Dec
13
Dec
13
Tweet Santa and He’ll Respond From North Pole on YouTube
Posted in: Uncategorized
Santa has gone digital and is now settled happily in a virtual grotto, tweeting with good girls and boys, and posting personalized messages on his very own YouTube channel.
Dec
13
Hollywood Throws Weight Behind Anti-Piracy Legislation With Print Campaign
Posted in: Uncategorized
With the House Judiciary Committee discussing the Stop Online Piracy Act on Thursday, the Hollywood-backed nonprofit Creative America placed supportive ads in two of the country's top papers. Online heavyweights such as Google are opposed.
Dec
13
Morela Optics: Balloon Dog, Homeless Man
Posted in: Uncategorized
“We see the same things differently.”
Advertising Agency: Imelda Ogilvy, Ljubljana, Slovenia
Creative Director: Jure Požun
Art Director: Branislav Miloševi?
Copywriter:Andrej Baša, Bor Kolari?
Dec
13
Festival Nikon
Posted in: UncategorizedDans le cadre du Nikon Film Festival voici le thème “Je suis l’avenir”. Proposant aux participants “140 secondes pour montrer en HD l’avenir que vous rêvez, redoutez ou attendez”, le concours est ouvert aux votes usqu’au 15 janvier. Fubiz, partenaire officiel, a sélectionné 4 vidéos.
Previously on Fubiz
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Dec
13
Associação da Luta Contra o Cancer (ALCC): Wonder, Storm, Hulk, Cat
Posted in: Uncategorized
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“Nobody’s immune to breast cancer.
When we talk about breast cancer, there’s no women or superwomen. Everybody has to do the self-examination monthly. Fight with us against the enemy and, when in doubt, talk with your doctor.”
Advertising Agency: DDB, Maputo, Mozambique
Creative Directors: Anderson Lima, Zeca de Oliveira
Creatives: Sara Vale, Christiano Vendramine, Erick Vasconcelos
Illustrator: Maísa Chaves
Graphic producers: Faruk Issufo, Mauro Mussagy
Planner: Cristiana Oliveira
Accounts: Vasco Rocha, Christine Ramela, Fernanda Neves
Media: Khida Ismael
Dec
13
Protéigon: Ou o que você faz no seu estágio?
Posted in: UncategorizedSteven Briand fez dois meses de estágio na produtora Partizan (vários comerciais deles já passaram por aqui).
Nesse tempo de aprendizado e liberdade para criar, ele aproveitou para fazer o sensacional stop motion acima, chamado “Protéigon”.
Post originalmente publicado no Brainstorm #9
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Dec
13
A abertura de “Diablo III”
Posted in: Uncategorized
A Blizzard impressiona com suas aberturas de games desde a época de “Warcraft”, trabalhando com a animação 3D melhor do que muito estúdio especializado.
No fim de semana a produtora revelou a abertura de “Diablo III”. Precisa dizer mais pra você querer apertar o play?
Post originalmente publicado no Brainstorm #9
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Dec
13
Cute Kitty Complaints – The Cat World Problems Tumblr is Sure to Put a Smile on Your Face (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) For all of you cat lovers out there, the Cat World Problems Tumblr is sure to make you fall even more in love with your feline and will certainly make you laugh out loud.
As a spoof of the ever so popular…
Dec
13
Occupy North Pole
Posted in: UncategorizedNaughty banks have got to go.
From Adbusters Blog
San Francisco’s annual SantaCon event delivered an extra occupy message this year, asking citizens to give the leading financial companies an extra hefty lump of coal. Catch the spirit of these holiday revelers and make this holiday season one to remember – move your cash from the big banks once and for all and join your local credit union.
Dec
13
China Mobile Tops BrandZ’s Ranking, But Web Companies Are Fastest-Growing
Posted in: Uncategorized
Telecom giant China Mobile secures the top spot once again, and internet darling Sina leads the pack in value growth, according to the BrandZ Top 50 Most Valuable Chinese Brands for 2012.
Outside China, however, 83% of consumers can't name a single Chinese brand, according to WPP Group research firm Millward Brown, which started the annual ranking last year.
Dec
13
Os piores pais do mundo
Posted in: UncategorizedNo começo do ano, conversamos com Jimmy Kimmel e mostramos como ele se destaca de todos os outros talk shows americanos, ousando e criando para uma geração online.
Então vale trazer aqui um novo vídeo de sua série “YouTube Challenge”.
O apresentador pediu que os pais adiantassem um dos presentes de Natal de seus filhos, e que esse fosse um péssimo presente. E com alguma porcaria qualquer como surpresa, os pais filmaram as reações das crianças.
Banana velha, um sanduíche meio comido, um colant da Hello Kitty, um martelo e outras atrocidades fazem parte do arsenal dos pais para irritar seus filhos. Quando uma mãe revela de quem foi a ideia, um moleque solta: “Suck my balls, Jimmy Kimmel”.
Post originalmente publicado no Brainstorm #9
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Dec
13
Droga5 Named Agency of Record for Amstel
Posted in: Uncategorized
Heineken USA tapped the independent shop as its new agency-of-record for the brand after a swift review in which it considered several agencies, the importer told Ad Age today.
Dec
13
Impossible Present
Posted in: Uncategorized“Impossible Present” est une vidéo réalisée par WeAreRoyale afin de célébrer les fêtes de fin d’année. Narrant les mésaventures d’un jeune enfant voulant absolument ouvrir un paquet cadeau, cette création drôle et sympathique est à découvrir dans la suite.
Previously on Fubiz
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Dec
13
How to Be Disgusting While Promoting Your Company
Posted in: Uncategorized
This is just gross.
Dec
13
How to Have A Good Time at Affiliate Summit
Posted in: Uncategorized
Back for a third straight year, Double Play Media will host its Affiliate Summit Tip-Off Party at the Hardwood Suite, Palms Las Vegas. Held on the opening night of Affiliate Summit Wes
Dec
13
Chevrolet Volt: The Slingshot
Posted in: Uncategorized
Advertising Agency: Herezie, Paris, France
Executive Creative Director: Andrea Stillacci
Copywriter: Jean-Laurent Py
Art Director: Sebastien Boutebel
Agency Producer: Evelyne Luce
Head of planning: Luc Wise
Client Service Director: Daniela Knecht
Art Buyer: Lauriane Dula
Retoucher: Gregory Pierrain
Dec
13
The Zen of Amazement. Brought to You by Nokia
Posted in: Uncategorized
In a series of videos from Hyper Naked called The Little Amazing Show, Nokia is touting the amazing little things in life.
Dec
13
Dale Adams to Head Omnicom’s Diversified Agency Services
Posted in: Uncategorized
Dec
13
El Narcisismo es la Comida Rápida del Alma
Posted in: Uncategorized¿Hora de reducir?
by
Adbusters
From Adbusters #91: Who Owns Terror
Photo by Roderik Henderson, Transvoid: The Mental Desert
La sociedad ha estado debatiendo durante décadas sobre los efectos negativos de la publicidad. Pero ahora, de repente está teniendo lugar una verdadera reacción en su contra con cambios reales emergiendo en países de todo el mundo.
Sao Paulo promulgó en el 2007 una prohibición casi total de la publicidad al aire libre y España aprobó una nueva ley restringiendo la publicidad que promueva el "culto al cuerpo", incluidos productos de adelgazamiento, operaciones quirúrgicas y tratamientos de belleza. Restricciones a los anuncios de alcohol y tabaco han supuesto significativas victorias en muchos paises, así como los límites a la publicidad en los programas televisivos infantiles.
Ahora un informe en el Reino Unido del think tank Compass titulado "The Advertising Effect" ("Los efectos de la publicidad") ha supuesto una valiente llamada para profundizar en estas acciones.
Compass pide nuevas políticas públicas radicales para restringir y controlar la publicidad, una industria cuyo objetivo, dicen, es "la creación de un estado de ánimo de inquieta insatisfacción con lo que tenemos y con quien somos para que salgamos a comprar más"
El plan de ataque de Compass incluye nuevos impuestos sobre los anunciantes y una prohibición completa de la publicidad en espacios públicos, toda la publicidad sobre productos alcohólicos y el marketing viral. Pero es su insistencia en ilegalizar la publicidad a niños menores de 12 años lo que es verdaderamente revolucionario. Compass advierte del papel que la publicidad desempeña en la ruptura de las familias, la alienación de los adolescentes y su sexualización prematura e insisten en que "la infancia debería ser protegida hasta que sus mentes puedan lidiar con las complejas técnicas de ventas – deberían ser libres para ser niños y no simples consumidores".
Será la próxima generación la que decidirá en última instancia si proseguir con nuestro estilo de vida hiperconsumista o abrazar un nivel de vida más sostenible. Debemos dar todos los pasos necesarios para prevenir su adoctrinamiento y contrarrestar los efectos de la publicidad. La fuerza y alcance del billón de dólares anuales de la industria publicitaria es espantoso, pero a medida que la conciencia crece y se van produciendo cambios tangibles, hay esperanza de que esta omnipresente influencia en nuestras vidas puede ser reducida en el futuro.
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