Foreign Office warns travellers of violent crime abroad

LONDON – The Foreign & Commonwealth Office (FCO) is launching a campaign warning holidaymakers of the dangers of drinking too much while abroad.

Public View – Mentos ‘beat it’ by BBH London

LONDON – Human beatbox Killa Kela stars in the latest ad for Mentos mints – but did the public think the ad sucked?

Boondoggle: 5 gold lions

Advertising Agency: Boondoggle, Amsterdam, The Netherlands
Creative Directors: Stef Selfslagh, Vincent Jansen
Art Director: Tom Loockx
Copywriter: Jorrit Hermans

Club Med: Relax

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For the launch of Petit Club Med, Club Med’s new child care center, we produced a direct mail action which consists of a double side flipbook. 1. On one side we can see the picture of a middle aged mother, laid down, relaxed, and each image of the flipbook is exactly the same, she doesn’t move at all. 2. On the other side the flipbook shows the a sequence of two kids joyfully playing on the beach. The claim is: “The best vacation for your kids, and yourself.”

Advertising Agency: Publicis Graffiti, Buenos Aires, Argentina
Creative Directors: Diego Sánchez, Diego Livachoff
Art Director: Manuel Benegas Lynch
Copywriters: Juan José Pissani, Miguel Dianda

Engine seeks £50 million for international expansion

LONDON – Privately-owned Engine Group become could become listed on the stock market as part of a drive to raise £50 million to fund international expansion.

Durex “O”: The Power of pleasure

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Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Federica Ariagno
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Photographer: LSD

Canal+: No disturbing breakes

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Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Art Director: Gustav Egerstedt
Copywriter: Adam KerjD

Fischer: Space Pens

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Advertising Agency: Kastner & Partners, Sydney, Australia
Executive Creative Director: Darryn Devlin
Art Directors: Dan Foster, Darryn Devlin
Copywriters: Dan Foster, Darryn Devlin
Photographer: Sean Izzard
Retoucher: Cream

Kuroshio Sea Aquarium

Un shooting vidéo HD très impressionnant du 2ème plus grand aquarium au monde : Kuroshio Sea. Une captation réalisée par Jon Rawlinson avec un Canon 5D Mark II, à Okinawa Churaumi au Japon. Le tout sur la bande son : “Please don’t go” de Barcelona.



How to write with a car

Toyota has launched this project to create a font with a car. Asvertiser: Toyota IQ

Newsflash! Oscar Mayer Weinermobile Crashes! Zero Injured!

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Well it was bound to happen eventually.

Coca-Cola inova e concede crédito para celulares

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Projetada especificamente para o público adolescente, a inovadora promoção da Coca-Cola já está dando o que falar na Grã-Bretanha. A promo oferece uma pequena, porém significativa quantia de crédito para os celulares dos consumidores que comprarem latinhas de 330ml ou 500ml da Sprite, Fanta ou Dr. Pepper.

The Every Pack Gets 50p” decorrerá durante um mês, a partir de meados de julho até o esgotamento das latas especialmente fabricadas e distribuídas para esta campanha promocional.

Cada garrafa terá um código especial que deverá ser submetido online, através do hotsite (www.gimmecredit.co.uk), um espaço reservado para instruções básicas sobre a indexação de dados relacionados aos serviços móveis de cada um dos consumidores. Nas próximas vezes que os consumidores comprarem essas latinhas, terão que enviar estes códigos promocionais e os seus respectivos dados móveis via SMS para 85888. Sendo assim, o crédito será adicionado a conta dos consumidores dentro de 48 horas.

Cada consumidor pode obter, no máximo, até oito créditos (o equivalente a £ 4) durante a promoção.

Conforme foi dito pelos executivos da Coca, a promoção-teste vai servir não só para se aproximar do público adolescente, mas principalmente para quantificar o número de jovens usuários da tecnologia móvel e os aptos a participar de ações promocionais pelo celular.

:: Com fonte do Business Week e Mobile Marketing Watch

Ecosystem Showers – Jun Yasumoto’s Phyto-Purification Bathroom Filters Recycles Water (GALLERY)

(TrendHunter.com) Jun Yasumoto’s Phyto-Purification Bathroom is a conceptual system that turns your shower into a mini-ecosystem. The design is a clever take on the water-saving conundrum that relies on plants to do its…

45 Pop Culture Tattoos – From Michael Jackson Ink to Hello Kitty Body Mods (CLUSTER)

(TrendHunter.com) The wave of tattoos that emerged after Michael Jackson’s death got me thinking about the plethora of pop culture tattoos we’ve featured at TrendHunter.com. This slideshow aims to showcase some of the best…

Mentos Isn’t The Only Thing That Makes Soft Drinks Explode

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Apparently this Sprite commercial was banned in Germany though it’s listed as spec work on YouTube.

Pants-Free Fashiontography – ‘French House’ Rocks the Laid-Back Lady GaGa Look (GALLERY)

(TrendHunter.com) Lady GaGa is forever associated with pants-free fashion in my mind; perhaps that’s why I thought of her after seeing Anastasya Shadieva’s ‘French House’ photo shoot—even though the styles featured aren’t…

The Dalston Mill Wheatfield

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As part of the exhibition Radical Nature, an urban mill designed by architects EXYZT and the re-staging of Agnes Denes’ 1982 Wheatfield form a temporary functional ensemble in the North-East London district of Dalston . continue

The Cloud Project

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The Cloud Project takes the shape of a retro van selling ice-cream flavored clouds. An industrial-strength water spray mounted on top of the ice cream van would shoot a mix of liquid nitrogen and ice-cream into the atmosphere as a fine spray, leading to flavored condensation nuclei that will seed ice-cream clouds and give them the flavour of your choice continue

Realistic Pen Portraits – Juan Francisco Casas Creates Artwork Using a Ballpoint Pen (GALLERY)

(TrendHunter.com) Juan Francisco Casas is an absolutely amazing artist who works with only a ballpoint pen. The artist creates stunningly realistic portraits with the use of a pen, some of which can be seen in the gallery…

Sweet Sugar Lips – These Colorful Kissers are Covered in Sweetness (GALLERY)

(TrendHunter.com) Just like the rim of lemon drop shots, these lips are covered in sugar. From ice cream toppings to frosting, sugar and striped patterns, the colorful kissers in the gallery above show a diverse range of…