CDO Alex Bombeck Leaves Havas to Join Sparks Grove

After receiving related tips for at least a week, we can confirm that Alex Bombeck is now the former Chief Digital Officer at Havas Worldwide.

A spokesperson told us that he would be moving with his family to Atlanta to “take on new responsibilities”, and a fresh-off-the-virtual-press release tells us that those responsibilities include leading Sparks Grove, or “the marketing strategy and creative division of global consultancy North Highland.”

Bombeck earned the CDO title less than a year ago; previous roles included President of Havas Digital North America.

The hire comes amid something of a growth spurt for Sparks, which recently added “5,000 square feet of additional space in its Atlanta office” and promoted Bombeck’s predecessor Maria Bothwell to managing director and president of new ventures at North Highland.

Bombeck will report to North Highland CEO Dan Reardon.

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Sparks Grove Hires Agency Vet Russell Heubach as ECD

ECDThe Atlanta-based Sparks Grove agency–itself a division of global consultancy North Highland–has hired Russell Heubach as the newest executive creative director in its New York office.

Heubach brings an extensive agency history to the role: he began his stateside career with stints at The Martin Agency, JWT and DDB before working as creative group head at Australia’s Publicis Mojo and regional ECD for JWT Dubai.

While he held the GCD title at mcgarrybowen in his last full-time in-house position, the past two years include freelance gigs with BBDO, DDB, CP+B, StrawberryFrog and, most recently, McCann Erickson, where he worked on the Verizon and Burger King accounts.

OK, then. As CCO Minsoo Park puts it:

“We are excited that someone with his background and industry recognition chose Sparks Grove. “

Heubach himself fills out the press release, writing:

“My goal is to help build and grow a company that services our clients and all of their possible needs with the highest creative excellence.”

He certainly has the track record.

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