a year…
Twitch began rolling out its third annual Twitch Recap Tuesday, saying that its community watched 21 billion hours in 2022 and sent some 48 million chat messages via the Amazon-owned streaming platform. While the past two editions of Twitch Recap were shared via email, the 2022 version was integrated directly into Twitch.tv in a more…
Twitter has stopped paying rent on offices and is considering not paying severance packages to former employees, among other measures.
Episode five of Touch of Truth features Kate Robinson, an author, speaker and co-founder of a number of initiatives dedicated to the legacy of her father, Sir Ken Robinson. She joins host Jackie Cooper to discuss dropping out of school at 16 and the four rules her parents gave her. Robinson then breaks down the…
(TrendHunter.com) Gifts for your partner can be hard to find, especially if your better half is picky. If this is the case, this list of products might spark some ideas about what to get them.
The Big Blanket Co.&#…
He and LeAlan Jones recorded stories of life and death in a Chicago housing project for NPR, winning a Peabody Award and inspiring the birth of StoryCorps.
AI art isn’t just for bizarro DALL-E experiments. When done deliberately, it can be an incredible tool for creating an endless supply of relevant, on-brand images, to a degree that stock sites cannot even begin to touch. In today’s episode of Let’s Talk About Brand, branding expert Jenna Soard joins host Christine Gritmon. Soard explains…
A historian of the form has unearthed works by Bessie Mae Kelley that rank as the earliest-known hand-drawn animated films directed by a woman.
Tears aplenty flowed on Snapchat in 2022, as the platform’s most popular lens of the year was the Crying Lens, which has been viewed more than 9.7 billion times since its debut. Snap Inc. Other popular lenses throughout the year included Shook, Cartoon Kid and Cute Anime. Snap Inc. said it determined its year-end trends…
Fox Sports gets to keep Major League Soccer on its networks, striking a four-year linear rights agreement with the league. The renewal ends ESPN and ABC’s 26-year run as MLS broadcast partners. Disney’s networks had aired games since the league’s founding in 1996. The league also announced a four-year Spanish-language deal with TelevisaUnivision, an original…
The confidence of marketers in the U.K. appears to be growing despite the economic turmoil being experienced around the world, with the majority having seen their marketing budgets grow this year. According to The CMO 75 Report released by the Chartered Institute of Marketers (CIM), there has been a rise in marketing budgets for 59%…
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
