Howard Smith, Trend-Spotting Columnist, Dies at 77

Mr. Smith’s Scenes column in The Village Voice was the message board of the hippie counterculture in the 1960s.

Foldable Art Retreats (UPDATE) – The ‘M-Velope’ by Michael Jantzen Offers a Place for Solace (GALLERY)

(TrendHunter.com) Realized some time ago, the M-Velope by Michael Jantzen has undergone a few changes over the last year. Notably, Jantzen has positioned this design as the perfect place for artists to get away from…

Sparks Grove Hires Agency Vet Russell Heubach as ECD

ECDThe Atlanta-based Sparks Grove agency–itself a division of global consultancy North Highland–has hired Russell Heubach as the newest executive creative director in its New York office.

Heubach brings an extensive agency history to the role: he began his stateside career with stints at The Martin Agency, JWT and DDB before working as creative group head at Australia’s Publicis Mojo and regional ECD for JWT Dubai.

While he held the GCD title at mcgarrybowen in his last full-time in-house position, the past two years include freelance gigs with BBDO, DDB, CP+B, StrawberryFrog and, most recently, McCann Erickson, where he worked on the Verizon and Burger King accounts.

OK, then. As CCO Minsoo Park puts it:

“We are excited that someone with his background and industry recognition chose Sparks Grove. “

Heubach himself fills out the press release, writing:

“My goal is to help build and grow a company that services our clients and all of their possible needs with the highest creative excellence.”

He certainly has the track record.

New Career Opportunities Daily: The best jobs in media.

Total Market Debate Dominates AHAA Hispanic Conference


In a sign that the U.S. Hispanic market can’t be ignored, AHAA: The Voice of Hispanic Marketing snagged Rupert Murdoch as the opening keynote speaker at the industry group’s annual conference in Miami this week.

The chairman and CEO of 21st Century Fox delivered a speech that wouldn’t have been out of place at the TV upfront presentations as he touted Fox channels and films and told the audience basic facts about the U.S. Hispanic market that they already knew, before answering a few carefully-screened questions from the audience.

“He’s like the Kardashians,” said one agency CEO. “It’s enough to turn up, it doesn’t really matter what he says.”

Continue reading at AdAge.com

Advertising Jobs: Addison, GLOW, Blue State Digital

This week, Addison is hiring a digital producer, and GLOW needs a junior designer. Blue State Digital is seeking a senior strategist, and Unisono is on the hunt for an art director. Get the scoop on these openings and more below, and find additional just-posted gigs on Mediabistro.

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Find more great advertising jobs on the AgencySpy job board. Looking to hire? Tap into our network of talented AgencySpy pros and post a risk-free job listing. For real-time openings and employment news, follow @MBJobPost.

New Career Opportunities Daily: The best jobs in media.

Intricately Weaved Lighting – The Sputnik Lamps by Julie Lansom are Contemporary and Crafty (GALLERY)

(TrendHunter.com) Light fixtures are as decorative as they are practical and the Sputnik Lamps strike a balance between the two beautifully. If it weren’t for the light bulb at its core, the designs could…

Bejeweled Rocker Editorials – Harper’s Bazaar Latin America May 2014 Issue Stars Jacquelyn Jablonski (GALLERY)

(TrendHunter.com) Once a person reaches a certain level of success, it is only natural that they would transition into a more luxurious way of life, the Harper’s Bazaar Latin America May 2014 cover shoot shows one…

African Hotel by Regional Associates

L’Eco Tourism Resorts est un hôtel qui a été construit en plein coeur de l’Afrique, à Uganda, par des architectes travaillant chez Regional Associates. Très boisées, les chambres sont situées dans des sortes de petites chaumières au sein d’une nature profuse. L’hôtel est à découvrir dans la suite.

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Watch the Latest TV Spots From Walmart, JC Penney and More


Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, national chain Party City wants you to know it has stocked its 800-plus stores with cheap, delightfully tacky Cinco de Mayo accessories (think Mexican sombreros and such), Walmart is playing up its array of grocery items (“I went to Walmart and got everything I need to make my specialty, Cheesy Tuna Casserole”), and JC Penney — whose stock rose earlier this week when the CEO of one of its major suppliers, PVH Corp. (Calvin Klein, Tommy Hilfiger, etc.), said that his company’s sales at the department store have been strong — reminds you that Mother’s Day is coming up fast.

As always, you can find out more about the making of the best commercials on TV at Ad Age’s Creativity.

Continue reading at AdAge.com

Yankees’ Attendance and Ratings Rebound, but the Mets’ Are Mixed

Tickets for the Yankees’ first 13 home games were up nearly 10 percent from last year, and ratings on YES were up 38 percent. Mets’ ticket sales were up, too, but their TV ratings were down.

W+K Amsterdam’s World Cup Spot for Heineken Is…Perplexing


“What the hell was that?” — That is our (and, we’re guessing, your) reaction to “Oranjekoorts (Orange Fever),” W+K Amsterdam’s 2014 FIFA World Cup spot for Heineken, the agency’s first work for Heineken Netherlands.

The campaign actually began earlier this year with the search for Heineken’s first Chief Orange Officer (you can’t make this shit up), described as a “legitimate [cough] full-time role that sought a representative as Dutch as Heineken, but who shared the same international outlook and would be committed to spreading Orange Fever in The Netherlands and across the globe.” Heineken advertised the legitimate position on their own recruitment channels and throughout the Netherlands. After reviewing more than 2,500 applicants, the position was awarded to Marco van Houwelingen, who will fill the year long role at Heineken’s Amsterdam headquarters.

The 65-second spot features a float representing “everything great about the Netherlands and the Dutch,” making its way through a Brazilian Carnival. Lead by Heineken’s Chief Orange Officer, the float includes a windmill, illusionist Hans Klok, and Dennis Bergkamp, among various other weirdness. Float participants all dance to a samba version of the song “No Limit” by 2 Unlimited, “one of the world’s favorite 90’s anthems” (which is not how anybody outside the Netherlands would describe the song). Watch the confusing mess for yourself above, and stick around for credits after the jump. Maybe you just have to be Dutch to get it.

continued…

New Career Opportunities Daily: The best jobs in media.

Postpartum Body Photography – ‘A Beautiful Body Project’ is Releasing a Book for Mother’s Day 2014 (GALLERY)

(TrendHunter.com) Photographer Jade Beall shot a beautiful series of photos just in time for Mother’s Day 2014. Titled ‘A Beautiful Body Project,’ the photo series reveals what women’s bodies look…

DDB ‘Drinkable Book’ Spot Shows How Paper Can Purify Water

FCB Mayo recently showed us how a billboard can help purify the air…but can a specially designed paper book turn sewage into drinkable water?

This spot from DDB New York, supporting a project sponsored by nonprofit Water Is Life, adopts the same relatively straightforward documentary-style approach as other spots in the partnership.

While this particular ad presents less of a personal story than previous collaborations, it does allow for a glimpse into the development of a fascinating invention.

Credits when we receive them.

New Career Opportunities Daily: The best jobs in media.

California Analysis Pours Cold Water on Expanded TV and Film Subsidies

The state’s legislative analyst’s office urged caution in expanding tax credits in support of film and TV production to match other states’ offers.



AntiCast 128 – Entrevista com a Prefeitura de Curitiba

Olá, antidesigners e brainstormers!
Neste programa, Ivan Mizanzuk e Luis Yassuda conversam com Álvaro Borba e Marcos Giovanella, dois dos responsáveis pela fanpage “Prefeitura de Curitiba” e de toda parte de comunicação virtual da mesma. Conversamos sobre a questão da presença de um órgão público no ambiente virtual, o contato com o cidadão, gestões de crise e, claro, as piadas e o sucesso que a página vem fazendo pelo Brasil.

>> 0h12min52seg Pauta Principal
>> 1h21min27seg Leitura de Comentários
>> 1h50min36seg Música de Encerramento: “Óbvio, Robin”, da banda Colorphonic

Links
Workshop “História da Arte para Criativos”, com Ivan Mizanzuk
São Paulo – 22 de Junho
Curitiba – 19 de Julho
Rio de Janeiro – 26 de Julho
Recife – 03 de Agosto
Brasília – 10 de Agosto
Quer o workshop na sua cidade também? Preencha e divulgue este questionário

Enquete Cursos Filosofia do Design
Mande email pro Beccari com sugestões do tipo de curso de Filosofia do Design que gostaria ter! marcosbeccari@usp.br

iTunes
Ouça o AntiCast no iTunes aqui ou então manualmente: Assine no seu iTunes da seguinte forma: Vá no Itunes, na guia Avançado > Assinar Podcast e insira: feed.anticast.com.br

Redes Sociais
Nos acompanhe no twitter @anticastdesign, na nossa fanpage no Facebook e no Youtube (/anticastdesign). Ou nos mande um email no contato@anticast.com.br Siga também o nosso irmão @filosofiadodesign.

Brainstorm9Post originalmente publicado no Brainstorm #9
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Coldplay Hides Lyrics From New Album Inside Libraries in 9 Countries

In a kind of low-fi version of Jay-Z's celebrated Decoded outdoor campaign, Coldplay has been promoting its new album, Ghost Stories, with a worldwide scavenger hunt—hiding lyric sheets in Chris Martin's handwriting inside ghost stories in libraries around the world.

Clues were given out on Twitter. The lyrics were hidden in nine different countries, one for each song on the record. Eight of the sheets have been found—in Mexico, Singapore, Finland, Spain, England, New Zealand, Ireland and the U.S.

Coldplay.com has details of each discovery.

@ynikyonc found the U.S. lyric sheet inside a copy of Jeff Belanger's Who's Haunting the White House at the New York Public Library.

The final clue was posted today, hinting at South Africa.

One of the hidden envelopes also contained a "Golden Ticket," good for a trip for two to London to see Coldplay perform at the Royal Albert Hall on July 1.




Inspirational Travel Images – Arts District Printing Co.’s Inspirational Photos are Beautifully Shot (GALLERY)

(TrendHunter.com) LA-based Anon_Y_Mouse has began a partnership with Hammer and Spear to develop a series of inspirational photos with quotes under the name Arts District Printing Co. It’s highly likely you&#…

Why ESPN’s ‘Always On’ Pitch Might Sound Familiar to Upfront Buyers


ESPN has been internally planning a special marketing message for its May 13 upfront presentation: “Always On.” One problem? MTV made the same pitch during its upfront presentation April 24.

Disney’s ESPN said it only became aware that Viacom’s MTV beat it to the “Always On” punch after reading about MTV’s recent upfront presentation on AdAge.com.

Despite appealing to the same audience of weary media buyers only three weeks later, ESPN will forge ahead. So look to see “Always On” emblazoned across banners and signs during ESPN’s upfront party in New York this year.

Continue reading at AdAge.com

Serve Marketing Launches the ‘Spot Abuse Project’


Serve Marketing, the country’s only all-volunteer nonprofit ad agency, has launched a harrowing new public service campaign in Milwaukee in an attempt to combat both domestic and animal abuse.

The campaign, entitled the Spot Abuse Project, is based on research from the Association of Prosecuting Attorneys  which found that 76% of animal abusers go on to (or already) abuse a family member. By convincing more people to dial 911 to report animal abuse, Serve is hoping police will then uncover a higher number of domestic abuse cases. Since domestic abuse so often goes unreported and animal abuse is generally viewed as easier to report, Serve is hopes to benefit both animals and domestic abuse victims with the campaign.

The campaign kicks off today across television, outdoor, radio, and social media. Billboards for the campaign show pictures of abused pets next to young children with the troubling message “He’s next” or “She’s next,” imploring viewers to dial 911 to report abuse. The effort is already being lauded by domestic abuse organizations and local law enforcement, but has also met with some controversy. The outdoor campaign was originally planned to run at over 30 bus shelters in Milwaukee but was deemed “too vulgar” by the Milwaukee County Transit System.

“We’re not going to change people’s behaviors by showing warm and fuzzy pet pictures,” Serve Marketing executive director Heidi Sterricker said of the controversy. “Considering the images that are shown on magazine covers on newsstands and on the news every night what’s at stake here, I think people can handle seeing a picture of a dog with a bandage and a little blood on it if it saves a few lives.”

Credits after the jump. continued…

New Career Opportunities Daily: The best jobs in media.

Time Inc. Video Is the ‘Prettiest Girl’ at the Dance, Says CEO Joe Ripp


Time Inc., publisher of iconic magazines like People, Time and Sports Illustrated, introduced a slate of live and episodic digital-video shows at its NewFronts presentation Thursday in New York, pitching ad buyers on a slate that was the most TV-like yet among traditional publishers.

The programming includes “People Now,” a live-streaming daily entertainment and celebrity news show; “Eyesore,” a home makeover show starring former “Saturday Night Live” cast member Rachel Dratch; and “Fortune The Chat,” a one-on-one interview show with business leaders.

Sport’s Illustrated’s “SI Underdogs,” a series about high-school football players, will return for its third season. Its daily, live talk show “SI Now” will continue through 2014.

Continue reading at AdAge.com