Café Opera: Hidden price

The Brass Bar is the VIP club of Café Opera. If you actually do care about the prices and rub the menu, the prices will be visual for a short time and then go back to black.

Advertising Agency: Det, Stockholm, Sweden
Art Director: Gustaf Boman
Print house: Digaloo

Facebook Home Developed For Self-Absorbed Oddballs

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That’s the only conclusion we can come to after viewing this Facebook Home commercial, Airplane. We know what Wieden + Kennedy was going for here — bringing your social life to, well, life — but who in their right mind would want to admit they had a social life like this guy?

Granted, we all have crazy elements of our social lives but do we really want to share them all? It’s bad enough we have our phones stuck to our faces most of the day now and all this ad does is reiterate how bored we all are with our “real” lives and that we have to indulge in a collection of digital oddities to keep ourselves amused.

Fortum: Long Arm

“Control your home from anywhere.”

Advertising Agency: Garbergs, Sweden
Creative Director: Petter Ödeen
Art Directors: Erik Dagnell, Lotta Mårlind
Copywriter: Per Forssberg
Graphic Designer: Karin Roberts
Production Manager: Malin Boustedt
Project Manager: Jan Lindforss
Photographer: Bisse Bengtsson
Retouching: Hayri Er
Media Agency: Mindshare
PR Agency: Springtime

McCandlish Phillips, Times Reporter, Dies at 85

Mr. Phillips, associated with The Times for more than 20 years, wrote a 1965 exposé of a man in Queens with an Orthodox Jewish background who was a senior Ku Klux Klan official.

    

Parex: Giant Sponge

“Extra strong sponge that makes difference in dishwashing.”

Advertising Agency: BigBang Istanbul, Istanbul, Turkey
Creative Director: Ahmet Erdo?an
Art Director: Havva Bayseçkin Karab?y?k
Copywriter: Murat ??men

Antoshka Childrens Supermarket: Bye hat, Bye winter

“Bye hat, Bye winter!”

Advertising Agency: fedoriv.com, Kyiv, Ukraine
Art Director: Sen Kostya
Copywriter: Miriam Dragina
Illustrator: Kostya Alyakin

Here’s Some Quick Clarification Regarding Havas and its Ties with Claire’s, Beam

Over the last 24 hours, we’ve had a few seemingly panicked tips coming in regarding the status of Havas Chicago’s relationship with clients including spirits giant Beam such as ones like this: “We have just been told we lost Jim Beam. Only was told because of Sauza debacle. But Beam loss is big, it was our second [biggest] account.”

Well, once again, slow down for a sec. We’ve been told by sources in the know that Havas Chicago’s contract with Beam brands Sauza (you can read all about the recent ad controversy here) and Hornitos runs until 2014, and next year, the spirits brand has decided to focus on the Hispanic market and is therefore planning on moving its business for its aforementioned pair of tequila brands to a Hispanic agency. Still, Havas Chicago continues to work on Beam’s vodka brands including Pucker and Effen.

As for mall boutique chain Claire’s, which awarded AOR duties to what was then Euro RSCG Chicago last August, our sources tell us that the brand has built up its own marketing department in recent months and is taking most of the work in-house. Havas Chicago, though, will continue to work with Claire’s on a project basis according to those in the know. No word yet, though, if the Beam and Claire’s moves will result in any immediate cuts.

New Career Opportunities Daily: The best jobs in media.

Welcome to the Era of the Data-Driven Programmer


When IFC was seeking ideas for quirky comedic programming, the network knew where to look: iTunes data. Netflix and Amazon are using innovative data analysis to shape TV and video programming, too. Yet despite TV networks’ experimentation with new data sets, algorithms aren’t about to replace the human touch any time soon.

“WTF With Marc Maron” and Scott Aukerman’s “Comedy Bang! Bang!” got their starts as podcasts that gained followings on Apple’s iTunes. For IFC, that not only reflected a potential built-in audience for a TV show, but one that reflected the subcultural sensibilities the indie-film channel and purveyor of “slightly off” humor hoped to attract. So, the network transformed the podcasts into TV shows.

“There’s a particular tastemaker who we serve … and I credit them with much of the podcast trend,” said Jen Caserta, president of IFC. “It’s not as simple as it used to be, solely basing decisions on studies,” she said. “You can collect data all around you now.”

Continue reading at AdAge.com

Antoshka children’s supermarket: Snow, 3

Jacket off. Winter bye!

Advertising Agency: fedoriv.com, Kyiv, Ukraine
Art Director: Sen Kostya
Copywriter: Miriam Dragina
Illustrator: Kostya Alyakin
Published: March 2013

Antoshka children’s supermarket: Snow, 2

Scarf in closet. Winter bye!

Advertising Agency: fedoriv.com, Kyiv, Ukraine
Art Director: Sen Kostya
Copywriter: Miriam Dragina
Illustrator: Kostya Alyakin
Published: March 2013

Antoshka children’s supermarket: Snow, 1

Bye hat, bye winter!

Advertising Agency: fedoriv.com, Kyiv, Ukraine
Art Director: Sen Kostya
Copywriter: Miriam Dragina
Illustrator: Kostya Alyakin
Published: March 2013

Polish Red Cross: A meal is a luxury

Advertising Agency: Saatchi & Saatchi Poland, Warsaw
Creative Directors: Max Olech, Blanka Lipi?ska
Art Director: Agata Kubien
Copywriter: Quentin Carenzo
Photographer: Arek Kempka
Art Buyer: Jakub Winiarski
Mock-ups: Van den Blocke, Pepto
Director/DOP: Kuba Lubniewski
Author of the Case film: Pavle Milicevic
Case film photos: Sylwester Kazmierczak
Agency Producer: Agnieszka Fatek
Published: October 2012

Three Chefs Super Pane: Aftershave

Advertising Agency: Kairo, Egypt
Executive Creative Director: Hesham Ellabban
Creative Director: Montasser Khalil
Assistant Creative Director: Ahmed Abbas
Art Directors: Alia Edrees, Nora Aly, Haytham Refaat
Copywriter: Ahmad Elrefaey
Managing Director: Sameeh Selim
Account Manager: Mahmoud Dogheim
Director: Ali Ali
DOP: Ahmed Morsi
Production house: Melon Films
Executive Producers: Hossam Fawzy, Ahmed Ganainy
Producer: Ghalia El Sayegh
Assistant Producer: Sara Hosni
Art Director: Assem Ali
Post Production: Azman
Editors: Mohsen Abdel Wahab
Sound Design: Khoga
Published: 2013

Three Chefs Super Pane: Soda

Advertising Agency: Kairo, Egypt
Executive Creative Director: Hesham Ellabban
Creative Director: Montasser Khalil
Assistant Creative Director: Ahmed Abbas
Art Directors: Alia Edrees, Nora Aly, Haytham Refaat
Copywriter: Ahmad Elrefaey
Managing Director: Sameeh Selim
Account Manager: Mahmoud Dogheim
Director: Ali Ali
DOP: Ahmed Morsi
Production house: Melon Films
Executive Producers: Hossam Fawzy, Ahmed Ganainy
Producer: Ghalia El Sayegh
Assistant Producer: Sara Hosni
Art Director: Assem Ali
Post Production: Azman
Editors: Mohsen Abdel Wahab
Sound Design: Khoga
Published: 2013

Three Chefs Super Pane: Knee

Advertising Agency: Kairo, Egypt
Executive Creative Director: Hesham Ellabban
Creative Director: Montasser Khalil
Assistant Creative Director: Ahmed Abbas
Art Directors: Alia Edrees, Nora Aly, Haytham Refaat
Copywriter: Ahmad Elrefaey
Managing Director: Sameeh Selim
Account Manager: Mahmoud Dogheim
Director: Ali Ali
DOP: Ahmed Morsi
Production house: Melon Films
Executive Producers: Hossam Fawzy, Ahmed Ganainy
Producer: Ghalia El Sayegh
Assistant Producer: Sara Hosni
Art Director: Assem Ali
Post Production: Azman
Editors: Mohsen Abdel Wahab
Sound Design: Khoga
Published: 2013

X-Games Detroit Trailer

Afin d’annoncer les X-Games qui se dérouleront à Detroit à partir du 23 avril 2013, le studio The Work Inc. nous propose cette belle vidéo tournée dans la ville américaine touchée par la crise. Alternant images de bâtiments et tricks, cette création réussie est à découvrir en vidéo dans la suite de l’article.

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O verdadeiro Facebook Home: como a rede social seria se fosse uma casa

Depois do grande anúncio sobre o Facebook Home sistema personalizado para Android – durante a semana passsada, o CEO Mark Zuckerberg se referiu ao projeto como:

“Colocando pessoas em primeiro lugar, em vez de aplicativos e tecnologia”.

Usando como referência este conceito de se voltar ao usuário, o site The Joy of Tech imaginou como seria se o Facebook fosse, de fato, uma casa com pessoas vivendo nela.

Observando a criação abaixo, reparem que há um lustre em cima da mesa da cozinha, feito de “Instagram“, encorajando as pessoas a postarem fotos de comida.

Outras coisas interessantes são o QRcode no telhado, os detalhes da construção abaixo da casa, a dificuldade de se sair da casa e, claro, os túneis subterrâneos e paredes de vidro que permitem maior “conexão” com as pessoas a sua volta.

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Check Out the Nine Startups Presenting at Ad Age Digital Next Week


Ad Age’s Digital Conference is a week away, and in addition to the roster of major marketers and tech powerhouses, nine hot startups are set to participate over the course of the two day event.

Some are bootstrapped and fledgling, others have serious backing and have already made inroads into their respective markets. All have the potential to change the way our industry thanks and operates in some way. Some will make announcements, present their wares, demo new platforms and services, and of course take our questions. Here’s a look at who will be there:

#waywire

Continue reading at AdAge.com

Parex: Sponge

Extra strong sponge that makes difference in dishwashing.

Advertising Agency: BigBang Istanbul, Istanbul, Turkey
Creative Director: Ahmet Erdo?an
Art Director: Havva Bayseçkin Karab?y?k
Copywriter: Murat ??men
Published: March 2013

OMG, Creatives Track God Through Tweets

Ever wondered what God is doing right at this moment? Thanks to social media and the lovely infographics over at god-was-here.com, you can spy on His Omniscience and see exactly where he's helping out. The website aggregates tweets of people thanking God for various things in real-time analysis of where in the country God is, how many people God has surprised, and whether God is doing more than Jesus. A group of Chicago creatives created the site. Enjoy the beautiful design while you keep tabs on His Holiness. If you're a believer, take solace in the fact that the U.S. is clearly still full of God-fearing people! And if you're not, laugh at the fact that so many people attribute minute acts for which they are responsible to a fictional deity!