Hasta La Creative!

LONDON – Press and TV ads for Tesco promoting price comparisons between their products and those in Asda stores have been banned by the Advertising Standards Authority.

LONDON – A TV ad demonstrating applications for the Apple iPhone has escaped a ban by the Advertising Standards Authority.

(TrendHunter.com) We’ve featured exotic eyelash boutiques before, but the Tokyo Lash Bar 2009 has some beautiful new looks we couldn’t resist showing you.

Tokyo Lash Bar 2009 offered up everything from dramatically feathered…

(TrendHunter.com) Terence Koh’s faux wedding photos are humorous and sweet. Recently, the fashionable Terence Koh wed his boyfriend designer Garrick Gott in New York.

Sadly the marriage won’t be recognized since the state…

(TrendHunter.com) Designed for inner Mongolia, China, is this house based on traditional cave dwellings.

Created by Rojkind Arquitectos, the residence is submerged in the ground, copying a Mexican practice. The basic logic…

Personalidades do esporte, principalmente aquelas que estão em destaque, sempre são convidadas para participar de campanhas criadas para a Gatorade. O que surpreendeu agora é que a marca voltou às raízes e lançou uma campanha para promover uma nova linha limitada de garrafas temáticas do ex-campeão da NBA, Michael Jordan.

Durante 16 horas de muito trabalho, voluntários montaram um painel com mais de 14 mil novas garrafas coloridas.
O resultado, obtido após a inserção de luzes debaixo de cada uma das garrafas, você pode conferir no making of abaixo:

Vale lembrar que Michael Jordan já foi garoto propaganda de Gatorade (de 1991 até 2003). Hoje, o principal esportista aliado da marca é o campeão mundial de golfe, Tiger Woods.

:: Via Yahoo! Sports

At first glance, our diagrams look quite straightforward. But when people look closer, these graphs tell funny and interesting real-life stories. Stories that show your target group why it’s always better to be insured by the DEVK.

Advertising Agency: Grabarz & Partner, Hamburg, Germany
Executive Creative Director: Ralf Heuel,
Group Head Creative Director: Timm Weber
Creative Director: Gösta Diehl, Oliver Heidorn
Art Director: Jan Riggert
Copywriter: Tobias Burger
Grafics: Matthias Khaled Baare
Released: 03/2009

MINNEAPOLIS (AdAge.com) — Summer reality TV is the video equivalent of a summer fling: A lot of fun, nothing heavy and a defined break-up date at the end of the season. The formula has worked wonders for NBC's "America's Got Talent," Fox's "So You Think You Can Dance," CBS's "Big Brother" and ABC's "Wipeout." And viewers seem particularly willing to date around with relationship reality, like last night's "The Bachelorette" finale and week two of "Dating in the Dark" on ABC.

NEW YORK (AdAge.com) — Emirates Airlines is embarking on a global consolidation of its marketing account, according to people familiar with the matter, valued at more than $300 million in billings.