Wispa boosts Cadbury sales
Posted in: UncategorizedLONDON – Cadbury is claiming that the recession is responsible for lifting its sales by 12% in the first half of 2009 as consumers turn to cheap treats at home.
LONDON – Cadbury is claiming that the recession is responsible for lifting its sales by 12% in the first half of 2009 as consumers turn to cheap treats at home.
LONDON – AOL has appointed Stephane Panier as head of global operations at its social network, Bebo.
LONDON – Channel 4 and BBC have secured the rights to broadcast live horseracing for three years.
LONDON – ESPN has struck a deal with Virgin Media to air the channel for free throughout August. Subscribers to Virgin’s XL package will then continue to receive the channel as on add on to their current subscription, while all other customers can subscribe for an additional cost.
LONDON – Apps are everywhere these days, but things have moved on since Carling’s iPint and the provocatively titled iFart (we’ll let you guess what that one does). We asked David Glennie, group product director at MIG, to pick six of the best apps of all time.
LONDON – ESPN, the Disney-backed sports broadcaster, has secured carriage for its new Premier League-focused sports channel on Virgin Media and has picked up live broadcast rights for top flight German, Portuguese, Russian and Dutch league football, as well as US Major League Soccer.
SAN FRANCISCO – Twitter has given another pointer to its future after taking the covers off of a new homepage, which puts the focus squarely on search and allows non-users to discover what is being talked about on the service.
LONDON – BMW has today confirmed its exit from Formula One.
LONDON – BMW has quit F1 motor racing after ten years’ participation, blaming not just its Petronas-sponsored team’s poor performance but highlighting the conflict between its involvement in the sport and its desire to associate its brand with “environmental sustainability”.
LONDON – News International has criticised the terms of the BBC’s offer of ‘free’ video news to four rival national newspaper websites, including the three most popular, saying it provides “marketing for the BBC at no cost”.
LONDON – Microsoft and Yahoo! have finally agreed an online search and advertising deal, which has been rumoured for months, with an official announcement expected today.
LONDON – More than two thirds of adults know little or nothing about Twitter, despite the rapidly increasing popularity of the microblogging service, finds research.
LONDON – Apple has banned Google’s telephony iPhone application Google Voice from its App Store, citing the fact that it duplicates a number of features that already come native to the iPhone.
LONDON – EasyJet has been unveiled as the new sponsor of non-league football club, Luton Town.
LONDON – Yahoo! is on the brink of agreeing a deal to use Microsoft’s Bing as its search provider in an deal that would make it a more viable competitor to Google.
Ces trois sculptures et installations de l’artiste japonais Kawano Takeshi ont pour objectif de sensibiliser sur la question du réchauffement climatique. Elles sont basées sur le monde animal qui est en train de disparaître et de fondre littéralement.
LONDON – Heinz is planning to run a multi-million pound umbrella campaign across its entire product portfolio as it steps up its battle against supermarket own label products.
LONDON – CHI & Partners has won CBS Outdoor’s creative challenge competition with its bus ad entry for Anchor Butter.