Feb
28
Front of Mind bolster team with four senior appointments
Posted in: UncategorizedLONDON – Digital agency Front of Mind has appointed Kenneth Kawamoto, former head designer at The Hub, to the newly created role of head of creative.
Feb
28
Art Chair From Thousands of Toothpicks – Lune Blanche (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Young artist/designer Ah-young Yi used Wisteria to make this amazing piece of art he named, Lune Blanche which means white moon. Lune Blanche reflects a pattern of repetitive nature of the rule and the representation of a work of art. Hundreds and thousands of wooden ‘toothpicks’ were combined toget…
Feb
28
Sugar Free Natura: Twister
Posted in: Uncategorized
To burn the calories from two spoons of sugar you will have to do 360 minutes of ballet dancing that involves spinning around on one foot which will be even more difficult than reading this or simply use Sugar Free Natura which contains zero calories to avoid the trouble altogether.
Advertising Agency: Rediffusion DY&R, India
Executive Creative Director: Sagar Mahabaleshwarkar, Ramanuj Shastry
Art Director: Amisha Shah
Copywriter: Mayuresh Wagle
Photographers: Amisha Shah, Bapi Bit
Production: R Viswanathan, Suresh Manjrekar, Rajendra Bitling
Released: September 2007
Feb
28
MEN releases multi-platform circulation report
Posted in: UncategorizedLONDON – Manchester Evening News has become the first regional publisher to report its cross-platform audience data in one report, compiled by the Audit Bureau of Circulation.
Feb
28
Tories attempt to network way into power
Posted in: UncategorizedLONDON – The Conservative Party is using social networking sites to recruit supporters as part of the digital strategy for its new ‘You Can Get It If You Really Want It’ campaign, which uses the Jimmy Cliff song of the same name as its theme.
Feb
28
WWF: Target practice
Posted in: Uncategorized
Have we hit a nerve?
Advertising Agency: Ogilvy Beijing, China
Executive Creative Directors: Nils Andersson, Kweichee Lam
Creative Director: Jacky Lung
Art Directors: Xingsheng Qi, Shengxiong Chen, Jacky Lung
Copywriters: Paul Bo, Matthew Curry
Photographer: Huimin Li
Published: December 2007
Feb
28
Italy Bans Crotch Grabbing In Public – Self-Groping & Scratching Prohibited
Posted in: Uncategorized
(TrendHunter.com) Italy has passed a law that says that men cannot touch their private parts in public. Yes dudes! When you travel to Italy remember to keep your hands from wandering into your genitalia or you’ll face criminal charges for excessive crotch grabbing.
The ban was extended to apply in cases the Eternal…
Feb
28
Wait For It…Wait For It…Wait For It…Oh, OK. It’s A French GQ Spot
Posted in: Uncategorized
Maybe it’s just us but we’re not sure we’d stick around the entire two minutes just to find out this commercial is for the launch of French GQ.
Feb
28
Indchemie Pharma: Support
Posted in: Uncategorized
Child education society calling for support.
About 1 out of every 8 children in the world is trapped in the most abhorrent forms of child labour. Help us to give them a better life.
Advertising Agency: The Greenroom, Mumbai, India
Creative Director / Art Director: Maheindra Thakur
Copywriter: Rohit Mukherji
Published: January 2008
Feb
28
Mass Education: Russian doll
Posted in: Uncategorized
When you educate a girl, you educate a family.
Advertising Agency: Triton Communications, Mumbai, India
Creative Director: Shayam Samant
Art Director: Sagar Chhabria
Copywriter: Mayank Yadav
Illustrator: Chaitanya Surpur
Published: November 2007
Feb
28
Pine Sol: Nuns
Posted in: Uncategorized
Advertising Agency: Dieste Harmel, San Francisco, USA
Chief Creative Officer: Aldo Quevedo
Executive Creative Director: Carlos Tourne
Senior Creative Director: Raymundo Valdez
Art Director: Eduardo Cintron
Senior Copywriter: Alex Toedtli
Photographer: Dorit Lombroso
Agency Print Producer: Tish Verdin
Published: January 2008
Feb
28
DDB, Paris Debuts First Ad Promoting First Issue of The French Version of GQ
Posted in: Uncategorized
originally from http://www.brentter.com/gq-france-the-ideal-man-commercial/
[link contains more content, including photo gallery & behind the scenes film clip]
DDB, Paris just released their first commercial for the soon to be published French version of popular Men’s magazine GQ. In it they give us a checklist for what being the “ideal man†would entail. Pretty funny. From the exaggerated running form in “Graceful†to my personal favorite transition being “Sensual†to “Likes Animals†to “A bit like De Niro.†The ad ends letting us all know that sorry ladies, “The perfect man doesn’t exist…His magazine, Maybe. GQâ€
All in all this is probably the best spot for a men’s magazine i’ve seen to date. It appeals to both crowds in its clever usage of humor and wit. I will say this though, the spot doesn’t have any of the feel of the actual magazine (yes I’ll admit I subscribe to GQ), but then again, who cares, it’s fun to watch.
The spot was created by DDB, Paris and directed by Les Minis Vegas (MiniVegas).
Alexandre Hervé and Sylvain Thirache were the CDs with both Sophie Megrous and Julie Mathiot producing this piece (Fabien Teichner was the copywriter). La Pac, Paris was the production company used for this spot.
Feb
28
Special Olympics: Medal
Posted in: Uncategorized
Proud sponsor of the 2008 Canada Winter Games.
Advertising Agency: Grey, Toronto, Canada
Art Director: Gerald Schoenhoff
Copywriter: Jonathan Careless
Photographer: Frank Hoedl
Published/Released (Month, Year): February, 2008
Feb
28
The Power Plant: Appreciation
Posted in: Uncategorized
Advertising Agency: Grey, Toronto, Canada
Art Director: Gerald Schoenhoff
Copywriter: Jason Buback
Photographer: Stock
Published: December 2007
Feb
28
The Power Plant: What the hell
Posted in: Uncategorized
Advertising Agency: Grey, Toronto, Canada
Art Director: Gerald Schoenhoff
Copywriter: Jason Buback
Photographer: Stock
Published: December 2007
Feb
28
The Power Plant: Sofa
Posted in: Uncategorized
Advertising Agency: Grey, Toronto, Canada
Art Director: Gerald Schoenhoff
Copywriter: Jason Buback
Photographer: Stock
Published: December 2007
Feb
28
Laskier leaves BBC for Egmont post
Posted in: UncategorizedLONDON – Egmont UK has appointed the former publisher director of BBC Magazines’ Children and Families Group, Gillian Laskier, to the role of group sales director.
Feb
28
Mothercare: Baby nail scissors
Posted in: Uncategorized
The most scary but harmless monsters for first-time mums: The baby nail scissors.
It looks wild, but in fact it’s very easy to handle. We can tell you by experience.
Advertising Agency: Unique Madrid, Spain
Creative Director: Luis López de Ochoa
Art Director / Illustrator: Antonio Castillo
Copywriter: Lolo Ortega
Photographer: Luis Hevia
Published: October 2007
Feb
28
Mothercare: Nappy
Posted in: Uncategorized
The most scary but harmless monsters for first-time mums: The nappy.
It looks wild, but in fact it’s very easy to handle. We can tell you by experience.
Advertising Agency: Unique Madrid, Spain
Creative Director: Luis López de Ochoa
Art Director / Illustrator: Antonio Castillo
Copywriter: Lolo Ortega
Photographer: Luis Hevia
Published: October 2007
Feb
28
Mothercare: Breast pump
Posted in: Uncategorized
The most scary but harmless monsters for first-time mums: The breast pump.
It looks wild, but in fact it’s very easy to handle. We can tell you by experience.
Advertising Agency: Unique Madrid, Spain
Creative Director: Luis López de Ochoa
Art Director / Illustrator: Antonio Castillo
Copywriter: Lolo Ortega
Photographer: Luis Hevia
Published: October 2007
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