Owned by an ad network and associated in some way with Justin Timberlake, Myspace is getting a redesign that — dare we say it — is making Facebook look like it was designed by a kid in a college dorm room.
Dakine est allée voir des jeunes femmes actives / reconnues dans différents domaines pour savoir ce qui les passionnaient et ce qu’elles désiraient. Parmi les différents focus : l’artiste française Koralie (dont l’interview est présente sur Fubiz TV Issue 5) qui dévoile sa passion pour la création avec une vidéo dans la suite.
Advertising Agency: Lg2, Quebec, Canada
Creative Director: Luc Du Sault
Copywriter: Nicolas Boisvert
Art Director: Vincent Bernard
Accountants: Sandie Lafleur, Eve Boucher
Agency Producer: Julie Pichette
Illustrator: David Boivin, Marc Rivest
Photograph: Studio Camirand
Sam Conniff, chairman and co-founder of Livity, started his media career as a club promoter, has experienced Yakuza death threats in Tokyo and spends his time dreaming that he is part of a Richard Curtis film with Rhys Ifans as his neighbour.
Rebekah Brooks and 13 others will face the first criminal trial stemming from the phone-hacking scandal.
This week James Burnay, publishing director of Auto Express, CarBuyer and Cyclist, and managing director of Dennis Motoring, launches a new title, is on parent duty and is invited to the Paris Motor Show.
(TrendHunter.com) The Gangnam style dance is now an internationally approved form of movement, as recognizable as the waltz or salsa. Thanks to Korean pop singer Psy and his higly addictive K-Pop hit, people can be…
Vibrant Media's version of in-text advertising is about to get richer, but also less likely to be launched intentionally, a source of annoyance for readers as well as advertisers.
Se só por curiosidade você buscar na Biblioteca do B9 tudo o que já postamos sobre o Star Wars, perceberá o quanto já foi feito a partir dos filmes. Se expandir a busca para o Google, então, nem se fala. Ações, campanhas, ilustrações, filmes, animações… E, não importa o quanto esta história já tenha sido utilizada, alguém (geralmente um fã apaixonado) encontra uma maneira de mostrar sua visão. Marc Morera é um desses caras, com a série Star Wars Infographics.
São 9 infográficos que mostram a trajetória Star Wars cronologicamente, inclusive a série animada. Os personagens são facilmente reconhecíveis e estão interligados por linhas que revelam os principais conflitos ao longo da história.
Clique aqui ou na imagem abaixo para ver todos os infográficos.
Post originalmente publicado no Brainstorm #9
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One consumer brand has a strong grasp of attachment marketing today: Nike.
Santander, the Spanish-owned high-street bank, has launched a TV ad created by Havas Worldwide that stars its staff in its new value-driven approach.
Morrisons has launched its flagship Kiddicare store in Nottingham today (26 September) to take on Mothercare, its mother-and-baby retail rival.
The world of business-to-business publishing is changing with an accelerated move to digital delivery through the web, mobile and tablets. Mark Banham reports.
Southern Comfort has appointed Wieden & Kennedy London to be its lead creative agency in the UK, handling its above-the-line and digital work.
Marks & Spencer (M&S) has launched its current account offering with a national press campaign that introduces the strapline, “new fashioned banking”.
A agência MSTF Partners, de Lisboa, em parceria com a BIN e a Lobo Mau, criou uma campanha que combina tecnologia e tradição histórica para promover Portugal mundo afora. Utilizando pedras de calçada e o trabalho dos calceteiros – uma profissão quase extinta -, os criativos elaboraram QR Codes que, quando fotografados, ofereciam conteúdo relevante para os usuários logo após a mensagem: “Acabou de ler o primeiro código QR do mundo feito em calçada portuguesa”.
Mas, fazer isso somente em uma rua de Chiado, em Lisboa, é fácil, pois os turistas já estão lá. Seria preciso levar aquela ideia para outro lugar. Foi assim que começou a remoção das pedras com mais de 500 anos de história para a cidade mais visitada do mundo, Barcelona. Quem teve curiosidade para fotografar o QR Code na Espanha ganhou uma noite grátis em um hotel português.
O vídeo dá a entender que os QR Codes feitos com pedras de calçadas portuguesas serão levados para outros lugares do mundo, inclusive Rio de Janeiro. É esperar para ver.
Post originalmente publicado no Brainstorm #9
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It’s been three weeks since Hello! announced its intentions to reposition itself as a lifestyle title, far removed from the “scurrilous” celebrity-driven weeklies, and for the first time rivals have spoken out about the move, brandishing it “absurd” and “confusing”.
It’s been three weeks since Hello! announced its intentions to reposition itself as a lifestyle title, far removed from the “scurrilous” celebrity-driven weeklies, and for the first time rivals have spoken out about the move, brandishing it “absurd” and “confusing”.
We created Redbull-shaped portable charger. This Redbull-shaped charger will show its own recharging screen when they ?t into the gadget And the mobile webpage of Redbull will be on the screen when it is unlocked.
Advertising Agency: Hallym University, Cheonan-si, South Korea
Copywriter: Heejo Sun, Dongkyun Yu
Art Director: Minseok Go
The Sun on Sunday registered its lowest circulation since launch on the weekend of the 16 September, while The Observer experienced a sales boost of 17,000 copies despite introducing a 30p price hike, according to unofficial newspaper circulation estimates.
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