Out Of Nowhere

Maayan Tzuriel et Isca Mayo sont 2 animatrices diplômés de la Bezalel Academy of Arts de Jérusalem qui ont réalisés cette belle vidéo d’animation « Out Of Nowhere » où un homme âgé, sauveteur et surveillant d’une piscine vide, voit son quotidien monotone remis en question par l’arrivée d’une invitée surprise.

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So, This is Who’s Possibly Maybe in the USPS Creative Review

We’ve put in the inquiries with the United States Postal Service on this, but until we receive comment, we’re hearing from sources in the know that some of the agencies pitching for the USPS creative business include WPP siblings JWT and Grey. We’ve been told that both are finalists while other names that have been thrown in the hat include Mullen and Droga5, though the latter two have yet to confirm involvement (Update: We’ve been told by sources that Mullen is NOT in the mix, though the first two we’ve mentioned are).

It’s been six months since the government agency began cutting ties with Campbell-Ewald, which had been working with USPS for 10 years. The Postal Service shifted its media duties, meanwhile, to UM. Sources add that a decision is expected to be made by the USPS in April.

New Career Opportunities Daily: The best jobs in media.

Music labels plot ads to lift digital sales

The music industry is uniting to fund an international ad campaign to boost sales of digital music formats.

Energy giant calls advertising pitch

SSE, the UK’s second-largest energy supplier, is reviewing its advertising and digital accounts. The reviews are being managed separately by AAR.

Mattel calls review of European agency roster

Mattel, the toymaker behind Barbie and Fisher Price, is reviewing its European advertising agency roster.

Ogilvy & Mather hires Giovannoni as UK CEO

Ogilvy & Mather UK has appointed Cheryl Giovannoni, the president of the WPP agency’s sister branding consultancy Landor Associates, as its new chief executive, replacing Hugh Baillie.

Google hires Bednash to lead consumer marketing in EMEA

Google has hired Graham Bednash, a co-founder of the communications planning agency Michaelides & Bednash, as its EMEA consumer marketing director.

DDB Remedy picks up Novartis OTC launch

Novartis, the pharmaceutical giant, has appointed DDB Remedy to handle the international roll-out of a new over-the-counter product.

Channel 4’s Read joins OMD UK as head of digital

OMD UK has hired Channel 4’s digital lead, Carl Read, as the new head of digital following the departure of David Hompe.

Burnett raids JWT for creative Todd

Leo Burnett London has poached the JWT creative director Hugh Todd.

Agencies lodge complaints about Govt tender process

The Cabinet Office has delayed confirmation of the Government’s creative, digital and direct marketing frameworks after receiving multiple complaints from aggrieved parties.

Courvoisier appoints VCCP to Euro account

VCCP has won a three-way competitive pitch for the pan-European advertising account for Courvoisier, the cognac brand owned by the US drinks company Beam.

Watchdog slams Home Office ads

The independent elections watchdog has attacked the Home Office’s £3 million advertising campaign about the elections of the first police commissioners, branding it a waste of taxpayers’ money.

Humanity 3.0: Project Total Control

The epic story of humanity in four parts.

From Adbusters #106: Mental Breakdown of a Nation

When humans figured out how to synthesize fertilizer from fossil fuels, we suddenly gleaned two billion people’s worth of food from the same small piece of land – flouting competition and lack of resources, and spreading across the globe like contagion. We waged war on our microscopic enemies: bacteria, viruses, fungi, and all other microbes. We conjured antibiotics, vaccines, water-treatment plants, and continued to annihilate as much of our biological competition as possible. In short: we were cunning.

Hunger led us to agriculture. Later, lust, pride, beauty, cleanliness, power, order, and control drove us to even greater discoveries: penicillin, ethanol, organ transplants, and silicone breasts. And every new discovery harbored a secret prophecy, a vision of future humanity – sublime and indestructible – promising to extend our life spans, make us invulnerable, make things easier, more comfortable, more convenient, and efficient.

In just these past two hundred years, the number of humans inhabiting the earth went from one to eight billion. We’ve taken over the whole planet, and we just keep growing …

Check out Humanity 1.0: Our Birth & Humanity 2.0: The First Leap … Part 4 coming soon.

Futuristic Furling Tablets – The Future of Mobile Technology Imagines an Infinitely Adaptable Device (GALLERY)

(TrendHunter.com) The Future of Mobile Technology is a project undertaken by Callil Capuozzo. This compelling proposal explores the range of innovative materials and mechanisms that are currently available and…

Indoor Gardening Pods – The FreshWall Design Concept Allows One to Grow Plants Within Their Home (VIDEO)

(TrendHunter.com) The FreshWall design concept aims to promote a healthy and pleasant indoor environment for its users. In addition to letting one grow fresh herbs and vegetable in their home year-round, this urban…

Australia Prime Minister Fights Own Party to Stay in Office

The premier, Julia Gillard, accepted a public demand for a vote on Thursday that could remove her from office in favor of the man she ousted in 2010.

Media Decoder Blog: SFX Entertainment Buys Major Stake in Dutch Festival Promoter

The deal with ID&T, perhaps the biggest in the market so far, will give SFX a major foothold on the global festival circuit as it tries to build a $1 billion media empire centered on dance.

Etisalat Yellow Pages by Lowe Meena

Advertising Agency: LOWE MENA, Dubai
Creative Director: Marwan Saab
Art Directors: Prashant Yeware, Pramod Surwase
Copywriter: Marwan Saab
Account manager: Jean Pierre
Senior Account Manager: Farhan Farooq

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Cyberattack Hits South Korean Banking Networks

Computer networks running three major South Korean banks and two of the country’s largest broadcasters were hit Wednesday in attacks that some experts suspected originated in North Korea.