PepsiCo Names Mark Kirkham CMO of Beverages as Greg Lyons Departs
Posted in: UncategorizedPepsiCo has tapped veteran marketer Mark Kirkham to lead its beverages business amid a broader push into zero sugar and brand reinvention.
PepsiCo has tapped veteran marketer Mark Kirkham to lead its beverages business amid a broader push into zero sugar and brand reinvention.
Chief marketing and experience officer Jill Cress on AI, real-time support, and the Gen Z dilemma.
Salke is still aligned with Amazon, as she is signed to a first-look film and TV production deal.
O YouTube suspendeu a monetização dos canais Screen Culture e KH Studio após uma investigação do Deadline expor como eles criam trailers falsos de filmes usando inteligência artificial. O que surpreendeu: grandes estúdios de Hollywood estão secretamente ganhando dinheiro com esses vídeos em vez de removê-los. Por que importa: A revelação levanta questões sobre a …
Leia YouTube corta receita de canais que enganavam com trailers falsos de cinema na íntegra no B9.
We don’t necessarily want to hear about what’s now; we need to hear about what’s next.
We don’t necessarily want to hear about what’s now; we need to hear about what’s next.
The new ad format has led to higher brand performance and lifted unaided brand recall by 53%.
The celebrities have been asked to better disclose or stop posting endorsements for Kim Kardashian‘s brand
Both old school and Old World and married to a celebrated fashion designer, he helped define Manhattan’s high life for many years.
The father of the conservative commentator Tucker Carlson, he won a Peabody Award for television reporting that uncovered a car company’s fraud.