Kidult nous propose de découvrir cette vidéo documentaire appelée Visual Dictatorship. Expliquant comment les marques utilisent le graffiti pour en fait un art, ce dernier prône un retour à la rue. Visuellement réussie, cette vidéo le montrant apposant différents messages est à découvrir dans la suite.
CEO Mark Zuckerberg hosted about 200 developers in Moscow this week in a six-hour competition to create apps meant to get people to sign up and log in daily.
World Wide Interweb releases 'honest' version of Microsoft spot.
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If you’re creating online campaigns (from a creative or media standpoint) and you want to make sure you have the right creative on the right site with the right offer matched up to the right landing page, you might want to watch this interview with EngageBDR Client Services Director Andy Dhanik. In the interview, he talks about how his system can integrate with existing ad servers and optimize creative pairings (landing page, banner, purchased site). It’s a bit technical but isn’t everything about advertising these days? That said, don’t toss it off. It matters.
Drawing on Latino culture, Hispanic shop Grupo Gallegos is combining a glass of milk with charming bedtime stories penned by the ad agency to encourage children to drink more milk as part of a nightly ritual.
Facebook is more than chairs, it's more than basketball games, it's more than laughs and stories.
Bundaberg Rum, the brand that had all kinds of fun blowing up an alligator on a golf course…and then apologizing for it…is out with a new commercial that, well, blows up the true history of how Bundaberg Rum came to be.
Directed by Mike McGuire, the story of Bundaberg Rum having been born out of a surplus of molasses in 1885 shifts over the years, as is the case with many historical retellings, into a story filled with wonder and grandeur. Watch here as the brand has disabled embedding.
Publishers are being victimized, and it's time to put an end to nefarious, fake traffic.
Marcando 1 ano da morte de Steve Jobs, a Apple mudou sua home hoje apresentando um vídeo em homenagem ao seu lendário fundador.
O filme reúne fotos e discursos de Jobs em diversos momentos, como os lançamentos do iMac, iPod e do iPhone.
No final, uma mensagem do atual CEO, Tim Cook:
“O falecimento de Steve Jobs há um ano foi um dia triste e difícil para todos nós. Eu espero que todos hoje reflitam sua extraordinária vida e as muitas formas que ele fez deste um mundo melhor.
Um dos maiores presentes que Steve deu ao mundo é a Apple. Nenhuma companhia inspirou tanta criatividade, ou estabeleceu um padrão tanto alto para si mesma. Nossos valores são originários de Steve, e seu espírito será sempre a fundação da Apple. Nós compartilhamos o enorme privilégio e responsabilidade de carregar seu legado ao futuro.
Eu estou incrivelmente orgulhoso do trabalho que estamos fazendo, entregando produtos que nossos consumidores amam e sonhando com novos que irão delicia-los. É um maravilhoso tributo a memória de Steve e tudo que ele representava.”
/via MacMagazine
Post originalmente publicado no Brainstorm #9
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Dish Network Chairman Charlie Ergen is giving up on his plan to turn the once-mighty Blockbuster video-store chain into a Netflix competitor and gadget retailer.
Babis a pensé cette sculpture appelée « Hedonismy Trojaner » en résine et en touches de clavier d’ordinateur. Cette représentation du Cheval de Troie est une métaphore de notre rapport à une utilisation d’Internet hédoniste, mais qui nous dévoile aux yeux des autres. Plus d’images dans la suite.
Le créatif Michael Beitz a pensé cette table pour le moins insolite appelé « Avoid Conversation Dining Table ». En effet, cette table propose avec un travail du bois impressionnant de ne pas voir la personne mangeant en face de vous. Un concept drôle et décalé à découvrir dans la suite de l’article en images.
(TrendHunter.com) Those who find themselves in a situation where their significant other is away from home from long periods at a time should invest in the Avocado app by Avocado Software Inc.
Avocado is an…
With so many brands cashing in on Skyfall’s release on 24 October, we handpicked our favourite wonky Bond tie-ups of the past 50 years
Waterstones is launching a brand campaign that takes aim at ebooks and highlights the attributes of a “good bookshop”.
This week Simon Rees, managing director of cinema sales house DCM, takes us through the countdown to the introduction of digital ads across his portfolio, but still has time to take the sales team to the pub and drop in on the7stars seventh birthday party.
Sky Movies 007, the movie channel from BSkyB, is today airing the full trailer for ‘Skyfall’, as well as Bond-themed ads from brands such as Coke Zero, to promote the film’s release on Friday 12 October.
All Response Media-owned ARMignite has scooped the online media business for Exchange and Mart., the car trading publication.
Virgin Atlantic, Marks & Spencer and Harvester are among the first UK brands using Apple’s new mobile voucher service Passbook.
The success of Mercedes Benz’s venture into a new market sector with the A Class was driven by creating brand ambassadors out of its retail network sales representatives, according to David George, the company’s marketing director.
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