Queer Lisboa: Pride Heart

Advertising Agency: Fuel, Lisbon, Portugal
Creative Director: Marcelo Lourenco, Pedro Bexiga
Art Director: Andre Navarro
Copywriter: Richard Warrell
Agency Producer: Pedro Silva, Rita Santos
Production Company: Sync
Director: Pau de la Sierra
Editing: Bruno Calado
Wardrobe: Carlos Soares
Makeup: Caue
Sound: Dizplay

Nike: Endless Possibilities

Advertising Agency: Wieden + Kennedy, London, United Kingdom
Creative Director: Anders Stake, Sam Heath
Copywriter: Toby Moore
Art Director: Selena McKenzie
Agency Producer: Matthew Ellingham
Executive Creative Director: Tony Davidson, Kim Papworth
Production Company:: Stink
Director: Adam Berg

Petit Gateau Films: Cat, Girl, Unicorn

“A Company of Kids Movies and Entertainment.”

Advertising Agency: Ampla, Recife, Brazil
Creative Directors: Manuel Cavalcanti, Rafael Nântua, Ricardo Kadito Rodrigues
Art Directors: Ricardo Kadito Rodrigues, Laryssa Wannelle
Copywriter: Rafael Nântua
Illustrators: Ricardo Kadito Rodrigues, Laryssa Wannelle

Absence of Water

Avec sa série « Absence of Water », le photographe Luigi Cifali s’intéresse aux différents bains construits à l’époque victorienne en Angleterre et aujourd’hui fermés au public. Déjà passionné par ces lieux lorsqu’il était typographe à Naples, le photographe italien nous propose des clichés d’une grande beauté dans la suite.

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Simple Timber Illuminators – The 2×4 Pendant Lamp Brings Structure and Light to Modern Spaces (GALLERY)

(TrendHunter.com) For someone looking to achieve a subtle industrial aesthetic within his home, the 2×4 Pendant Light would be perfect for the job. Designed to serve a different practical function from that of its…

Levi’s Art Happenings Go Station To Station

Hello Barstow. This hardscrabble town in the California desert is home to Levi’s new art project on rails, for the day. Following Barstow, it’s on to LA and and then San Francisco, which will wrap up an epic cross-country journey.

According to Levi’s, Station to Station connects leading figures and underground creators from the worlds of art, music, food, literature, and film for a series of cultural interventions and site-specific happenings.

Last week when the train stopped in Minneapolis, musicians Patti Smith, Eleanor Friedberger and No Age performed. Yesterday in Winslow, Arizona, Jackson Browne, who co-wrote “Take it Easy,” was literally standing on a corner.

The train, designed as a moving, kinetic light sculpture, also broadcasts unique content to a global audience via Soundcloud. And there are lots of little films being created, like this one:

Without question, Levi’s is once again making its mark.

Watch the story unfold on Instagram.

stntostn on Instagram

The post Levi’s Art Happenings Go Station To Station appeared first on AdPulp.

Hip Hotel Workspaces – Designing the Office of the Future with Marriott Hotels (SPONSORED) (GALLERY)

(TrendHunter.com) In the era of permalancing, mobile workers and working vacations, it’s no surprise that the office of the future looks nothing like the office of the past. Cubicles are being replaced by café…

Bits Blog: Twitter Adds CBS to Its Stable of Big Advertising Partners

As the social network is trying to show sustained revenue growth, CBS and other broadcasters can pair video clips with ads and distribute them on the service.

    



Punk Victorian Fashion – The Wonderland September 2013 Editorial Stars Magda Laguinge (GALLERY)

(TrendHunter.com) To the casual observer, the Wonderland September 2013 editorial may look like a series of recently discovered Victorian paintings. Upon closer inspection, however, it becomes abundantly clear that…

Top Takeaways From the ‘Balls of Steel’ Panel: Advertising Week Video


What were the key takeways from the Advertising Week panel “Balls of Steel?”

No. 1 was “Don’t be afraid to be naive,” said Jason Harris, president of Mekanism and moderator of the panel. Watch the video to hear why and to get three more lessons.

Watch more video with key industry players at Advertising Week here.

Continue reading at AdAge.com

Debate Offers 2 Similar Public Advocate Rivals a Chance to Stand Out

Letitia James and Daniel L. Squadron, both Democrats who have similar political positions, will face off in a televised debate on Tuesday night.

    



Advertising: Debating the Changing Economics of Editorial Content

Much attantion was focused on content as the 10th annual Advertising Week began in New York on Monday.

    



Former F.B.I. Agent to Plead Guilty in Press Leak

Donald Sachtleben, a former bomb technician, agreed to plead guilty to leaking classified details about a foiled bomb plot in Yemen, the Justice Department announced.

    



AOL Claims Real Ad Deals For Its ‘Programmatic’ Upfront


AOL is claiming that its “programmatic upfront” is more than just a party.

Two brands and five agencies have committed to buy AOL’s ad placements like The Huffington Post home page through the portal’s ad tech products, the company said as it through its first upfront for machine-traded ad placements.

The deals, which AOL has secured ahead of time for undisclosed ad spending amounts, will take effect January 1, 2014.

Continue reading at AdAge.com

Microsoft Doubles Down on Surface Marketing Despite $900 Million Write-down


Undeterred by a massive write-down of its first generation of tablets, Microsoft will aggressively market its updated line of Surface devices after working to address numerous complaints, including weak battery life and meager app offerings.

“We will continue to spend substantially,” Surface marketing director Robin Seiler said in an interview. She declined to specify how much Microsoft would spend to market Surface 2 and Surface Pro 2, which were unveiled Monday morning. Microsoft spent $191.8 million on measured media for the Surface since launching the product line last October and through July 2013, according to Kantar Media.

In July, Microsoft announced a $900 million write-down on excess inventory of its first generation Surface devices and slashed the price of its low-end Surface RT. In August, Microsoft switched Surface’s digital consumer marketing to Publicis Groupe’s Razorfish from Interpublic Group of Cos.’ R/GA.

Continue reading at AdAge.com

Skol: Skol Pro

Advertising Agency: F/Nazca Saatchi & Saatchi, São Paulo, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Direction: Claudinho Amaral
Photographer: Ralph Strelow
Creative team: Fabio Fernandes, Leonardo Claret, Toni Fernandes
Head of art: João Linneu
RTVC: Victor Alloza, Renato Chabuh, Gisele Campos, Maira Massullo
Account supervisors: Marcello Penna, Carmen Rodriguez, Rafael Cappelli
Media team: Lica Bueno, Sandro Cachiello, Cristina Omura, Germano Bernardes, Caroline Pascuinelli
Planners: José Porto, Guilherme Pasculli, Felipe Santini, Livia Pinheiro
Film production: Prodigo Films
Director: André Godoi
Executive producer: Francesco Civita
Account supervisors: Renata Corrêa, Chico Pedreira
Editor: Talles Martins
Finisher: Dudu Galvão
Sound production: Tesis
Producers: Silvio Piesco, Marcos Vaz
Voice-over: Rafa Maia
Account supervisor: Alline Pecci
Creative directors: Fabio Fernandes, Theo Rocha
Art director: Andre Fukumoto
Copywriter: Charles Faria
Project managers: Aline Veríssimo, Bruna Miranda
Content managers: Gustavo Mayrink, Jaqueline Amaral
Technology: Jefferson Russo
Web production / Motion: Hive
User experience: Ricardo Grego
Illustrators: Mauro Ferreira, Leonardo Dolfini
Art buyer: Juliana Gardim
Published: September 2013

Don’t you care?!: Lung cancer

A new social campaign dedicated to dangers of smoking as a part of the project “Don’t you care?!”. The main goal of this campaign is to recall about unavoidable health problems that are awaiting tobacco lovers. Myocardial infarction, impotence and lung cancer are just a part of diseases’ list which every smoker can face because of his addiction. Each print contains QR-code leading to Foursquare online-page, where users can check-in at 10 nearest “No Smoking” places in Moscow. This check-in expresses intention to be free of tobacco and then the user can share his decision with friends and associates. According to Russian Ministry of Health, there are 44 million people who suffer from nicotine addiction in Russia. Smoking kills 400 thousand Russians every year.

Advertising Agency: BBDO, Moscow, Russia
Art Director: Alexey Starodubov
Client Services Director: Katherina Guvakova
Account executive: Ksenia Rubtsova
Project Manager: Konstantin Usatov
Senior designer: Timophei Ilyen

Don’t you care?!: Heart attack

A new social campaign dedicated to dangers of smoking as a part of the project “Don’t you care?!”. The main goal of this campaign is to recall about unavoidable health problems that are awaiting tobacco lovers. Myocardial infarction, impotence and lung cancer are just a part of diseases’ list which every smoker can face because of his addiction. Each print contains QR-code leading to Foursquare online-page, where users can check-in at 10 nearest “No Smoking” places in Moscow. This check-in expresses intention to be free of tobacco and then the user can share his decision with friends and associates. According to Russian Ministry of Health, there are 44 million people who suffer from nicotine addiction in Russia. Smoking kills 400 thousand Russians every year.

Advertising Agency: BBDO, Moscow, Russia
Art Director: Alexey Starodubov
Client Services Director: Katherina Guvakova
Account executive: Ksenia Rubtsova
Project Manager: Konstantin Usatov
Senior designer: Timophei Ilyen

Don’t you care?!: Impotence

A new social campaign dedicated to dangers of smoking as a part of the project “Don’t you care?!”. The main goal of this campaign is to recall about unavoidable health problems that are awaiting tobacco lovers. Myocardial infarction, impotence and lung cancer are just a part of diseases’ list which every smoker can face because of his addiction. Each print contains QR-code leading to Foursquare online-page, where users can check-in at 10 nearest “No Smoking” places in Moscow. This check-in expresses intention to be free of tobacco and then the user can share his decision with friends and associates. According to Russian Ministry of Health, there are 44 million people who suffer from nicotine addiction in Russia. Smoking kills 400 thousand Russians every year.

Advertising Agency: BBDO, Moscow, Russia
Art Director: Alexey Starodubov
Client Services Director: Katherina Guvakova
Account executive: Ksenia Rubtsova
Project Manager: Konstantin Usatov
Senior designer: Timophei Ilyen

Don’t you care?!: Cancer

A new social campaign dedicated to dangers of smoking as a part of the project “Don’t you care?!”. The main goal of this campaign is to recall about unavoidable health problems that are awaiting tobacco lovers. Myocardial infarction, impotence and lung cancer are just a part of diseases’ list which every smoker can face because of his addiction. Each print contains QR-code leading to Foursquare online-page, where users can check-in at 10 nearest “No Smoking” places in Moscow. This check-in expresses intention to be free of tobacco and then the user can share his decision with friends and associates. According to Russian Ministry of Health, there are 44 million people who suffer from nicotine addiction in Russia. Smoking kills 400 thousand Russians every year.

Advertising Agency: BBDO, Moscow, Russia
Art Director: Alexey Starodubov
Client Services Director: Katherina Guvakova
Account executive: Ksenia Rubtsova
Project Manager: Konstantin Usatov
Senior designer: Timophei Ilyen