From Advertising To Catholic Pop Star

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Who says there’s no life after advertising? One ad man left the ad game, forged a new path and is now using his powers of selling to spread the word of God. Sounds unlikely, no? But truth is always stranger than fiction and that most certainly applies to the tale of Father Bob. Camuso that is.

Camuso was once one of us. An ad (wo)man. He cut his teeth working at Ogilvy in New York as an art director and later went on to found his own agency in Seattle, Asher and Camuso Advertising. For twenty years he lived the life of an ad exec – pitching, drinking, staying up till only god only knows when, drinking some more – until he heard the good word.

“At 40, he wasn’t married. He was hanging around with priests.” No. I did not make that up just to be a snarky shit. It’s in his press release, which highlights his radio program, “Conversations with Father Bob.”

Father Bob’s ex-partner, Larry Asher, has said that: “”Advertising is this kind of glamorous field, life in the fast lane, hard-drinking, hard-living. Bob was no goody two-shoes. So I think some people couldn’t put it together, but if you knew Bob, it totally made sense.”

Isn’t it just nice to know that some folks come out of advertising and take a totally different path? For all of those who have been laid off recently… Okay. Maybe you won’t go join a seminary, but perhaps there’s a whole different life just waiting for you right outside your resumes door. Father Bob has said, “Looking back, I can say this is what I was meant to do, 100 percent.” Doesn’t that sound like a nice thing to feel? Damn. Damn this recession.

If you’re a devout Catholic or merely curious, Father Bob will be making his first appearance on CatholicTV’s talk show “This is the Day” on today.

More: Christians Respond to anti-God Ads

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New Career Opportunities Daily: The best jobs in media

Bike Courier Services: Not Pretty, But Fast

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Advertising Agency: Scholz & Friends, Berlin, Germany
Creative Directors: Matthias Spaetgens, Oliver Handlos, Jan Leube
Art Director: Mathias Rebmann
Copywriter: Florian Schwalme
Photographer: Hans Starck
Post Production: Appel Grafik Berlin
Agency Producer: Soeren Gessat
Account Managers: Sven Weiche, Anna Gabriel

Yo Yo Ma Teams Up With Goodby For The Super Bowl

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Are you ready for some football? It’s almost Super Bowl time and that means that brands have begun to release teasers for the big broadcast show of the year. Hyundai and Goodby want you to know that their spot will incorporate the music of master cellist, Yo-Yo Ma. Goodby, Silverstein & Partners creative director Jim Elliot told Reuters that: “Within the context of all the other advertising, which can be so chaotic that it almost becomes white noise, a quiet, gorgeous solo cello moment can be very arresting.”

Naturally, the spot links to website that will allow viewers to edit the ad’s video and possibly the music. Are you excited yet? Snore. Anyone got any seriously exciting leaks for upcoming spots? Send them our way, yeah? agencyspy at mediabistro dot com

More: Grey SF’s Guy Seese Departs Three Days After Betsy Sperry

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New Career Opportunities Daily: The best jobs in media

Book review – Three D: Graphic Spaces

Three D: Graphic Spaces, edited by Gerrit Terstiege, the editor-in-chief of European design magazine form. Includes a design-historical essay by Steven Heller, an interview of Stefan Sagmeister about his typographical installations and various interviews with graphic designers by Sophia Muckle.
(Amazon UK and USA)

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Publisher Birkhäuser says: Three D – Graphic Spaces highlights a current trend in international graphic design: more and more visual designers are staging their compositions as three-dimensional scenarios, in order to turn them into posters, magazine covers, web sites, and animated films. The result is a host of suggestive new pictorial worlds that range from playfully arranged still lifes to room-filling installations. Edited by Gerrit Terstiege, editor-in-chief of the European design magazine “form”, and designed by the prizewinning German studio Pixelgarten, this book offers an inspiring look at the various modeling techniques and means of expression involved.

The book collects designs of about 50 international creative individuals and studios. A volume on a similar subject, Book review: Tactile – High Touch Visuals, was published last year but Three D: Graphic Spaces is way more talkative, offering essays, deeper analysis and descriptions.

The projects are grouped into 4 main categories: Still Lifes Come Alive, Intricate Installations, Touching Type and Thrilling Animation.

Nice touch: at the end of the book, you’ll find a small description of the design studios as well as the contact address and url of their website.

A few examples. In no particular order:

Rebecca Stephany‘s Paradise is Made of Paper, an XL origami installation in the library of the Gerrit Rietveld Academie, Amsterdam.

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Damien Poulain, 3-D illustrations for Uniqlo paper no.3, 2007. Tokyo, New York and London are neatly and unmistakably represented using just a couple of landmarks and key elements of the local culture.

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Uniqlo paper no.3 (worldwide). Photography: Lacey

Rita’s Living Room sketches the typical style of a Québec living room. Nothing glamor or ready for the pages of trendy design magazines, just simple, archetypical decoration and lay out. Ultimately, the designers ask: ‘Where is the design? What is design anyway?’

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Jocelyn Cottencin‘s practice stands at the intersection of photography, video, installation and graphic design. Her 2004 wall drawing La consommation d’oxygène est différente d’un individu à l’autre (‘the consumption of oxygen differs from one individual to another’ video) is based on the typo ‘Floréale’ that she created in 2003. Convinced that the fate of her work was to disappear swiftly, she used chalk to draw the floral pattern. Surprisingly the work remained intact for 3 years.

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Elene Usdin‘s La Barbe Bleue series turns the most terrifying aspects of Bluebeard‘s butchery of his wives into dolls limbs and threads of wools.

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Playarea for footwear Pointer. Models are robots given the illusion of 3D life with the help of soft shadows.

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Emil Kozak‘s work for MAG, a competition for the best magazines in Denmark. All the posters Kozak designed for each award have a connection to the medium of the award.

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Graphic comes to life in a more literal way in this video by Colors and the Kids and in another one shot by Jared Eberhardt for Cansai De Ser Sexy:

Julien Valle and Nicolas Burrows’ explicit paper metaphor of the way digital existence spills over our physical life.

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Related stories: Book Review: Super Holland Design, Book Review – Enter Spanish Creativity, Book review: Hand Job: A Catalog of Type, Book review: Tactile – High Touch Visuals, Joshua Davis at OFFF – Lisbon.

Robert Pattinson Mania – 18 Ways The Twilight Star Has Influenced Pop Culture (CLUSTER)

(TrendHunter.com) Robert Pattinson, Robert Pattinson, Robert Pattinson… sick of him yet? Well, apparently the teen girls aren’t, so except the Robert Pattinson hysteria to continue for at least a few more months.

Other…

Tired of watching the same Holywood cliches?

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Ad Agency: JWT, Dubai, UAE
Creative Director: Chafic Haddad
Copywriter: Ranadip De
Art Director: Husen Baba Khan

Via [DubaiLynx Website]

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TV Guide Cable Channel, Website Sold — but Not to Original Buyer

NEW YORK (AdAge.com) — Just three weeks after its sale to TV producer Allen Shapiro's private equity firm One Equity Partners, TV Guide Channel and TVGuide.com have found another buyer in the form of Lionsgate.

Objectified

By Gary Hustwit, the same man behind Helvetica: The Film, now comes Objectified, a documentary dedicated to our relationships with objects in everyday living, from the idea to the final product.

A must-see for any kind of designer at the very least.

The movie hasn’t been released yet. Any new information will of course be posted here.

Living on Borrowed Time in a Stolen Land

Communicating with Israelis may leave one bewildered. Even now when the Israeli Air Force is practicing murder in broad daylight of hundreds of civilians, elderly persons, women and children, the Israeli people manage to convince themselves that they are the real victims in this violent saga.

Those who are familiar intimately with Israeli people realise that they are completely uninformed about the roots of the conflict that dominates their lives. Rather often Israelis manage to come up with some bizarre arguments that may make a lot of sense within the Israeli discourse, yet make no sense whatsoever outside of the Jewish street. Such an argument goes as follows: ‘those Palestinians, why do they insist upon living on our land (Israel), why can’t they just settle in Egypt, Syria, Lebanon or any other Arab country?’ Another Hebraic pearl of wisdom sounds like this: ‘what is wrong with these Palestinians? We gave them water, electricity, education and all they do is try to throw us to the sea’.

Astonishingly enough, the Israelis even within the so-called ‘left’ and even the educated ‘left’ fail to understand who the Palestinians are, where they come from and what they stand for. They fail to grasp that for the Palestinians, Palestine is home. Miraculously, the Israelis manage to fail to grasp that Israel had been erected at the expense of the Palestinian people, on Palestinian land, on Palestinian villages, towns, fields and orchards. The Israelis do not realise that Palestinians in Gaza and in refugee camps in the region are actually dispossessed people from Ber Shive, Yafo, Tel Kabir, Shekh Munis, Lod, Haifa, Jerusalem and many more towns and villages. If you wonder how come the Israelis don’t know their history, the answer is pretty simple, they have never been told. The circumstances that led to the Israeli Palestinian conflict are well hidden within their culture. Traces of pre-1948 Palestinian civilisation on the land had been wiped out. Not only the Nakba, the 1948 ethnic cleansing of the indigenous Palestinians, is not part of the Israeli curriculum, it is not even mentioned or discussed in any Israeli official or academic forum.

In the very centre of almost every Israeli town one can a find a 1948 memorial statue displaying a very bizarre, almost abstract, pipe work. The plumbing feature is called Davidka and it is actually a 1948 Israeli mortar cannon. Interestingly enough, the Davidka was an extremely ineffective weapon. Its shells wouldn’t reach more than 300 meters and would cause very limited damage. Though the Davidika would cause just minimal harm, it produced a lot of noise. According to the Israeli official historical narrative, the Arabs i.e., Palestinians, simply ran away for their lives once they heard the Davidka from afar. According to the Israeli narrative, the Jews i.e., ‘new Israelis’ did a bit of fireworks and the ‘Arab cowards’ just ran off like idiots. In the Israeli official narrative there is no mention of the many orchestrated massacres conducted by the young IDF and the paramilitary units that preceded it. There is no mention also of the racist laws that stop Palestinians[1] from returning to their homes and lands.

The meaning of the above is pretty simple. Israelis are totally unfamiliar with the Palestinian cause. Hence, they can only interpret the Palestinian struggle as a murderous irrational lunacy. Within the Israeli Judeo- centric solipsistic universe, the Israeli is an innocent victim and the Palestinian is no less than a savage murderer.

This grave situation that leaves the Israeli in the dark regarding his past demolishes any possibility of future reconciliation. Since the Israeli lacks the minimal comprehension of the conflict, he cannot contemplate any possible resolution except extermination or cleansing of the ‘enemy’. All the Israeli is entitled to know are various phantasmic narratives of Jewish suffering. Palestinian pain is completely foreign to his ears. ‘Palestinian right of return’ sounds to him like an amusing idea. Even the most advanced ‘Israeli humanists’ are not ready to share the land with its indigenous inhabitants. This doesn’t leave the Palestinians with many options but to liberate themselves against all odds. Clearly, there is no partner for peace on the Israel side.

This week we all learned more about the ballistic capability of Hamas. Evidently, Hamas was rather restrained with Israel for more than a long while. It refrained from escalating the conflict to the whole of southern Israel. It occurred to me that the barrages of Qassams that have been landing sporadically on Sderot and Ashkelon were actually nothing but a message from the imprisoned Palestinians. First it was a message to the stolen land, homes fields and orchards: ‘Our beloved soil, we didn’t forget, we are still here fighting for you, sooner rather than later, we will come back, we will start again where we had stopped’. But it was also a clear message to the Israelis. ‘You out there, in Sderot, Beer Sheva, Ashkelon, Ashdod, Tel Aviv and Haifa, whether you realise it or not, you are actually living on our stolen land. You better start to pack because your time is running out, you have exhausted our patience. We, the Palestinian people, have nothing to lose anymore’.

Let’s face it, realistically the situation in Israel is rather grave. Two years ago it was Hezbollah rockets that pounded northern Israel. This week the Hamas proved beyond doubt that it is capable of serving the South of Israel with some cocktail of ballistic vengeance. Both in the case of the Hezbollah and the case of the Hamas, Israel was left with no military answer. It can no doubt kill civilians but it fails to stop the rocket barrage. The IDF lacks the means of protecting Israel unless covering Israel with a solid concrete roof is a viable solution. At the end of the day, they might be planning just that. http://peacepalestine.blogspot.com/2006/08/gilad-atzmon-operation-security-roof.html

But this is far from the end of the story. In fact it is just the beginning. Every Middle East expert knows that Hamas can seize control of the West Bank within hours. In fact, PA and Fatah control in the West Bank is maintained by the IDF. Once Hamas takes the West Bank, the biggest Israeli population centre will be left to the mercy of Hamas. For those who fail to see, this would be the end of Jewish Israel. It may happen later today, it may happen in three months or in five years, it isn’t matter of ‘if’ but rather matter of ‘when’. By that time, the whole of Israel will be within firing range of Hamas and Hezbollah, Israeli society will collapse, its economy will be ruined. The price of a detached villa in Northern Tel Aviv would equal a shed in Kiryat Shmone or Sderot. By the time a single rocket hits Tel Aviv, the Zionist dream will be over.

The IDF generals know it, the Israeli leaders know it. This is why they stepped up the war against the Palestinian into extermination. The Israelis do not plan upon invading Gaza. They have lost nothing there. All they want is to finish the Nakba. They drop bombs on Palestinians in order to wipe them out. They want the Palestinians out of the region. It is obviously not going to work, Palestinians will stay. Not only they will they stay, their day of return to their land is coming closer as Israel has been exploiting its deadliest tactics.

This is exactly where Israeli escapism comes into play. Israel has passed the ‘point of no return’. Its doomed fate is deeply engraved in each bomb it drops on Palestinian civilians. There is nothing Israel can do to save itself. There is no exit strategy. It can’t negotiate its way out because neither the Israelis nor their leadership understand the elementary parameters involved in the conflict. Israel lacks the military power to conclude the battle. It may manage to kill Palestinian grassroots leaders, it has been doing it for years, yet Palestinian resistance and persistence is growing fierce rather than weakening. As an IDF intelligence general predicted already at the first Intifada. ‘In order to win, all Palestinians have to do is to survive’. They survive and they are indeed winning.

Israeli leaders understand it all. Israel has already tried everything, unilateral withdrawal, starvation and now extermination. It thought to evade the demographic danger by shrinking into an intimate cosy Jewish ghetto. Nothing worked. It is Palestinian persistence in the shape of Hamas politics that defines the future of the region.

All that is left to Israelis is to cling to their blindness and escapism to evade their devastating grave fate that has become immanent already. All along their way down, the Israelis will sing their familiar various victim anthems. Being imbued in a self-centred supremacist reality, they will be utterly involved in their own pain yet completely blind to the pain they inflict on others. Uniquely enough, the Israelis are operating as a unified collective when dropping bombs on others, yet, once being slightly hurt, they all manage to become monads of vulnerable innocence. It is this discrepancy between the self-image and the way they are seen by the rest of us which turns the Israeli into a monstrous exterminator. It is this discrepancy that stops Israelis from grasping their own history, it is that discrepancy that stops them from comprehending the repeated numerous attempts to destroy their State. It is that discrepancy that stops Israelis from understanding the meaning of the Shoah so can they prevent the next one. It is this discrepancy that stops Israelis from being part of humanity.

Once again Jews will have to wander into an unknown fate. To a certain extent, I myself have started my journey a while ago.

_Gilad Atzmon is a jazz musician, composer, producer and writer. www.gilad.co.uk

Crotchvertising – Using Crotches to Sell Watches in ‘Radical Quick’ (GALLERY)

(TrendHunter.com) Photographer Armin Morbach utilizes crotches to sell watches in his editorial ‘Radical Quick’ in the new 14th issue of Tush magazine.

Morbach captured male model Michael D in assorted styles, from speedos…

Pagination Error

I hadn’t realized that my blog had a rather huge mistake. Pagination didn’t work.

That’s all fixed now, fortunately.

Some permalinks have changed, so if you’re a regular, you might wanna double-check.

Greetings.

Super-Thin LCD

La marque JVC présentera au CES un nouvel écran LCD full HD 32 pouces à rétro-éclairage LED avec seulement 7mm d’épaisseur : plus fin et moins lourd. Un prototype qui sera en vente dans le courant de l’année. Prix non communiqué.

Fox Scores, Thanks to Late-Running Game


MINNEAPOLIS (AdAge.com) — New year, same Sunday ratings result: The network with an NFL overrun runs over the competition, as Fox did last night, scoring first place with an overall 4.6/11 rating and share in the ad-centric 18-to-49 demographic, according to Nielsen fast-affiliate ratings (final live-plus-same-day data will be released Tuesday).

Study: No Relief in Sight for Battered MA Market

NEW YORK (AdAge.com) — A worsening business environment prompted a staggering drop last quarter in mergers and acquisitions for the marketing, advertising and digital media industries, according to a study from consultancy Petsky Prunier.

DreamWorks, SoBe, Intel, NBC Plan 3-D Super Bowl Ad


NEW YORK (AdAge.com) — Super Bowl advertising is often a solitary endeavor. Each ad is a universe unto itself, with nary a reference to another product or rival. After all, why share the spotlight when ad time costs millions of dollars? Well, this year is different. DreamWorks Animation and Pepsi's SoBe beverages are moving in the opposite direction, teaming up with NBC and Intel Corp. to create a 3-D ad break set to appear at the end of the second quarter.

Similar underwater worlds / Plongée en eaux troubles

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THE ORIGINAL?
Print campaign for Ecover laundry detergent – 2004
Source : Selected in Luerzer’s Archive
Agency : Springer & Jacoby (Germany)

LESS ORIGINAL :
Indesit Washing Machines “Underwater world” – 2006
Source : GOLD LION at Cannes Advertising Festival,
Agency : Leo Burnett (Italy)
LESS ORIGINAL :
Whirlpool Washing Machines – 2007
Source : AdForum.com
Agency : Publicis New York (USA)
Cette fois-ci on peut le dire…on touche le fond!

BK’s Onion Will Really Make You Cry


In the latest work for Burger King, Crispin introduces the world to the Angry Whopper, a sandwich that may hurt your stomach and make you cry. The effort also allows you to spread the anger.

Banks Can Keep Customers, Make Money With Mobile

Bankers who want to cut customer churn and make money should look no further than the mobile device in their pockets, argues Yankee Group in new research out today.

Scion Toyota convida Roman Coppola para dirigir websérie

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Em mais um de seus projetos multimídia, a Scion, subsidiária da Toyota dos Estados Unidos, lançou uma websérie dirigida por Roman Coppola (filho de Francis Ford Coppola), totalmente diferente do que você já viu por aí.

A série de nove episódios, transmitida unicamente no portal da montadora (http://www.scion.com/broadband/), ficou no ar durante o mês de dezembro, e o enredo conta a história de Ricky Brisco (algo parecido com um boneco de Jackie Chan) um ex-policial que após 5 anos preso por homicídio, volta como um cômico lutador de Kung Fu que luta contra uma gangue de capangas para se vingar.

Toda a produção foi feita com bonecos ao estilo “muppets”, o que difere bem das tradicionais webseries criadas por outras marcas, e que já falamos aqui, aqui e aqui.


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Calexico’s Attention Migrates to T-shirts


Composing on command is an extreme test of a songwriter's work ethic, so let's all admire Tucson-based Tex-Mex band Calexico and its new song "Absent Afternoon," which it wrote and recorded for Threadless using the t-shirt "Bird Migration" for inspiration.