Messenger From Facebook: How to Create Word Effects

Messenger From Facebook added the ability for users to create “word effects” that will automatically trigger when a specific word or phrase is used in a conversation. These effects cause the chosen emoji to rise from the bottom of the screen. For instance, if a user creates a word effect for the phrase, “I love…

Ears, Lips, Face? Beauty Brand e.l.f. Becomes a Jeopardy Question

E.l.f. and its CMO Kory Marchisotto have received a number of accolades since the veteran beauty marketer joined the company more than two years ago. But few can compare to this past week, when the beauty brand achieved a kind of cultural milestone by becoming a question on the game show Jeopardy! “It was a…

Reuters Is The Source

Nearly half of all Americans describe the news media as “very biased,” according to survey conducted in 2020 by Knight Foundation and Gallup. “That’s a bad thing for democracy,” says John Sands, director of learning and impact at the Knight Foundation. “When half of Americans have some sort of doubt about the veracity of the […]

The post Reuters Is The Source appeared first on Adpulp.

Roblox adds Listening Parties, extending the reach musicians can have on its platform

The new feature expands on the concert side of the gaming platform.

The Spanish-language video boom, and how brands measure up to influencers: Datacenter Weekly

Plus: Amazon’s Apple-like ad data lockdown, macroeconomic data in a nutshell, and more.

Marketing winners and losers of the week

Sony named ‘world’s most hated brand’ and more bad news for Activision Blizzard—plus why Halloween is a big brand deal this year.

 

Disney Sues to Keep Complete Rights to Marvel Characters

The company filed several lawsuits seeking to invalidate copyright-termination notices served by artists and illustrators involved with creating superheroes like Spider-Man and Thor.

Nova York aprova leis que garantem pagamento mínimo e acesso a banheiro em restaurantes para entregadores

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A cidade de Nova York aprovou na última quinta-feira (23) um novo conjunto de leis que buscam garantir a proteção dos entregadores de delivery enquanto operam para serviços como o Uber Eats, o Grubhub e o DoorDash. A legislação municipal é extensa e torna a metrópole em uma das regiões dos Estados Unidos a regular …

Leia Nova York aprova leis que garantem pagamento mínimo e acesso a banheiro em restaurantes para entregadores na íntegra no B9.

This TikToker Gave Brands the Refresh They Didn’t Know They Needed

Earlier this month, TikTok user Emily Zugay uploaded a satirical video in which she made mock redesigns of famous logos. A week later, huge brands like Adobe, Tampax, Nascar and Tinder had left comments on the video, begging her to make crude reimaginings of their own marks. She more than delivered, sharing more MS Paint-esque…

British Retailer B&Q Wants People to Decorate and ‘Choose Change’ to Improve Their Lives

A home should be an extension of the people who live in it is the message that comes from the latest campaign from British retailer B&Q as it tells people to “Build a Life.” The latest part of the ongoing “Choose Change” focus by the home and interiors retailer aims to showcase that by not…

WPP Agrees to Pay $19 Million Following SEC Bribery Accusations

WPP has agreed to pay more than $19 million by the Securities and Exchange Commission over anti-bribery charges in relation to its acquisitions in high-risk markets. The SEC claimed that WPP had violated parts of the Foreign Corrupt Practices Act (FCPA) when it acquired majority stakes in agencies in China, Brazil and Peru. It also…

From Athleta and Petco to Vrbo and JLo, Watch the 2021 Brand Genius Awards Show

In the midst of Brandweek 2021, Adweek was proud to present the Brand Genius awards–our recognition of the best work in marketing and brand-building, and Adweek’s highest annual honor. Now in its 32nd year, Ko Im hosted Thursday’s event honoring 10 marketing leaders who have led their brands through the daunting challenges of a global…

Crain Communications buys cannabis media firm

The parent of Ad Age has acquired Green Market Report, a digital media company that covers financial news in the cannabis industry.

WPP pays $19 million to settle SEC claims it broke bribery laws

The industry’s biggest holding company neither admitted nor denied the SEC’s findings.

Nike's holiday sales could be hurt by supply issues

The company lowers revenue projections because of COVID-related factory closures.

IAC in talks to buy People magazine publisher Meredith

The deal, expected to be worth more than $2.5 billion, would bolster an IAC lineup that include Brides, Serious Eats and Investopedia.

Para divulgar terceira camisa, Nike convoca canto virtual da torcida feminina do Corinthians

Corinthians – Respeita As Minas

O Corinthians se prepara para anunciar a nova terceira camisa de suas equipes no futebol, que dessa vez é dedicada às mulheres que compõem a maioria da torcida do clube – 53%, para ser exato. E no intuito de celebrar as mulheres que fazem o time acontecer dentro e fora dos campos, a Nike resolveu …

Leia Para divulgar terceira camisa, Nike convoca canto virtual da torcida feminina do Corinthians na íntegra no B9.

Modified Adirondack facing a lake / Jeep et Mc Do, dos à dos?

THE ORIGINAL?
JEEP “Have a great week-end” – 06/ 2021
Click the image to enlarge
Source : Adsoftheworld
Agency : Publicis Montréal (Canada)
LESS ORIGINAL
Mc Donald’s (Mc Fries) – 07/ 2021
Click the image to enlarge
Source : Ad Forum
Agency : Cossette Montréal (Canada)

Counter-Trafficking Org TAHub Taps Miroma Group For Brand Campaign

The global scale of human trafficking is a problem that is arguably underappreciated, with 40 million people said to be affected globally, involving crimes such as forced labor and sex trafficking–among others–still being carried out. According to charity Stop the Traffik, $150 billion is made from the industry annually, which led to it forming the…

B&Q: Later Means Never