BlackBerry Clamshell Flip Phones – BlackBerry Kickstart (GALLERY)

(TrendHunter.com) Until now, BlackBerries have been an open-faced, one-piece mobile device. It’s that very reason that many people either love or hate the phones. Finally BlackBerry has launched an alternative, the BlackBerry Kickstart, a clamshell flip-phone, and it’s likely to attract a whole new swarm of customers…

Design a Doc – Dr Martens FREEDM Contest

Think Dr. Martens are boring? Think you know how to make them better? Doc is listening.

They’ve created a contest, aptly named FREEDM, that gives anyone the freedom to express their footwear design ideas. Entries can be designs for short or high cut (8 or 14-hole) boots and can be as wildly creativ…

Olympic Advertising – Freddy Ads for Italian Athletes (VIDEO)

(TrendHunter.com) Italy’s Olympic team is being officially sponsored by Freddy who have hired Italian ad agency, 1861 United, to create a unique series of very visual ad campaigns.

The ads consists of print campaigns and videos and feature members of the Italian team that will compete in the Summer 2008 Beijing Oly…

MediaVest Wins Lucrative Pharma Account

NEW YORK (AdAge.com) — Publicis Groupe's MediaVest has been awarded media duties on all of Schering-Plough's global prescription brands, which include erectile dysfunction drug Levitra and nasal spray Nasonex, following a review, the marketer said.

Virtual Cities – GeoSimCities 3D Philadelphia Tours (GALLERY)

(TrendHunter.com) GeoSimCities is a website that provides a 3-D virtual representation of cities.

This is a wonderful idea. I visited the site and checked out the virtual Philadelphia tours of offered on the site. Also included in virtual Philly was E-shopping, city planning, human interaction with other visitors to…

Design a Doc – Dr Martens FREEDM Contest (GALLERY)

(TrendHunter.com) Think Dr. Martens are boring? Think you know how to make them better? Doc is listening.

They’ve created a contest, aptly named FREEDM, that gives anyone the freedom to express their footwear design ideas. Entries can be designs for short or high cut (8 or 14-hole) boots and can be as wildly creativ…

Looking Good In Hollywood Hair

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Might you look good in Reece’s hair? According to Media Week millions of women are answering that question, and others like it, at InStyle.

The magainze’s “Hollywood Hair Application” has caught on. Users have uploaded 1.7 million of their personal photos to the application, which let’s them see what they might look like with popular celebrity hairstyles – such as Katie Holmes’ much-discussed bob.

To date, users have conducted 40 million “try-ons” with the application – which last month became available on Facebook as well. That application has already been installed on over 200,000 Facebook profiles.

InStyle is also planning to launch a weekly, celebrity-related video series sometime in the fourth quarter, after the recent success of a content initiative which drove readers to InStyle.com to view original video material.

Space Boomerangs (UPDATE) – The Result (VIDEO)

(TrendHunter.com) Not so long ago we mentioned that a Japanese astronaut would be experimenting with the physics of objects in space, and that included flying paper airplanes and boomerangs. This video, released by JAXA, shows the result of Takao Doi’s boomerang experiment in the International Space Station’s Harmo…

Top 100 News Stories in Pictures – TenbyTen.org

(TrendHunter.com) If you’re like me, you’re attracted to stories with great photos. If this sounds like you, TenbyTen.org is worth checking out. It features the top 100 current news stories in a photo cube of, you guessed it, 10 photos across and 10 photos high. It’s updated hourly and is a great resource for spottin…

Obama Takes Star Turn in Republican Ads


Barack Obama's campaign has spent more than $70 million to air more than 121,000 campaign ads. But the ads starring Obama that his campaign is not paying for are attracting the most attention. Recently, we have seen candidates, interest groups and a state political party all using Obama's quotes, pastor and likeness in an attempt to attack their opponents.

Group M Entertainment, Ogilvy Partner for Branded Content


NEW YORK (AdAge.com) — Group M Entertainment and Ogilvy North America are teaming up to create and distribute branded entertainment for shared clients such as American Express, IBM and Unilever. The partnership comes as marketers are demanding more collaboration between media and creative services and as more players in the marketing business — from production companies to PR firms — are getting into the branded-entertainment space.

Witty Spoofs about Facebook – Idiots of Ants Parody (VIDEO)

(TrendHunter.com) YouTube is a great tool for creating spoofs. We’ve seen spoofs of famous viral videos, from silly Apple ads to parodies of Miss South Carolina. Now a group is parodying Facebook. Idiots of Ants, a UK comedy group, created a video in which people applied their Facebook mannerisms to real life encount…

Journey Helps Modernista Art Director Journey to Colorado

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And agency hotties wish him well.

Chopstick Glasses – Hip Stix

(TrendHunter.com) How’s this for an unusual concept? Brad Gressel created Stix glasses which double as chopsticks and a hair pin. Well, not really. The stainless-steel chopsticks/hair pins are tucked inside the two arms of the glasses.

I think this is a funny idea. As someone who wears glasses I know just how swe…

‘Projectile Dysfunction’ Rampant Among Young Male Gamers

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As AdFreak Tim Nudd correctly surmises, this fake medical condition approach to selling Activision’s Enemy Territory: Quake War will resonate perfect with young boys

Former Circuit City CMO Lands at Ziff Davis


NEW YORK (AdAge.com) — Troubled Ziff Davis Media made another big move today by bringing Peter Weedfald, who held various senior sales and executive positions at the company in the 1980s, back in to fill the newly created post of president. Mr. Weedfald stepped down as senior VP-CMO at amid turmoil at that company.

Computers for Boomers – Microsoft Senior PC + Ad-Funded PCs

Microsoft UK unveiled plans for a “Senior PC” at the recent Digital Inclusion conference in London. The machine, which Microsoft is developing in partnership with charities Age Concern and Help the Aged, utilizes a simple and intuitive interface that caters to older users. The machine targets over 1…

Real Secret in KFC Snacker Commercial is B Movie Star

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So while there is, indeed, a secret image to be found in the ad, it was the nagging “who’s that B movie star” reaction that captured more attention here at Adrants.

Marketing with Stereotypes – Lamborghini: Feel Italian Wherever You Are

Every country has its stereotypes, and Italy is no exception. This Lamborghini ad campaign, titled Feel Italian Wherever You Are, is a great example of how cultural typecasts can be used as an advantage in marketing a brand.

The images show three different views from the windows of a Lamborghini, …

Designer Paper Deer Heads – Handmade Wilderness Project (GALLERY)

(TrendHunter.com) I wouldn’t put up real animal heads in my place, but these faux designer deer heads are well worth mounting on the wall! As each piece is made to order by rubyslounge on Etsy, no two will be alike.

The resin deer heads are covered in beautiful papers in a wide array of designs. Since they’re custo…