Artistic Eco Tableware – Origami Crockery (GALLERY)

(TrendHunter.com) Why settle for these ugly disposable plates when designer Oksana Bazanova offers you an artisticly cool and environment-friendly alternative?

The Origami Crockery come as flat sheets of waterproof paper that you can fold whenever you need to use.

When you have a big party, let each person fold his…

Manchester magazine relaunching next month

LONDON – Manchester celebrity and lifestyle title The Magazine is relaunching next month, with a new format and improved distribution.

Bruni in the Buff Goes for $91,000 at Auction

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A naked photo of Carla Bruni, the current First Lady of France, just sold at a Christie’s auction for about $91,000 after expectations it would raise $4K at most.

High Hurdles: Selling Ads In The Sports Pages

Louis Hau, Media Reporter for Forbes, explores an undervalued resource in the newspaper business–the proper monetization of which could be a big help to a struggling industry.

Here’s one of the most perplexing aspects of the newspaper business: Readers love the sports section, but advertisers couldn’t care less.

As the industry struggles to staunch the bloodletting in advertising revenue, the time has come for a second look. The chronically underperforming sports section stands out as an underexploited opportunity to generate dollars.

The picture isn’t pretty at the moment. A quick survey of some major U.S. dailies finds sports an advertising wasteland, save for the occasional sneaker retailer or tire store. Thursday’s New York Times had no advertising at all in its sports section. Okay, there were a couple microscopic car ads on page two. But still.

I’d love to hear from any media buyers in the audience on this topic. The Forbes piece speculates about an all male audience, and laziness on the papers’ part. But I’m not sure about all that. Obviously sports is monetized to no end on TV and online. Why not in the dailies?

Trent FM arena sponsorship deal

LONDON – Nottingham radio station Trent FM will sponsor Nottingham Arena for the next four years.

Freeconomics & Food 2 – Ben & Jerry Give Out Free Ice Cream

(TrendHunter.com) Ice cream company Ben and Jerry is turning 30 on April 29th and to celebrate, they are giving away free ice cream.

Simple, but nice. And it is good to know that big companies so somethings give you something for nothing just because its their birthday and they can.

They are even being extra nice …

La Poste strengthens UK presence with BTB acquistion

LONDON – French postal operator La Poste Group has taken another step in its entry to the UK market with the acquisition of fulfilment and mailing business BTB Mailflight.

GCap halts regional Xfm sell-off

LONDON – GCap Media is halting the previously announced sale of two of its regional Xfm stations – Xfm Scotland and Xfm Manchester – but is proceeding with the sale of Xfm South Wales.

PSP: Heroism

PSP: Heroism

Heroism, in small doses.

Advertising Agency: Euro RSCG, Buenos Aires, Argentina

PSP: Accuracy

PSP: Accuracy

Accuracy, in small doses.

Advertising Agency: Euro RSCG, Buenos Aires, Argentina

PSP: Adrenalin

PSP: Adrenalin

Adrenalin, in small doses.

Advertising Agency: Euro RSCG, Buenos Aires, Argentina

Epsilon appoints Maddison as first client services director

LONDON – Epsilon, the email marketing services business, has appointed loyalty programme Nectar’s relationship director Jon Maddison as its first UK client services director.

Experian creates product manufacturing group

LONDON – Experian’s integrated marketing division has launched a dedicated product manufacturing group to develop new technology as well as its existing database marketing software Elements.

American Maid Cafes – Role Play at Royal/T Cafe in LA (VIDEO)

(TrendHunter.com) Role playing “otaku” cafe’s are all the rage in Japan, and now America is set to have its first Maid Cafe with the Royal /T Cafe, which opens on 14 April in Culver City, Los Angeles.

Waitresses are dressed as maids who address you as “master” or “Lord”; bow down and kneel to stir your cream and sug…

G-Strings With Your Contact Info – If you dare

(TrendHunter.com) If you dare… is a G-string that dares you to wear it. You can order it customized with your own phone number, web site address, or any text you want.

The g-strings come in orders of three at a time with a total cost of €37,50 including shipping.

Assvertising Your Number – Che Magazine Ad (TREN…

Behold … in the Prairies, as Sinatra Croons, a Dick is Born

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Never trash a dude until you know a little something about where he comes from. With that said, watch a great American’s life unfold in storybook form and to the tune of “Young at Heart.”

Green Pool Cleaners – Solar Breeze

(TrendHunter.com) The Solar Breeze robotic pool skimmer can float continuously in your pool, operating on solar power directly during the day, and on battery power at night. However, no electrical connections are needed, nor is manual recharging. The solar panels not only run the skimmer, but recharge the battery dur…

MediaCom on board Britain’s Got Talent

LONDON – ITV has signed-up MediaCom as exclusive ad partner for all video and the majority of display online content around the forthcoming series of Britain’s Got Talent.

Faber-Castell: Relativity

Faber-Castell: Relativity

Advertising Agency: OgilvyOne Worldwide Bangkok, Thailand
Executive Creative Director: Saharath Sawadatikom
Art Director: Anuwat Nitipanont
Photographer: Bordin Sangnak
Retoucher: Phurin Phongchokdeelerto
Copywriter: Piyanart Thamawatana

Nestlé drops Rowntree name

LONDON – Nestlé has dropped the word Rowntree from the name of its UK operations.