Postal service consultancies are advising direct mail users to switch to a Royal Mail competitor supplier to avoid delays because of next week’s strike days.
Está no ar o beta do FIFA Earth! A fim de fortalecer a campanha de lançamento do novo FIFA 10, a Wieden+Kennedy Amsterdam colocou no ar um aplicativo online que agrega conversações sobre futebol em tempo real, no Twitter, levando aos fãs do esporte mais uma forma diferente de interagir.
Graças a coleta de palavras-chave, hashtags e um sistema de geolocalização, é possível ver qual o melhor/pior país no FIFA 10, o desenvolvimento de cada jogador e quantas partidas são efetuadas. Como se não bastasse, também é possível saber qual a equipe mais/menos utilizada, quais as que ganharam mais/menos jogos, a forma como isso evoluiu ao longo do tempo, entre outras coisas mais.
Toda essa imensidão de informações é colocada em um globo terrestre interativo, que também indica qual o melhor time do mundo, graças ao desempenho da grande massa de usuários que estão jogando FIFA 10.
FIFA Earth também está disponível para os gamers/twitters brazucas, mas a versão em português-BR ainda não está 100%. Anyway, enjoy this 
(TrendHunter.com) Presently showing at the Carpenters Workshop Gallery in London are these furniture pieces which incorporate the human form in their design. Created by Atelier Van Lieshout, the exhibition is called Furniture…
(TrendHunter.com) Usually lookbooks are put out by hip clothing labels that appeal to stylish young people, but for Fall/Winter 2009, Japanese brand Unused decided to put out a lookbook with a hip older gentleman as the…
LONDON – The UK is running up Facebook’s server bills, with the site now accounting for one in every seven pages viewed in the region, according to September data from Experian Hitwise.
Advertising Agency: Marcel, Paris, France
Creative Directors: Anne de Maupeou, Frederic Temin
Art Director: Youri Guerassimov
Copywriter: Gaëtan du Peloux
Photographer: Ebo Fraterman
NEW YORK (AdAge.com) — Google reported a 27% increase in profit in the third quarter, signaling the beginning of a recovery in the search-advertising market. And CEO Eric Schmidt sounded almost emphatic about the worst of the economic downturn being over.
MINNEAPOLIS (AdAge.com) — As usual, Fox's "American Idol" won the ratings race last night. Of course the show itself doesn't start until January. But its impact is being felt this fall, as both shows on Fox's Wednesday night grid were undergirded by the network's mega-hit.
(TrendHunter.com) You all know a malformed mustache when you see one. Be it the awkward teen who lives down the street from you or the salesman at the mall kiosk who can’t take a hint, we have all had encounters with a…
Carrefour Spain has joined the green movement with a campaign that equates plastic bags to excrement. The concept is straightforward, simple and easy to remember: "Plastic bags = shit."
NEW YORK (AdAge.com) — When New York editor in chief Adam Moss addressed staff on Wednesday following after owner Bruce Wasserstein had died, he said it was impossible to know what would happen next. That's true, but a few expectations seem reasonable. The immediate impact on day-to-day operations should be minimal. Even before Mr. Wasserstein's death, New York Media CEO Anup Bagaria was the owner's primary contact with staff. So you can expect continuity. The near-term prospects for a sale, moreover, are small.
(TrendHunter.com) Models Hana Soukupova and Tanya Dziahileva appear in the editorial ‘Moderne Magpie’ for Vogue Germany you see above. The editorial alternates between color and black and white photography, and also studio…
Sixteen undergrads from University of North Carolina are sacrificing their fall breaks to better understand brand strategy, and that means spending vacation at an agency. Durham, NC-based independent McKinney will host a brand-strategy workshop for UNC journalism and mass communication students who applied to participate in the program developed in conjunction with the school and agency.
United Colors of Benetton has a quarterly publication for young people called COLORS Magazine. Each issue is themed and outfitted with occasionally controversial imagery, multicultural flair and an underlying desire to connect people through shared quirks and charming differences.
NEW YORK (AdAge.com) — Interpublic Group of Cos. today announced it will combine the U.S. operations of Deutsch and Lowe Worldwide, with longtime Deutsch CEO Linda Sawyer overseeing the merged North American entity, ending years of speculation about a pairing of two ad agencies.
It’s an ill wind that blows no good. So are there any beneficiaries in the current spasm of Royal Mail industrial unrest?
O Grupo Santander Brasil trouxe os principais estrategistas da campanha de Barack Obama: Ben Self, também conhecido como “guru” da internet nos Estados Unidos, Scott Goodstein, responsável por toda a plataforma de comunicação mobile na campanha de Barack Obama, e Jason Ralston. De acordo com o jornal The Washington Post, Ralston foi o “cérebro da publicidade na campanha presidencial de Obama”.
No meio de tanta gente interessante, gabaritados profissionais do meio digital brasileiro também compõem as palestras rotativas que acontecem entre hoje e amanhã, 15 e 16 de outubro, aqui em São Paulo.
Estarei conferindo de perto o evento “O Efeito Obama” e trazendo os principais highlights para vocês através do meu Twitter: @gabrieljacob 
The most loved and hated socnet du moment is partnering with Crushpad, a company that lets amateurs make, sell, brand and market their own wines — to produce a Twitter-branded Pinot Noir and Chardonnay.
Pete Markey, marketing director of insurance brand More Than, and the Marketing Society’s first ever financial services’ Marketer of the Year, believes he’s found the perfect blend of traditional DM and online channels.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
