EXCLUSIVE: Michael Kassan’s 3CV Is Spending $3M on a Cannes Beach Takeover

The big budget beach is a pivotal moment for Kassan, who founded 3VC in June 2024 after his MediaLink exit.

Brawny “Summon the Strongest” has a real person playing the iconic character

For the first time in the brand’s history, the Brawny Man has a face, a voice, and a fully realized persona.

CREDITS 

JOAN

CEO: Lisa Clunie

CCO: Jaime Robinson

Executive Creative Director: Mohammed Diaa

Creative Director: Tom Francesconi

Associate Creative Director: Jesse Stanton

Associate Creative Director: Curtis Caja

Art Director: Torie Sullivan

Copywriter: Zach Sterman

Deputy Head of Account Management: Francesca Goring

Account Director: Danny Alvarado

Account Supervisor: Mikaela Gatewood, Alyssa Calamari

Head of Strategy: Kristin Van Note

Group Strategy Director: Luke Dreyer, Beckly Lau

Strategy Director: Spice Walker

Senior Comms Strategist: Jenna Leahy

Head of Production: Cheri Anderson

Executive Producer: Chris Cort

Executive Producer: James Lawson

Associate Producer: Emily Cunningham

Group Social Strategy Director: Josh Druding

Social Client Lead/Producer: Clare Michalik

Social Creative Lead, Art: Emily Swenson

Social Creative Lead, Copywriter: RJ Kosineski

Senior Social Strategist: Kaileen Gaul

Project Manager: Annelle Schwarz, Grace Gandolfo

Business Affairs Manager: Ryan Delaney, Kara Driscoll

CFO: Renee Jennings

Production Company: Arts and SciencesDirector: Fiona McGeeActor: Brock Morse

New York Times Adds 250,000 Digital Subscribers

The company had nearly 11.7 million total subscribers at the end of March. Adjusted operating profit grew 21.9 percent compared with the same quarter a year ago.

Comcast’s Cable Spin-Off Officially Rebrands as Versant

Versant CEO Mark Lazarus says the new name is a “blueprint for versatility, growth, and innovation.”

LA Pride Bucks National Trend by Retaining Most of Its Brand Sponsors

LA Pride, in its 55th year, has sponsor deals with Delta, AEG, Casamigos, Coca-Cola, NFL, Honda, Sony Pictures and more as brands pull back their support from LGBTQ+ events in many major cities.

Week of April 28 Morning News Ratings: All 3 Morning Shows Avoid Total Viewer Drops

The trio did see erosion among Adults 25-54 viewers.

“Eu penso em você (morrendo)”: campanha transforma medos irracionais maternos em musical sombrio e divertido

life360-musical

A Life360, aplicativo de compartilhamento de localização entre familiares, lançou uma campanha inusitada que transforma os medos irracionais de uma mãe em um musical animado chamado “I Think of You (Dying)”. A peça, criada pela agência Alto New York, explora de maneira cômica e sombria a ansiedade parental, numa pegada Dumb Ways To Die. Por …

Leia “Eu penso em você (morrendo)”: campanha transforma medos irracionais maternos em musical sombrio e divertido na íntegra no B9.

Week of April 28 Morning News Ratings: All 3 Morning Shows Avoid Total Viewer Drops

The trio did see erosion among Adults 25-54 viewers.

“Eu penso em você (morrendo)”: campanha transforma medos irracionais maternos em musical sombrio e divertido

life360-musical

A Life360, aplicativo de compartilhamento de localização entre familiares, lançou uma campanha inusitada que transforma os medos irracionais de uma mãe em um musical animado chamado “I Think of You (Dying)”. A peça, criada pela agência Alto New York, explora de maneira cômica e sombria a ansiedade parental, numa pegada Dumb Ways To Die. Por …

Leia “Eu penso em você (morrendo)”: campanha transforma medos irracionais maternos em musical sombrio e divertido na íntegra no B9.

Week of April 28 Evening News Ratings: NBC Nightly News Scores Week-to-Week Gains

NBC Nightly News with Lester Holt was also the only newscast to record year-to-year growth in the demo.

Week of April 28 Evening News Ratings: NBC Nightly News Scores Week-to-Week Gains

NBC Nightly News with Lester Holt was also the only newscast to record year-to-year growth in the demo.

TikTok, Facing a U.S. Ban, Tells Advertisers: We’re Here and Confident

The company’s executives tried to reassure potential advertisers about the app’s future in the United States without directly addressing a looming ban under a federal law.

Disney Touts Upfront Offerings and Coverage the Super Bowl Has ‘Never Experienced’

Global ads president Rita Ferro previews Disney’s upfront offerings and its 2027 Big Game.

Disney Touts Upfront Offerings and Coverage the Super Bowl Has ‘Never Experienced’

Global ads president Rita Ferro previews Disney’s upfront offerings and its 2027 Big Game.

DoorDash Scoops Up UK-Based Deliveroo for $3.9 Billion, Expanding Its International Reach

The acquisition could better compete with Uber.

Yahoo Pitches Partnerships With Kevin Durant’s Boardroom, Chef Nick DiGiovanni to Advertisers

Yahoo pitches new partnerships at NewFronts and celebrates 30th anniversary.

Week of April 28 Cable News Ratings: MSNBC Experiences Drops in Primetime and Total Day

The week marked the conclusion of Rachel Maddow’s 100-day run hosting her show five nights a week.

“Eu penso em você (morrendo)”: campanha transforma medos irracionais maternos em musical sombrio e divertido

life360-musical

A Life360, aplicativo de compartilhamento de localização entre familiares, lançou uma campanha inusitada que transforma os medos irracionais de uma mãe em um musical animado chamado “I Think of You (Dying)”. A peça, criada pela agência Alto New York, explora de maneira cômica e sombria a ansiedade parental, numa pegada Dumb Ways To Die. Por …

Leia “Eu penso em você (morrendo)”: campanha transforma medos irracionais maternos em musical sombrio e divertido na íntegra no B9.

Jeff Hoffman Named News Director for WKYC in Cleveland

Hoffman last worked as vice president and general manager of WKMG in Orlando.

Two Years Ago, Ford’s Made-in-America Talk Was Just Marketing. Today, It’s Gold

Tariffs are still a dark cloud—but there’s a silver lining for Ford.