Nov
30
Public View – McCain’s ‘good unlimited’ by Beattie McGuinness Bungay
Posted in: UncategorizedLONDON – Did BMB’s latest ad put a smile on the face of members of the public?
Nov
30
Creston pre-tax profit slumps by two-thirds
Posted in: UncategorizedLONDON – Creston, parent of Delaney Lund Knox Warren, reported a 66 per cent year-on-year drop in pre-tax profits for the six months ending in September.
Nov
30
Lachlan Murdoch in bid for Hollywood Reporter
Posted in: UncategorizedLONDON – Lachlan Murdoch, the eldest son of media mogul Rupert Murdoch, is making a joint offer to acquire a group of US-based trade magazines, including Billboard and The Hollywood Reporter, from Nielsen Business Media, according to the Financial Times.
Nov
30
Braun MobileShave: Anytime, Anywhere
Posted in: Uncategorized
Advertising Agency: BBDO, Düsseldorf, Germany
Creative Directors: Toygar Bazarkaya, Stefan Vonderstein, Olaf Reys
Art Director: Joerg Tavidde
Copywriter: Alexander Busch
Photographer: Daniel Roché
Nov
30
Alesha Dixon joins LA Fitness in results-based deal
Posted in: UncategorizedLONDON – Gym chain LA Fitness has signed a four-year profit-sharing deal with singer and ‘Strictly Come Dancing’ star Alesha Dixon that goes beyond the usual flat-fee endorsement model.
Nov
30
Police launches rape awareness campaign
Posted in: UncategorizedLONDON – The Association for Chief Police Officers is launching an ad campaign warning against the dangers of rape over the Christmas period.
Nov
30
London freesheet market takes new twist
Posted in: UncategorizedLONDON – News International and Associated Newspapers may have decided they can’t make afternoon freesheets work in London, but this hasn’t stopped a group of investors from having another crack at it, with plans to launch The London Weekly.
Nov
30
Johnston Press websites to introduce paywalls
Posted in: UncategorizedLONDON – Johnston Press will today start an experiment to introduce a paywall on six of its local newspaper websites.
Nov
30
M&C Saatchi tops list of best newspaper ad nominations
Posted in: UncategorizedLONDON – M&C Saatchi’s newspaper ads have been nominated for more Annas (Awards for National Newspaper Advertising) than any other agency, including three for its recent HP Sauce campaign, pushing it to the top of the league table in the run up to this year’s event.
Nov
30
Yeasayer – Ambling Alp
Posted in: UncategorizedUn clip décalé, psychédélique et surréaliste pour le premier single “Ambling Alp” du groupe de rock Yeasayer. Dirigé par Radical Friend en collaboration avec Daft Arts et Spy Films (Canada) : il est extrait de l’album à venir “Odd blood” disponible le 8 février 2010. A découvrir dans la suite.
Previously on Fubiz
Nov
30
Carbon Fighters: Integrated campaign
Posted in: Uncategorized[See post to watch Flash video]
Advertising Agency: TBWA\MAP, Paris, France
Creative Directors: Sébastien Vacherot, Manoelle van der Vaeren
Art Directors: Julien Boissinot, Nicolas Pontacq
Copywriter: Kevin Salembier
Art Buyer : Vanessa Barbel
Illustrators: Jorge Alderete, Bobdob, Christopher Lee, Fernando Falcone, Les Jean Spezial, Adrian Johnson, The Little Friends of Printmaking, Ben Newman, Jeff Soto, Mark Verhaagen
Published: April 2009
Nov
30
Carbon Fighters: Butcher, Factory, Tornado, Sadomasochist, Circus
Posted in: Uncategorized
“Join the carbon fighters. There are many simple gestures to fight for the environment in your daily life at the office: turn off the light when you leave, maintain a low temperature in your office, don’t let your battery charger plugged… Find your way to kill carbon dioxide and joing the club. carbonfighters.org”
Advertising Agency: TBWA\MAP, Paris, France
Creative Directors: Sébastien Vacherot, Manoelle van der Vaeren
Art Directors: Julien Boissinot, Nicolas Pontacq
Copywriter: Kevin Salembier
Art Buyer : Vanessa Barbel
Illustrators: Jorge Alderete, Bobdob, Christopher Lee, Fernando Falcone, Les Jean Spezial, Adrian Johnson, The Little Friends of Printmaking, Ben Newman, Jeff Soto, Mark Verhaagen
Published: April 2009
Nov
30
Life After Oprah: Five Things to Know, and What to Expect
Posted in: Uncategorized
1. This won't be Oprah's Howard Stern moment.
Given that Oprah is moving from syndicated broadcast TV to a cable network with less reach, there's been plenty of speculation that her power as a cultural force could diminish in the same way that Howard Stern's did when he moved from free radio to satellite.
Nov
30
Welcome to the 21st Century. Now, Let’s Fix the Mess
Posted in: Uncategorized
How could so many things go wrong in one decade?
Nov
30
Addressable TV: an FAQ
Posted in: Uncategorized
Addressable TV ads have been held up as the holy grail ever since the internet boom of the late 1990s — "delivering dog-food ads to dog-food owners" as Canoe Ventures CEO David Verklin famously put it. But the progress has been slow at best.
Nov
30
Brands Get a Boost by Opening Up APIs to Outside Developers
Posted in: Uncategorized
Looking for a good flick to watch tonight? Visit Instantwatcher, which marries New York Times critics' picks with the Netflix streaming-movie catalog. Interested in updating your music collection? Visit ArtistExplorer, which combines the Billboard charts with BestBuy.com's inventory database.
Nov
30
House of Prose : second hand book store
Posted in: UncategorizedAdvertising Agency: Brandcom Middle East, Dubai
Creative Director: Manoj Ammanath
Copywriter: Manoj Ammanath
Art Director: Bosky Cherin
Illustrator: Sanu Raju
Creative Group Head: Kamlesh Shankar
Nov
30
Conferência de Planejamento 2009 e FGA
Posted in: UncategorizedDurante esta segunda-feira (30/11), vou começar o dia com uma agenda bem mais cheia do que o normal. Por isso vou ficar um pouco mais ausente do blog. Logo cedo, às 8h, começa a tão esperada Conferência de Planejamento – evento organizado pelo GP (Grupo de Planejamento). O #GP09 convidou alguns dos nomes mais importantes do planejamento estratégico e da comunicação, como eles costumam fazer todos os anos. Um livestream foi desenvolvido especialmente para o evento de amanhã: live.blogblogs.com.br/gp09. A agenda oficial do #GP09 também pode ser conferida no site/blog do GP. Vou acompanhar de perto os principais “Breakout Sessions” e colocando alguns inputs e curiosidades no meu Twitter: @gabrieljacob.
Também amanhã, no final do dia, vai rolar a grande final do FGA (Festival de Guerrilha do ADivertido), concurso realizado em parceria com a agência Espalhe, e que teve a participação de dezenas de estudantes de todo o Brasil.
Três finalistas já foram indicados para a final. São eles:
Ana Clara Schneider (ESPM-SP – 4º semestre)
Nicole Esteves (Universidade de Marília – UNIMAR – 4º semestre)
Felipe Augusto Costa (Cásper Líbero – 6º semestre)
Todos eles receberam, na última sexta-feira, um briefing da equipe criativa da agência. Nesta segunda, os três estudantes terão que apresentar suas idéias e soluções de acordo com o que foi descrito. O resultado, pós-avaliação, será anunciado no mesmo dia. Você ficará sabendo de tudo através do Twitter e as hashtags #GP09 e #FGA. Fique ligado 
Nov
29
Stihl: Beduin
Posted in: Uncategorized
“The desire to cut things up. Stihl”
Advertising Agency: Publicis Conseil, Paris, France
Art Director: Charles Guillemant
Art Buyer: Marie-France Capri
Photographer: Jean-Yves Lemoigne
Nov
29
Daniel Rozin
Posted in: UncategorizedDécouverte du travail et de la galerie de l’artiste Daniel Rozin. Une exploration intéressante ainsi qu’une démarche artistique et technique intitulé “The Wooden Mirror”. Il met en place des dizaines de miroirs de manières interactives. Plus d’images dans la suite.
Previously on Fubiz
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