Special guests, including Simone Biles and Oprah Winfrey, offered tributes to the longtime host, capping off a week that “Today” had called a “Hoda-bration!”
Production company R+C has rebranded as creative agency Brass and hired former McCann and 360i creative leader Pierre Lipton as chief creative officer. By expanding as an agency, Brass aims to work directly with clients to affect strategy and the creative process from the beginning, CEO Sean Gately told ADWEEK. Whereas some agencies have opened…
A staycation can be a relaxing and affordable way to recover from the stress of holiday travel, but it’s a recipe for disappointment in an unhinged ad for Bloomin’ Brands restaurant chain Outback Steakhouse. Created by agency Mischief @ No Fixed Address, the 30-second spot begins as a fairly conventional promotion for the chain’s latest…
Looming uncertainty over a potential U.S. TikTok ban is not putting off advertisers from committing ad spend to the platform. In fact, agencies are pledging a year-over-year increase in ad dollars in 2025. One agency executive, speaking anonymously to protect industry relations, plans to increase the agency’s TikTok spend by 20%-30% this year. DigiShopGirl Media…
As the fires in Los Angeles continue to rage, swallowing up homes and businesses from Malibu to Altadena, Airbnb was one of the high-profile brands to help those affected across Los Angeles County, offering temporary housing to people who were impacted. But many other brands and businesses, both national and local, are also lending a…
Friendly Additions: Hoda Kotb’s departure from the Today franchise has left a big hole in NBC News’ flagship morning show, particularly for its fourth hour. So Jenna Bush Hager is bringing in some friends to sit alongside her and keep the good times rolling during the renamed Today with Jenna and Friends hour until a…
When he was 25, he learned that he had multiple sclerosis. He coped with the disease throughout a long career at several networks, recalled in a best-selling memoir.
KXAN reporter Ryan Chandler is joining NBC News as a Texas-based correspondent. Chandler is the Austin Texas Capitol Correspondent for the Austin, Texas Nexstar owned NBC affiliate. “Follow your dreams, kids: this week I am so grateful to join @nbcnews as a correspondent – based in Texas and reporting nationwide @todayshow @nbcnightlynews @nbcnewsnow @msnbc,” Chandler…
Media outlets reported similarly on the destruction caused by the fires that raced through Southern California. But partisan publications attributed them to very different causes.
Getting women’s sports a larger share of overall sports coverage is a team effort, and Religion of Sports, Ensemble, Deep Blue Sports + Entertainment, and Roku have combined forces to attack that goal. This week, the group announced its launch of the Next is Now women’s sports anthology docuseries on The Roku Channel later this…
The complaint, which arose out of Fox News’s promotion of vote-rigging conspiracy theories after the 2020 U.S. presidential election, is on track to proceed to trial.
There may be a new kid on the news media block. Variety reports that Amazon is exploring investments in more original news programming on its Prime Video platform. Those discussions follow the streaming giant’s first-ever newscast Election Night Live with Brian Williams, which streamed globally on Nov. 5, 2024. An Amazon spokesperson declined to comment…
GroupM chief executive officer Brian Lesser is in a “massive hurry” to advance the agency’s business. After re-helming the role in September, the CEO discussed his new role and priorities for the media agency giant with ADWEEK executive editor Alison Weissbrot at ADWEEK House during CES. The discussion was Lesser’s first public interview since joining…
JCPenney and SPARC Group joined forces to form Catalyst Brands, a new combination of iconic retail brands uniting Aeropostale, Brooks Brothers, Eddie Bauer, Lucky Brand and Nautica with JCPenney and its exclusive private brands, which include Arizona, Liz Claiborne, and Stafford. The new company also revealed that it sold off the U.S. operations of Reebok…
The Justice Department’s effort to bar Americans from access to TikTok–a matter to be argued before the Supreme Court tomorrow–is possibly the most contentious first-amendment case of the social media age. But it’s not a new one. The United States has enacted widespread bans on publications and information sources in the past, for reasons similar…
ADWEEK is shadowing Razorfish at CES this week. Follow along for more behind-the-scenes reporting from the event. The Consumer Electronics Show showcases the latest technology across the globe at the Las Vegas Convention Center. Flying cars, smart glasses, haptic suits, bigger and better TV screens, and endless use cases for AI abound. But for marketers,…
Airbnb is working with nonprofit 211 LA to provide free temporary housing to people who have been displaced from their homes or forced to evacuate due to the wildfires currently raging through Los Angeles County. The stays are funded by the property rental platform’s nonprofit arm, Airbnb.org, with many hosts offering their homes free or…
Growing up as a Sri Lankan American immigrant, I remember my first visit to a museum in the United States. It was more than a building filled with objects–it was a portal. For me, it bridged the unfamiliar with the familiar, transforming the abstract idea of a new home into something tangible. Museums became spaces…
KJ Jacobs has joined Cincinnati ABC affiliate WCPO as the weekday morning traffic anchor/meteorologist. He’ll work alongside anchors Adrian Whitsett, Kristen Skovira and meteorologist Jennifer Ketchmark. He’ll also deliver forecasts weekly for WCPO 9 News. Before joining WCPO, Jacobs was the weekend evening meteorologist at WCNC, the NBC affiliate in Charlotte, N.C. Before that, he…
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