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Advertising Agency: Fortune Promoseven Dubai, UAE
Creative Director: Marc Lineveldt
Art Directors: Shaun Lundqvist, Shaun Dean Thomas
Copywriter: Neil Walker-Wells
Released: December 2007
Advertising Agency: hasan & partners, Finland
Art Director: Mikael Nemeschnaksy
Copywriter: Saku Everi
Photographer: Petrus Olsson
Advertising Agency: hasan & partners, Finland
Art Director: Mikael Nemeschnaksy
Copywriter: Saku Everi
Photographer: Petrus Olsson
Advertising Agency: hasan & partners, Finland
Art Director: Mikael Nemeschnaksy
Copywriter: Saku Everi
Photographer: Petrus Olsson
Innovative TV media slot. During the wee hours, as soon as the “color bar†that announces the end of the programming starts, the agency will air the lettering for Ortobom (it’s a mattress factory) which reads: “Wanna sleep? www.ortobom.com.brâ€. The background for the lettering is the color bar itself.
Advertising Agency: Giovanni+Draftfcb Rio de Janeiro
Art Director: Fernando Barcellos
Copywriter: Bruno Pinaud
Creative Directors: Adilson Xavier, Cristina Amorim, Fernando Barcellos
With a book, you are never alone.
Advertising Agency: Ogilvy & Mather, Mumbai, India
Creative Director: Zenobia Pithawalla
Art Director: Payal Chugh
Copywriter: Delara Sidhva
Illustrators: Rahul Gaikwad, Yadnyee Shingre (giantrobot.com)
Published: November 2007
LONDON – The government has appointed Abbott Mead Vickers BBDO for a new campaign to promote cervical cancer vaccination.
With a book, you are never alone.
Advertising Agency: Ogilvy & Mather, Mumbai, India
Creative Director: Zenobia Pithawalla
Art Director: Payal Chugh
Copywriter: Delara Sidhva
Illustrators: Rahul Gaikwad, Yadnyee Shingre (giantrobot.com)
Published: November 2007
With a book, you are never alone.
Advertising Agency: Ogilvy & Mather, Mumbai, India
Creative Director: Zenobia Pithawalla
Art Director: Payal Chugh
Copywriter: Delara Sidhva
Illustrators: Rahul Gaikwad, Yadnyee Shingre (giantrobot.com)
Published: November 2007
LONDON – Arbitron and The Nielsen Company have terminated the development of Project Apollo, their proposed US research service combining consumer purchase and media exposure data, because of lack of interest from advertisers.
LONDON – The UK’s direct marketing industry has increased its suppression usage by up to 42% between 2006 and 2007, equating to a 145m-item reduction in mailings to clients who have gone away or are deceased.
SHANGHAI – Global marketing information and media company Nielsen is launching its Homescan consumer purchase panel in China and Taiwan.
Play your phone.
Advertising Agency: Y&R Puerto Rico
Creative Director: Sylvia Soler
Art Directors: Lourdes Berros, Hector Bermudez
Copywriters: Vanessa Fernandez, Madeleine Diaz, Adolfo Valdes
Published: June 2007
Play your phone.
Advertising Agency: Y&R Puerto Rico
Creative Director: Sylvia Soler
Art Directors: Lourdes Berros, Hector Bermudez
Copywriters: Vanessa Fernandez, Madeleine Diaz, Adolfo Valdes
Published: June 2007
Play your phone.
Advertising Agency: Y&R Puerto Rico
Creative Director: Sylvia Soler
Art Directors: Lourdes Berros, Hector Bermudez
Copywriters: Vanessa Fernandez, Madeleine Diaz, Adolfo Valdes
Published: June 2007
LONDON – As the row over ‘churnalism’ subsides, PROs still see market research as a viable way to generate news. Alex Black talks to some survey experts.
Advertising Agency: Y&R
CD/Art Director: Sonya Grewal
ECD/CD/CW: Ken Erke
Ex. Producer: Brian Smego
Production Co: Backyard
Executive Producer: Eriks Krumins
Line Producer: Matt Giulvezan
Director: Aaron Stoller
Graphics: Transistor Studios
Editorial: Filmcore
Editor: Cory Livingston
Sound Design/Mix: Ear Goo
Advertising Agency: Y&R
CD/Art Director: Sonya Grewal
ECD/CD/CW: Ken Erke
Ex. Producer: Brian Smego
Production Co: Backyard
Executive Producer: Eriks Krumins
Line Producer: Matt Giulvezan
Director: Aaron Stoller
Graphics: Transistor Studios
Editorial: Filmcore
Editor: Cory Livingston
Sound Design/Mix: Ear Goo
Advertising Agency: Y&R
CD/Art Director: Sonya Grewal
ECD/CD/CW: Ken Erke
Ex. Producer: Brian Smego
Production Co: Backyard
Executive Producer: Eriks Krumins
Line Producer: Matt Giulvezan
Director: Aaron Stoller
Graphics: Transistor Studios
Editorial: Filmcore
Editor: Cory Livingston
Sound Design/Mix: Ear Goo
PRWeek columnist Mike Granatt has sensationally quit his roll as spokesperson for Commons speaker Michael Martin.
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