Hasta La Creative!

Didn’t get enough of the festival in June? A leaked pitch deck for ‘Lions Live: The Second Edition’ reveals part deux.

O Instagram vai parar de priorizar contas com maior número de seguidores no processo de verificação de perfis na plataforma. A decisão foi anunciada nesta quarta (9) no blog oficial do Facebook como parte de um pacote de mudanças para combater a desigualdade dentro do aplicativo e praticamente lima por completo o volume de público …

O post Instagram vai diminuir importância do número de seguidores para verificar contas apareceu primeiro em B9.

In such a dire travel ecosystem, almost any announcement from a travel brand is a big deal–new partnerships with cleaning products, resuming routes and reducing capacity. With advertising budgets slashed, brands have been largely quiet, putting out minimal messaging that it’s safe to fly and encouraging would-be travelers to book a trip. That’s why it…

Key Insight: Taboola attempted to renegotiate the payment to Outbrain to $100 million, down from $250 million. It was meant to be a merger that would drive “meaningful competition” for the walled gardens of Facebook and Google, but in the end, Outbrain and Taboola will continue its rivalry in the content recommendation space. The collapse…

Ojo, who hails from MAC Cosmetics and Coty, will run marketing at Prime Video and Amazon Studios.

While in-stadium attendance at NFL games will vary by team this season, it’s a safe bet that football fans, like sports fans throughout 2020, will have to adjust to some changes beyond just seeing Tom Brady in a Tampa Bay Buccaneers uniform. For those already missing the olfactory experience in particular, enter some perhaps unlikely…

Pivotal moments, such as wedding proposals, graduations, anniversaries and Mr. Peanut’s funeral, are only so special without Oscar Mayer’s famous Wienermobile in attendance. Now, the general public will have a chance to nab the Wienermobile for a very special sort of milestone: Oscar Mayer is making its 27-foot-long hotdog vehicles available to members of the…

The “Bring Passion Back, Keep Racism Out” TV spot from BBDO Belgium will air this week as Belgian fans are allowed to return gradually to stadiums.

With more than 17 available toppings, Pizza Hut says its new Tastemaker deal–in which customers can choose up to three toppings on a large pizza for $10–provides 680 distinct combinations. Naturally, if you were to translate that figure into months, you’d get about 22 and one-third, which is precisely why Pizza Hut is heralding the…

Citi is shaking up its marketing leadership. Jennifer Breithaupt, who has held the role of global consumer CMO since September 2012, is leaving the company, a spokesperson for Citi has confirmed. Carla Hassan, who has served as the bank’s chief brand officer since 2018, will be moving into the role of chief marketing officer where…