Sympatico/MSN: Ben

Sympatico/MSN: Ben

Advertising Agency: OneMethod, Toronto, Canada
Creative Director / Copywriter: Steve Miller
Art Directors: Andre LeMasurier, Dylan Upper
Photographer: Richard Sibbald
Account Supervisor: Kate Horne
Published: April 2008

Sympatico/MSN: Jacenta

Sympatico/MSN: Jacenta

Advertising Agency: OneMethod, Toronto, Canada
Creative Director / Copywriter: Steve Miller
Art Directors: Andre LeMasurier, Dylan Upper
Photographer: Richard Sibbald
Account Supervisor: Kate Horne
Published: April 2008

Sympatico/MSN: James

Sympatico/MSN: James

Advertising Agency: OneMethod, Toronto, Canada
Creative Director / Copywriter: Steve Miller
Art Directors: Andre LeMasurier, Dylan Upper
Photographer: Richard Sibbald
Account Supervisor: Kate Horne
Published: April 2008

Sympatico/MSN: Serina

Sympatico/MSN: Serina

Advertising Agency: OneMethod, Toronto, Canada
Creative Director / Copywriter: Steve Miller
Art Directors: Andre LeMasurier, Dylan Upper
Photographer: Richard Sibbald
Account Supervisor: Kate Horne
Published: April 2008

Papelbon uses butt double for Dunkin’ ad

Papelbon Boston Red Sox closer Jonathan Papelbon will star in an upcoming Dunkin’ Donuts spot from Hill, Holliday. In the ad, he stands at his locker, absorbing congratulatory butt-slaps from his teammates and a long line of Sox fans. (See a preview clip here.) The Boston Herald, angling for a Pulitzer, digs deep and uncovers the truth: “Alas ladies, it’s not Papelbon’s bottom featured in the rear-end close-ups.” Yes, a body double was used. But whose? Was it Assy McGee’s or the Sox-obsessed D’Angelo’s steak-sandwich guy’s? His cheese-buffered buns could clearly handle some punishment, though he’s wound so tight, he’d slap you right back. (He’d make a good Beef Ambassador, actually.) The Sox spanked the Detroit Tigers 5-0 on Tuesday in their Fenway Park home opener. Everyone on the train I took home was drunk and wearing Red Sox caps. I’m pretty sure a couple of them patted me on the backside, but we were jammed in so close, it was hard to tell.

—Posted by David Gianatasio

Take the stairway to heaven with Payless

It looks like Payless has the right shoes for any mysterious escalator trip, whether your final destination is a blinding white light or some indeterminate point in the sky. Hopefully they’re equipped with tough soles and heels so you can stomp on whoever’s playing that grating background music without undue wear and tear. Seriously, that song is awful. They should replace it with this one.

—Posted by David Kiefaber

Ofcom gets tough with BBC over Live Earth swearing

LONDON – Ofcom has imposed one of its toughest ever sanctions against the BBC, instructing the corporation to broadcast an on-air statement on BBC One and BBC Two after repeated swearing during last year’s Live Earth concert.

Google exodus continues as Stickel joins WebTrends

LONDON – Web analytics firm WebTrends has appointed former Google executive Daniel Stickel as its chief executive officer, making him the fourth high-profile Google employee to leave in the last two months.

Cartoon Bandages – Mariah Carey Reignites Old Trend (GALLERY)

(TrendHunter.com) Mariah Carey has been all over the UK papers with Hello Kitty band aids on her fingers. Like happens to many products endorsed by celebrities, the old designer bandage trend is kicking off again.

I hate Hello Kitty but it did get my thinking about what I would want stuck on me. Lets face it, “flesh…

Yahoo adds video to Flickr community

LONDON – Yahoo’s photo-sharing community Flickr has launched a video-sharing facility – a move viewed by analysts as a belated attempt to take on Google’s YouTube in the burgeoning online video market.

ITV1 peaks with 10m viewers for Liverpool’s Champions League triumph

LONDON – A peak audience of 10.1m watched Liverpool dump Arsenal out of the Champions League last night, making it the most watched football match of the season, according to unofficial overnight figures.

FT wins newspaper of the year award

LONDON – Pearson’s Financial Times newspaper has won the prized Newspaper of the Year award at the 2008 British Press Awards.

BBC seeks international partners for film about the fall of Thatcher

LONDON – BBC Worldwide is looking for international partners for a planned film on the downfall of Tory Prime Minister Margret Thatcher, which will star Lindsay Duncan as the Iron Lady.

Harrods hires TBG to lead push into luxury online retail

LONDON – Harrods has appointed TBG London to spearhead the brand’s expansion into the luxury online retailing sector.

X-Games: Fear

X-Games: Fear

Watch a different breed of athletes on EXPN.com.

Advertising Agency: Latinworks, Austin, USA
Creative Director: Alejandro Egozcue
Art Director: Judd Oberly
Copywriter: Michael Page
Illustrator: Bonnie Hofkin
Published: February 2008

X-Games: Testicles

X-Games: Testicles

Watch a different breed of athletes on EXPN.com.

Advertising Agency: Latinworks, Austin, USA
Creative Director: Alejandro Egozcue
Art Director: Judd Oberly
Copywriter: Michael Page
Illustrator: Bonnie Hofkin
Published: February 2008

Yahoo launches ad platform network

LONDON – Yahoo is launching an online advertising platform aimed at making it easier for marketers to run campaigns across more than 600 newspaper websites and internet portals.

X-Games: Guts

X-Games: Guts

Watch a different breed of athletes on EXPN.com.

Advertising Agency: Latinworks, Austin, USA
Creative Director: Alejandro Egozcue
Art Director: Judd Oberly
Copywriter: Michael Page
Illustrator: Bonnie Hofkin
Published: February 2008

Montana Meth Project: Sister

Montana Meth Project: Sister

Advertising Agency: Venables Bell & Partners, San Francisco, USA

Montana Meth Project: Shadow

Montana Meth Project: Shadow

Advertising Agency: Venables Bell & Partners, San Francisco, USA