Why France’s Fossil Fuel Ad Ban Matters

Last week, France made history as the first European country to ban fossil fuel ads. Part of President Emmanuel Macron’s pledge to reduce the country’s greenhouse gas emissions, the move will see companies face fines of up to about $100,000 (or 100,000 euros) for promoting gas products or energy derives from coal mining and hydrogen-containing…

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DoorDash touts its economic impact with major new campaign

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Kohl’s Tries to Beat Shoppers’ Blues by Placing Dual Emphasis on Savings and Style

Random deals don’t cut it for retail customers these days. Kohl’s, among other retailers, learned that lesson this summer. During its August Q2 earnings release, company executives cited inflation and middle-income shoppers’ economic anxieties for sales dropping 8.5%. Investors were warned that demand was likely to remain “soft” for Kohl’s roughly 1,100 stores, which are…

Why Buying A Large-Sized Hot Tub Is More Beneficial For You?

Having a hot tub in your home is like a major bliss. Feeling anxious? Depressed or low? Want to uplift your mood in seconds? Just relax for a bit in your clean luxurious hot tub. This will make you feel better instantly. According to health researchers, a hot tub has numerous health benefits. But to achieve all these amazing health benefits one needs to pick an ideal-sized hot tub. So if you are planning to buy a hot tub for yourself then we suggest that you should be a large-sized one. We believe buying a large-sized hot tub is more beneficial because.

More Space More Comfort

Big luxurious 8 person hot tubs are ideal if you want to feel the best level of comfort in your hot tub. It contains a huge space where you can stretch your arms and legs comfortably without feeling any kind of discomfort or stuffiness. So if comfort is what you are primarily looking for then these big-sized luxurious hot tubs would be an ideal purchase for you.

Exercises Become Easier

Do you know the fact that one can exercise comfortably in their hot tubs? Yes, exercising in your hot tub can help you to burn a lot of calories and can make you capable of fighting this stubborn issue called obesity. But exercises become fun, easy and relaxing when you have a large-sized hot tub where you don’t need to worry about the space. So if you are ready to burn a good amount of calories than you may adopt this habit of exercising in your hot tub.

Ideal For Parties

You can throw a super happening pool party if you have big 8 person hot tubs. Such hot tubs look stunning when decorated with beautiful candles, funky accessories, some nice-looking plants and more. So if you are looking for a hot tub where you can throw your private house parties then this large-sized hot tub can play the role of a beautiful swimming pool.

Safe For All

There is a popular misconception that large-sized hot tubs may cause drowning. But let us tell you that this is not true at all. Rather such large-sized hot tubs have lots of advanced safety features. These hot tubs are safe for literally everyone. From kids to elders everyone can enter the hot tub and have some great quality time without any fear of drowning. Rather such hot tubs make them feel more safe and relaxed.

Thus to conclude, all these amazing benefits are the reasons why one should buy a big-sized hot tub. It’s worth spending every penny we promise.

The post Why Buying A Large-Sized Hot Tub Is More Beneficial For You? appeared first on 10AD Blog.

CPG brands get data clean room in push to target shoppers

Epsilon and IRI work together to aid privacy-compliant targeting as P&G and other CPG clients step up CTV and programmatic buying. 

The Rise of Virtual Influencers and Their Role in the Metaverse

By allowing people to interact with one another in immersive, three-dimensional virtual worlds, the metaverse offers an alternative to real-life social interaction. And while it’s still new and evolving, we cannot ignore its potential to disrupt our daily lives. A perfect example of this is the rising trend of virtual influencers. Fictional characters on social…

Sound art, Ecology and Auditory culture. Lisboa Soa 2016-2020

I’ve never been to Lisboa Soa. But a few weeks ago, I saw its founder, Raquel Castro, talk about it at Interferenze (it was amazing, I’ll write an overview of the event in the coming days.) I realised Lisboa Soa was the kind of event I’ve been looking for since the 2006 edition of the Sonambiente festival. Only sunnier and leafier.

Marco Barotti, Woodpeckers2, Lisboa Soa 2020


Sonoscopia, Fauna, Lisboa Soa 2017. Photo by Vera Marmelo

Lisboa Soa is “an itinerant and participatory sound art festival, which aims to enhance artistic creation, but also give it a social, political and ecological context through direct intervention in public space.” Born in 2016, the event has occupied several spectacular locations around the city of Lisbon: a 10-hectare garden inhabited by all sorts of volatiles, a small forest, water reservoirs, a market, palaces, etc. Each of these places presents specific spatial, acoustic or environmental characteristics that feed the sound installations and performances commissioned by the festival.

Published last year, Sound art, Ecology and Auditory culture. Lisboa Soa 2016-2020 / Arte Sonora, Ecologia e cultura Auditiva. Lisboa Soa 2016-2020 celebrates the first 5 years of the environmental sound art festival. Rather than a catalogue or survey of the Lisboa Soa programme, the book reflects on the festival’s ongoing investigation into the spatial, the visual but also the social and ecological dimensions of sound. The book also came at a moment when sound lovers were reflecting on the toned-down soundscape brought about by the pandemic and were wondering how education, artistic exploration and scientific research could help society deal with the ongoing, overwhelming climate and socio-political emergencies.


West Coast, Chilrear de Mesa, Lisboa Soa 2019. Photo by Vera Marmelo

Nuno Veiga & Yola Pinto, Uníssono, Lisboa Soa 2020

Sound art, Ecology and Auditory culture. Lisboa Soa 2016-2020 is a rare gem. It is both entertaining and thought-provoking. And it contains plenty of photos, texts by artists and conversations that Raquel Castro had with sound artists, composers and researchers.

I particularly enjoyed the interview with musician and field recordist Chris Watson. A specialist in the sounds of natural history, Watson explains how organic elements without ears respond to sound or vibrations, how specific trees give forests a specific “acoustic signature” and also discusses the impact of anthropogenic noise on wildlife. I also learnt a lot from the interview with sound artist, composer and researcher Leah Barclay. Her work in aquatic ecosystems explores what sounds can reveal about the health of the environment and its rapid modification. While it was distressing to read how different species respond to the impact of anthropogenic sound or small changes in temperatures and how we are slowly silencing wildlife, her final answer contains uplifting comments on the use of eco-acoustics to better understand the environment and on the role that art can play in making urban communities connect to their environment and work towards change.

There is also a lot to ponder upon in the interview with field recordist, musician, artist and sound ecologist Peter Cusack who explains the importance of a varied soundscape, the rights and responsibilities over the sounds we produce and evokes the sounds designed specifically for Berlin’s local rail system.


Gustavo Costa, Henrique Fernandes and Ricardo Jacinto, Phonopticon, Lisboa Soa 2016. Photo by Vera Marmelo


Fernando Mota, Concerto para una árvore, Liboa Soa 2020. Photo: Vera Marmelo

All the essays in the book offer intriguing perspectives on biophilia, the sonification of environmental problems, the acoustics of resistance and other topics but I’d like to single out Gustavo Costa’s text. The musician and co-founder of Sonoscopia reflects on the effects that the mechanisation and electrification of the world have had on soundscape, especially in cities. On the one hand, they led to the background noise amplification of human-generated sound, overlapping with and sometimes silencing natural ones. On the other, mechanisation enabled the creation of new instruments that produce new types of sounds and have a greater capacity for sound projection. He also explains how digital technology has further expanded the possibilities to produce, discover and enjoy sound just like globalisation has turned up the volume of human-generated sound. In front of the plethora of sounds, he calls for a new ethics of listening where we filter through, stop, listen, breathe and make choices about the information that reaches us. The pandemic, somehow, gave us that possibility to pause and hear some of the sounds that modernity had muffled. We suddenly felt a bit more part of the ecosystems that surround us.

Sound art, Ecology and Auditory culture. Lisboa Soa 2016-2020 was edited by Raquel Castro, a soundscape researcher, documentary director, sound art curator and the founder and director of Lisboa Soa. Get this book if you already love sound art, would like to know more about it or if you’re simply looking for new ways to experience and understand the world around you. All the texts are written in both Portuguese and English.

I found two online shops that sell it: BLX and Flur. The festival is also doing a fantastic job at archiving the performances and installations on soundcloud and on its own website. That’s actually where I borrowed some of the images below:


João Bento, Cactus in Jardim dos Catos


João Ricardo, Cactusworkestra, Lisboa Soa 2017. Photo: Vera Marmelo


Sonoscopia, Fauna, Lisboa Soa 2017. Photo: Vera Marmelo


Joan Sorrentino, Tile (Lisboa Soa edition). Photo by Vera Marmelo


Joan Sorrentino, Tile (Lisboa Soa edition), Lisboa Soa 2017. Image TWMW

Saša Spa?al, Mirjan Švagelj and Anil Podgornik, Myconnect, 2013


Edu Comelles, Sínia / Noria / Azenha, 2018


Peter Cusack, Aral Sea Stories


Peter Cusack, Aral Sea Stories, Lisboa Soa 2019. Photo: Vera Marmelo


Vincent Martial and Carlos Heinrich, Ethnosphere, 2019

Kathy Hinde, Piano Migrations, at Lisboa Soa 2019


Natacha Cabellos, Laboratório para una Planta Migrante, Lisboa Soa 2019. Photo: Vera Marmelo

Natacha Cabellos, Laboratório para una Planta Migrante

Bicrophonic Research Institute. Kaffe Matthews, Lisa Hall and Federico Visi, Environmental Bikes Lab at Liboa Soa 2020


Andreas Trobollowitsch, Santa Melodica Orchestra, Lisboa Soa 2019. Photo by Vera Marmelo


Gonçalo Alegria, Coro, Lisboa Soa 2020. Photo by Vera Marmelo


Jana Winderen, at theReservatório da Mãe d’Água, Lisboa Soa 2018. Photo: José Frade/EGEAC

Raquel Castro, SOA (trailer), 2020

Related stories: Sounds From Dangerous Places: Sonic Journalism, The Manifesto of Rural Futurism, Listen to the sounds from the deepest hole ever dug into the Earth crust, Sounds from bridges, ventilation systems and other industrial spaces. An interview with Jonas Gruska, Using art to study endangered indigenous rituals and music, Walled Unwalled. The politics and violence of acoustics, Heavy Metal Detector, an interview with Steve Maher, Métaboles. On the need to decolonize nature, Recording studio for bees and other sound oddities, etc.

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Important Reasons To Clean Your Oven Regularly?

The oven is one of the most commonly used appliances in any kitchen that makes cooking and baking quite easier and simpler for homemakers. At the same time, it is also true that the cleanliness of the oven is generally overlooked by the concerned users. It means they hardly pay attention to regular cleaning of their ovens which in turn may have an adverse effect on cooking as well as the nutritional value of the food being cooked. Below given are the key reasons in the list for which oven cleaning on a regular basis is very much important.

Retain Its Good Condition

As per professional oven cleaning Romford experts, regular cleanliness of your oven is important from the viewpoint of retaining its good condition. By keeping your oven free of all the debris, grease, oils, fats and other unwanted elements that may get spilt over it accidentally while cooking, you may surely make it look brand new always.

Rule Out Chances Of Food Contamination

By keeping your oven clean with the help of various cleaning agents and aids, you may rule out the chances of any food contamination next time you use your oven for cooking or baking purposes. In large numbers of cases, it is noticed that the nutritional value of the food being cooked and also its taste is affected adversely due to the presence of unwanted elements in the oven. To retain the nutritional value of food and also protect it against any contamination, keeping your oven clean is necessary.

Improve The Efficiency Of The Oven

Like all other gadgets and devices, you may greatly improve the overall efficiency of your oven by simply keeping it neat, clean and tidy. It is an evident fact that any type of appliance performs efficiently and optimally when it is kept clean and free of any undesired elements. You may reduce energy consumption when using the oven by keeping it clean.

Enhances Oven Longevity

The life of any device, gadget or appliance is largely based on how well it is maintained. Therefore you may automatically enhance the longevity of your oven by cleaning the same thoroughly and deeply at regular time intervals.

Safety Assurance

As per the experience of oven cleaning Romford agents, the risk of fire while using the oven is also reduced and ruled out greatly by getting rid of unwanted spills, oils and grease etc. from the oven. Therefore the safety of your food being cooked, that of the oven and even yourself is assured when .

After reading all this, it is quite clear that keeping your oven clean is quite important. Like all other things, utensils, cutlery and appliances or gadgets being used for various kitchen tasks, it is necessary to be attentive to the cleanliness of your oven.

The post Important Reasons To Clean Your Oven Regularly? appeared first on 10AD Blog.

A Who’s Who of Silicon Valley Lawyers Up for the Musk-Twitter Trial

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Why FreshDirect is investing in broadcast TV for the first time

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Jenny Rooney Joins Adweek as Chief Experience Officer

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In New TV Ads, Beto O’Rourke Says Governor Abbott Is Too Extreme

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The post In New TV Ads, Beto O’Rourke Says Governor Abbott Is Too Extreme appeared first on Adpulp.

Rick Reed, G.O.P. Adman of ‘Swift Boat’ Campaign, Dies at 69

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