Yet Another Facebook Story: A Central Place for Gathering Intelligence

Hugh Macleod is not part of the Facebook-hating mob (or is it a clique?) but he does like this critical Guardian piece on the politics behind the company.

Investigative journalist, Tom Hodgkinson, says he hates Facebook in his lead. He then delves into a deep background check on the money men behind the soc net.

Although the project was initially conceived by media cover star Mark Zuckerberg, the real face behind Facebook is the 40-year-old Silicon Valley venture capitalist and futurist philosopher Peter Thiel. There are only three board members on Facebook, and they are Thiel, Zuckerberg and a third investor called Jim Breyer from a venture capital firm called Accel Partners. Thiel invested $500,000 in Facebook when Harvard students Zuckerberg, Chris Hughes and Dustin Moskowitz went to meet him in San Francisco in June 2004, soon after they had launched the site. Thiel now reportedly owns 7% of Facebook, which, at Facebook’s current valuation of $15bn, would be worth more than $1bn.

Thiel is widely regarded in Silicon Valley and in the US venture capital scene as a libertarian genius. He is the co-founder and CEO of the virtual banking system PayPal, which he sold to Ebay for $1.5bn, taking $55m for himself. He also runs a £3bn hedge fund called Clarium Capital Management and a venture capital fund called Founders Fund. Bloomberg Markets magazine recently called him “one of the most successful hedge fund managers in the country”.

But Thiel is more than just a clever and avaricious capitalist. He is a futurist philosopher and neocon activist. A philosophy graduate from Stanford, in 1998 he co-wrote a book called The Diversity Myth, which is a detailed attack on liberalism and the multiculturalist ideology that dominated Stanford. He claimed that the “multiculture” led to a lessening of individual freedoms. While a student at Stanford, Thiel founded a rightwing journal, still up and running, called The Stanford Review – motto: Fiat Lux (“Let there be light”). Thiel is a member of TheVanguard.Org, an internet-based neoconservative pressure group that was set up to attack MoveOn.org, a liberal pressure group that works on the web. Thiel calls himself “way libertarian”.

Toyota Prius: Lover

Toyota Prius: Lover

Well, at least he drives a Prius

Advertising Agency: Bed & Breakfast, USA
Art Director / Copywriter: David Krulik
Photographer: Luke Stettner
Photographer’s Assistants: Jason Oneal, Po Ewing
Wardrobe: Haley Lieberman

Toyota Prius: Killer

Toyota Prius: Killer

Well, at least he drives a Prius

Advertising Agency: Bed & Breakfast, USA
Art Director / Copywriter: David Krulik
Photographer: Luke Stettner
Photographer’s Assistants: Jason Oneal, Po Ewing
Wardrobe: Haley Lieberman

Toyota Prius: Prostitute

Toyota Prius: Prostitute

Well, at least he drives a Prius

Advertising Agency: Bed & Breakfast, USA
Art Director / Copywriter: David Krulik
Photographer: Luke Stettner
Photographer’s Assistants: Jason Oneal, Po Ewing
Wardrobe: Haley Lieberman

Energizer, Scary things happen in the dark: Pee

Energizer, Scary things happen in the dark: Pee

Scary things happen in the dark

Lately in South Africa there have been many power outs due growing infrastructure. So everybody should get the ER Lamp that turns on when the lights go off. Who knows what we could be enduring in the dark in our everyday lives. This campaign uses night-vision to demonstrate just that. Be it someone drinking water from grandpa’s false teeth cup, sitting on a sleeping child or missing the toilet bowl.

Advertising Agency: DDB Johannesburg South Africa
Creative Director: Gareth Lessing
Art Director: Andre Vrdoljak
Copywriter: Claudi Potter
Photographer: Clive Stewart
Published: December 2007

Energizer, Scary things happen in the dark: Couch

Energizer, Scary things happen in the dark: Couch

Scary things happen in the dark

Lately in South Africa there have been many power outs due growing infrastructure. So everybody should get the ER Lamp that turns on when the lights go off. Who knows what we could be enduring in the dark in our everyday lives. This campaign uses night-vision to demonstrate just that. Be it someone drinking water from grandpa’s false teeth cup, sitting on a sleeping child or missing the toilet bowl.

Advertising Agency: DDB Johannesburg South Africa
Creative Director: Gareth Lessing
Art Director: Andre Vrdoljak
Copywriter: Claudi Potter
Photographer: Clive Stewart
Published: December 2007

Energizer, Scary things happen in the dark: Teeth

Energizer, Scary things happen in the dark: Teeth

Scary things happen in the dark

Lately in South Africa there have been many power outs due growing infrastructure. So everybody should get the ER Lamp that turns on when the lights go off. Who knows what we could be enduring in the dark in our everyday lives. This campaign uses night-vision to demonstrate just that. Be it someone drinking water from grandpa’s false teeth cup, sitting on a sleeping child or missing the toilet bowl.

Advertising Agency: DDB Johannesburg South Africa
Creative Director: Gareth Lessing
Art Director: Andre Vrdoljak
Copywriter: Claudi Potter
Photographer: Clive Stewart
Published: December 2007

Myth of ‘Vagina Dentata’ Becomes Horror Film

Guys, prepare to squirm. Prepare to clutch your privates like you’ve never clutched them before. Here’s a movie that is sure to make you wince for the entire length of the film and every time you have sex for…

Tor Myhren Takes One for the Team

Zimmerman Wins Florida’s Anti-Smoking Campaign

NEW YORK (AdAge.com) — The Florida Department of Health has awarded its $17 million Florida Tobacco Prevention account to the Zimmerman Agency, a Tallahassee-based advertising, public relations and interactive firm. The campaign is the largest the health department has undertaken, due to huge support from a voter referendum to increase anti-tobacco-related programs.

Pilkington Glass Fantasy Football League: Sandpaper

Pilkington Glass Fantasy Football League: Sandpaper

Advertising Agency: BJL, Manchester, UK
Creative Directors: Gary Fawcett, Lisa Nichols
Art Director: Richard Pearson
Copywriter: Harinder Bajwa
Published: September 2007

Pilkington Glass Fantasy Football League: Becks

Pilkington Glass Fantasy Football League: Becks

Advertising Agency: BJL, Manchester, UK
Creative Directors: Gary Fawcett, Lisa Nichols
Art Director: Richard Pearson
Copywriter: Harinder Bajwa
Published: September 2007

Pilkington Glass Fantasy Football League: Fergie

Pilkington Glass Fantasy Football League: Fergie

Advertising Agency: BJL, Manchester, UK
Creative Directors: Gary Fawcett, Lisa Nichols
Art Director: Richard Pearson
Copywriter: Harinder Bajwa
Published: September 2007

Inspiration Move Me Brightly

Music blog, Motel de Mocha, is showcasing a great quote from W.E.B. Du Bois. It’s one that creative professionals can certainly relate to.

“Now is the accepted time, not tomorrow, not some more convenient season. It is today that our best work can be done and not some future day or future year. It is today that we fit ourselves for the greater usefulness of tomorrow. Today is the seed time, now are the hours of work, and tomorrow comes the harvest and the playtime.”

Pilkington Glass Fantasy Football League: Chelsea

Pilkington Glass Fantasy Football League: Chelsea

Advertising Agency: BJL, Manchester, UK
Creative Directors: Gary Fawcett, Lisa Nichols
Art Director: Richard Pearson
Copywriter: Harinder Bajwa
Published: September 2007

Latest ‘Got Milk?’ Ad Effort to Target Dieters

NEW YORK (AdAge.com) — Like presidential hopefuls Rudy Giuliani, Barack Obama and Hillary Clinton, milk also will be on the stump in 2008, campaigning for 1 million people to take the "Campaign for Healthy Weight" pledge.

National Aquarium in Baltimore, Evolution Exhibit: Brain

National Aquarium in Baltimore, Evolution Exhibit: Brain

Art Director / Copywriter: David Krulik
Photographer: Ted Sabarese

National Aquarium in Baltimore, Evolution Exhibit: Eye

National Aquarium in Baltimore, Evolution Exhibit: Eye

Art Director / Copywriter: David Krulik
Photographer: Ted Sabarese

National Aquarium in Baltimore, Evolution Exhibit: Moustache

National Aquarium in Baltimore, Evolution Exhibit: Moustache

Art Director / Copywriter: David Krulik
Photographer: Ted Sabarese

Agency Requests Problems to Solve…For Free

And if you haven’t heard, here’s Trumpet Groups riff on the RFP, its Request for Problem. The agency, changing the direction this sort of communication usually flows, wants marketers to submit their problem to which the agency will reply…