Retro Beach Polaroids – Hot Fun in the Summertime by Emman Montalvan is Wild and Free (GALLERY)

(TrendHunter.com) Hot Fun in the Summertime by Emman Montalvan is a collection of photos that depicts two beautiful best friends enjoying the summer sun. The photographer Emman Montalvan used a Polaroid camera to…

Misereor: Power Of A Coin

Advertising Agency: Kolle Rebbe, Hamburg, Germany
Creative Director: Rolf Leger
Art Directors: Felix Schulz, Matthias Grotter
Copywriter: Sascha Petersen
Illustrator: Bomboland
Idea: Felix Schulz, Justin Landon
Konzept: Felix Schulz
Realisations: Thomas Beecken Realisations
Artbuying: Emanuel Mugrauer, Katja Sluter
Interactive Development: Wadim Filipov, Tom Schallberger
Account Managers: Jessica Gustafsson, Jan Kowalsky, Guido Block, Rocco Snow
Online Creative Direction: Matthias Erb
Event Manager: Olaf Juergens


What Would You Do In Public For A Free Snack?

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It’s always amusing to see how far people will go to get something for free. Or, more accurately, what they’re willing to do in public in response to a marketers guerrilla shenanigans.


Old Milwaukee Still Trying to Become Relevant Again

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Old Milwaukee is up to its old tricks again. Having enlisted Will Ferrell to make a few limited local appearances for the brand including one local market Super Bowl appearance, the brand is back, this time with Jose Canseco.


Bogusky Returns to Advertising … Sort Of


The Wall Street Journal reports that Alex Bogusky, whom it calls the "onetime star of Madison Avenue," is returning to the ad industry after a two-year absence.

Oracle Gobbles Up Another Social-Marketing Platform with Involver Purchase


Oracle has swallowed up yet another player in the social-media marketing space, announcing its intention to purchase Involver on the heels of its $300 million deal to acquire Vitrue in May.

19 Brilliant Anti-Bullying Campaigns – From Reality TV Bullying Scandals to Sociopolitical Manga (CLUSTER)

(TrendHunter.com) It seems the occurrences of bullying have quadrupled in recent years and in order to fight this growing trend, countless anti-bullying campaigns have been cleverly devised. Not only has there been…

Dodge Dart: O processo criativo básico para desenvolver um carro

O Dodge Dart é o primeiro carro criado em conjunto pela Chrysler e Fiat, e aqui ambas mostram como funciona o processo criativo de um automóvel revolucionário.

Parte verdade, parte ficção, mas a “rotina” serve para qualquer um que trabalha com criatividade. “Pense. Tome café. Jogue fora. Comece de novo. Mais café.”.

O filme mostra o carro, suas características em detalhes, utiliza celebridade e destaca até o preço, porém, tudo isso sem ser sacal.

A criação da Wieden+Kennedy utiliza como trilha “No Church in the Wild,” do Jay-Z e Kanye West.

Brainstorm9Post originalmente publicado no Brainstorm #9
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Protex: Eyes, Sandwich, Baby

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“You have no idea where 99,9% of bacteria come from.
That’s why protex eliminates 99,9% of it.”

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti
Art Director: Kleyton Mourao
Copywriters: Pedro Guerra, Laura Esteves
Art-Buyer: Monica Beretta
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes, Priscilla Campolina
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media team: Gustavo Gaion, Fabíola Sidorenko


Viacom Parodies DirecTV Spots in Battle for Viewer Support



The video apes DirecTV commercials that promise out-sized tragedies for cable subscribers.

Nike attempts to overturn Rooney tweet ban

Nike is seeking an independent review of the Advertising Standards Authority’s historic decision to ban tweets by its brand ambassadors Wayne Rooney and Jack Wilshere for breaching advertising rules.

Turner Names Exec to Lead Unscripted Development, a New Role


In a sign of its desire for more reality programming, Turner has hired an exec from Mark Burnett Productions to develop unscripted TV at TBS and TNT.

Farmers Insurance Gets Goofy With J.K Simmons

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Actor J.K. Simmons continues his role as Professor Nathaniel Burke in two new RPA-created commercials for Farmers Insurance.


CRM Agency Merkle Acquires Mobile Shop 5th Finger

With about 30 employees, 5th Finger specializes in mobile tools, as well as media and marketing for retail and pharmaceutical clients.

Sorrell Will Carry Torch in Relay for London Olympics


WPP Chief Executive Martin Sorrell will follow in the footsteps of singer Will.i.am and global soccer star David Beckham when he takes part in the 2012 Olympic Torch relay Sunday, July 22.

Peyton Manning Changes Plays For Buick Verano

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Here’s a behind-the-scenes video of an upcoming Buick commercial in which Peyton Manning spoofs his tendency to change plays at the line of scrimmage by calling out new signals while driving the Verano.


Basket Tree

Les créatifs de A/LTA architects nous proposent de découvrir ce superbe projet installé à Nantes appelé « Arbre à Basket ». Situé dans la ville française en face de La maison des hommes et des techniques, cette installation permet à plusieurs équipes de tous âges de jouer au basket. Plus d’images dans la suite.

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“Call Me Maybe” na versão Cookie Monster

Você certamente já deve ter visto dezenas de paródias da infernal música “Call Me Maybe”, porém, eu garanto que nenhuma tão legal quanto essa.

O Cookie Monster, ou Come-Come para os mais antigos, de “Vila Sésamo” é que comanda essa genial versão. Para crianças de todas as idades.

“You got cookie, so share it maybe.”

Brainstorm9Post originalmente publicado no Brainstorm #9
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Time Magazine Publisher Kim Kelleher Exits for Blog Network Say Media


Kim Kelleher is leaving her post as worldwide publisher of Time to become president of Say Media, the blog network with sites such as XOJane and ReadWriteWeb.

Blog Network Say Media Poaches Time Magazine Publisher Kim Kelleher


Kim Kelleher is leaving her post as worldwide publisher of Time magazine to become president of Say Media, the blog network whose properties include XOJane, Gardenista and ReadWriteWeb.